National Field Marketing Manager

• Aug 2022 - Present

- Build and oversee National Field Marketing strategies- Manage merchandising teams - Build and oversee National Field Marketing strategies- Manage merchandising teams

Southeast Regional Sales Manager

• Nov 2018 - Jul 2022

Brand Ambassador

• Jun 2018 - Nov 2018

Field Marketing Manager - Summer Program

• Jun 2018 - Sep 2018

- Managed team of Brand Ambassadors during summer program- Spread brand awareness- Generate social media buzz with influencers- Book, set up/ break down and manage local events- Manage inventory and warehouse - Managed team of Brand Ambassadors during summer program- Spread brand awareness- Generate social media buzz with influencers- Book, set up/ break down and manage local events- Manage inventory and warehouse

Area Marketing Manager at High Point Artisan Brands

• Sep 2015 - May 2018

High Point Artisan Brands:• barkTHINS • Dagoba • KRAVE Jerky • Scharffen Berger • SoFIT • Bringing applicable brands to life at a local level through consumer sampling, events, in store demos and influencer marketing• Working with the sales team and key retailers to drive brand awareness and trial at store level• Embrace, understand and implement the brand strategy in the local market place • Live our company values and establish a local ‘face’ for each • Recruit, train and manage full team of enthusiastic Brand Ambassadors. Management includes overseeing manpower budget, scheduling of day to day activation, timesheet and expense approvals, etc. • Manage day to day activities of Brand Ambassador Team to ensure proper execution and brand alignment for local events, retail execution, and in store demos to drive trial to purchase • Explore, secure and manage consumer event opportunities for Brand Ambassador Team to activate • Build and manage retail schedule focusing on demo's, sales programming support, store manager engagement, and merchandising• Meet measurable and specific monthly/quarterly objectives for all sampling activities across Florida• Develop seeding and sampling schedules allowing us to connect with local key influencers, securing breakthrough events where each brand can thrive among attendees, creating future connections and brand affinity• Manage and create daily and monthly recaps of market execution, capturing various metrics that support and validate Field Marketing Team initiatives • Implement and manage monthly metrics tracking with the Brand Ambassador team, that ensures the team is reaching key goals • Local market budget management (i.e. Monthly Brand Ambassador hour tracking, local event budget, in-kind trade agreements, etc.) • Gather, track and share valuable retail/consumer feedback that contributes to innovation, quality control, and other important branding decisions

Area Marketing Lead

• Nov 2015 - Apr 2018

* Embrace, understand and implement the KRAVE strategy in their local market place * Oversee Brand Ambassador recruiting, hiring, training, and scheduling * Manage day to day activities of Brand Ambassador Team to ensure proper execution and brand alignment for local events, retail execution, and in store demos to drive trial to purchase * Explore and manage consumer event opportunities for Brand Ambassador Team, devoting 75% of the time to event execution * Build and manage demo schedule, devoting 25% of Field Marketing Team’s time to retail, focusing on demo's, sales programming support, store manager engagement, merchandising and opening new accounts * Works with RMM to develop seeding and sampling schedules, focusing on key influencers and event activation * Develop effective and breakthrough local marketing initiatives that help create and increase brand awareness and help drive sales back to retail * Connect with local key influencers, securing breakthrough events where the KRAVE brand can thrive among attendees, creating future connections and brand affinity * Create weekly and monthly recaps of market execution, capturing various metrics that support and validate Field Marketing Team initiatives * Compile Monthly Meat Metrics * Support RMM in budget management (i.e. Monthly Brand Ambassador hour tracking, local event budget, in-kind trade agreements etc.) * KRAVE Koop Kare – local fleet vehicle maintenance and daily Kare * Gather and track valuable retail/consumer feedback that contributes to innovation, quality control, and other important branding decisions * Maintain accuracy of product and toolkit inventory and tracking -- highly organized.

Tour Manager

• Aug 2015 - Dec 2015

• Independent travel throughout the Miami area • Part-time commitment to the program beginning August 15th, 2015, which includes additional pre and post program responsibilities that involve training and program wrap up• Be the face of the brand in the Miami market• Execute around 1-2 events per week • Offer product to consumers, educating them on the product as well as the initiatives of the brand and non-profit organization, while encouraging deeper engagement with digital and on-site experiences• Recording of all executed events on online Intranet, including photographs from events• Responsible for weekly written reports and participating on weekly calls with the brand and agency team• Set up and break down of heavy event materials (10x10 tent, table and signage)

Brand Ambassador

• Aug 2012 - Aug 2015

Tour Manager

• Aug 2015 - Dec 2015

Guerrilla Oriented Program• Be the face of the brand in the Miami market• Execute around 1-2 events per week• Offer product to consumers, educating them on the product as well as the initiatives of the brand and non-profit organization, while encouraging deeper engagement with digital and on-site experiences• Recording of all executed events on online Intranet, including photographs from events• Responsible for weekly written reports Guerrilla Oriented Program• Be the face of the brand in the Miami market• Execute around 1-2 events per week• Offer product to consumers, educating them on the product as well as the initiatives of the brand and non-profit organization, while encouraging deeper engagement with digital and on-site experiences• Recording of all executed events on online Intranet, including photographs from events• Responsible for weekly written reports

Server and Bar Tender

• Aug 2012 - Aug 2015

Brand Ambassador

• Apr 2013 - Apr 2013