Experience

BrandVerge

• United States
• Advertising Services
• 1 - 100 Employee

• Cofounder

  • Oct 2017 - Present



AdTheorent

• United States
• Advertising Services
• 200 - 300 Employee

• Director, New York Sales

  • Oct 2014 - Sep 2017

  Manage and oversee a team of six Sales Managers who collectively manage our NY Ad Sales business

• Mobile Sales Director

  • Dec 2013 - Oct 2014

  Worked closely with top agencies including: PHD, ZenithOptimedia, Horizon Media, MediaVest, Media Storm, W+K, Cross Media and ModCo. Key accounts included: L’Oreal, P&G, HBO, ABC, Foot Locker, Capital One, Chase, Kohl’s, Elizabeth Arden, MTV, CMT and A&E.

• Mobile Sales Manager

  • Apr 2012 - Dec 2013

  Helped build up AdTheorent’s Sales Team from the inception of the department as the second Sales Manager to join the team.



Sporting News

• Greater New York City Area

• Digital Sales Planner

  • Jul 2011 - Apr 2012

  • Create and deliver sales plans and RFP responses to clients with input from the Sales Team. • Personally handle, sell and maintain small budget regional accounts for SportingNews.com. • Manage the internal sales processes, ensuring all client deliverables are presented and delivered on time. • Work directly with clients to communicate details of specific campaigns and respond to client questions or concerns. • Maintain and prepare billing for all current campaigns running on… Show more • Create and deliver sales plans and RFP responses to clients with input from the Sales Team. • Personally handle, sell and maintain small budget regional accounts for SportingNews.com. • Manage the internal sales processes, ensuring all client deliverables are presented and delivered on time. • Work directly with clients to communicate details of specific campaigns and respond to client questions or concerns. • Maintain and prepare billing for all current campaigns running on SportingNews.com. • Provide Marketing and Research support to the Ad Sales team in both New York and outer offices. • Produce digital mockup presentations and live demos for RFP responses. • Develop strong client and agency relationships by attending both sales calls and weekly client events. • Track delivery and optimize campaigns. Show less • Create and deliver sales plans and RFP responses to clients with input from the Sales Team. • Personally handle, sell and maintain small budget regional accounts for SportingNews.com. • Manage the internal sales processes, ensuring all client deliverables are presented and delivered on time. • Work directly with clients to communicate details of specific campaigns and respond to client questions or concerns. • Maintain and prepare billing for all current campaigns running on… Show more • Create and deliver sales plans and RFP responses to clients with input from the Sales Team. • Personally handle, sell and maintain small budget regional accounts for SportingNews.com. • Manage the internal sales processes, ensuring all client deliverables are presented and delivered on time. • Work directly with clients to communicate details of specific campaigns and respond to client questions or concerns. • Maintain and prepare billing for all current campaigns running on SportingNews.com. • Provide Marketing and Research support to the Ad Sales team in both New York and outer offices. • Produce digital mockup presentations and live demos for RFP responses. • Develop strong client and agency relationships by attending both sales calls and weekly client events. • Track delivery and optimize campaigns. Show less



Meredith Corporation

• United States
• Book and Periodical Publishing
• 700 & Above Employee

• Marketing Assistant

  • Jun 2010 - Jul 2011

  • Plan major subscriber and client events, such as the More Magazine Reinvention Convention and the More/Fitness Half-Marathon, and execute day of event needs. • Select venues, manage guest lists and coordinate all details for mid-size sponsor events. • Manage sweepstakes and prizes for major events held by both Fitness Magazine and More Magazine. • Develop event related sales materials, including media kit sell sheets, for the sales team. • Compile weekly online traffic reports… Show more • Plan major subscriber and client events, such as the More Magazine Reinvention Convention and the More/Fitness Half-Marathon, and execute day of event needs. • Select venues, manage guest lists and coordinate all details for mid-size sponsor events. • Manage sweepstakes and prizes for major events held by both Fitness Magazine and More Magazine. • Develop event related sales materials, including media kit sell sheets, for the sales team. • Compile weekly online traffic reports for three Meredith publications. • Manage an online filing system that houses all sales, marketing and research materials. • Maintain the premiums closet and all promotion materials • Prepare and maintain budgetary and performance reporting, including tracking reports and financial spreadsheets. • Directly assist the SVP/Publishing Director, the Group Associate publisher and the Lifestyle Group Marketing Staff. Also manage their calendars, travel arrangements, client entertainment needs and filing systems. Show less • Plan major subscriber and client events, such as the More Magazine Reinvention Convention and the More/Fitness Half-Marathon, and execute day of event needs. • Select venues, manage guest lists and coordinate all details for mid-size sponsor events. • Manage sweepstakes and prizes for major events held by both Fitness Magazine and More Magazine. • Develop event related sales materials, including media kit sell sheets, for the sales team. • Compile weekly online traffic reports… Show more • Plan major subscriber and client events, such as the More Magazine Reinvention Convention and the More/Fitness Half-Marathon, and execute day of event needs. • Select venues, manage guest lists and coordinate all details for mid-size sponsor events. • Manage sweepstakes and prizes for major events held by both Fitness Magazine and More Magazine. • Develop event related sales materials, including media kit sell sheets, for the sales team. • Compile weekly online traffic reports for three Meredith publications. • Manage an online filing system that houses all sales, marketing and research materials. • Maintain the premiums closet and all promotion materials • Prepare and maintain budgetary and performance reporting, including tracking reports and financial spreadsheets. • Directly assist the SVP/Publishing Director, the Group Associate publisher and the Lifestyle Group Marketing Staff. Also manage their calendars, travel arrangements, client entertainment needs and filing systems. Show less