Moiz Khan

Creative Lead at IMPACT BBDO
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Contact Information
Location
AE
Languages
  • Urdu Native or bilingual proficiency
  • Pashto Limited working proficiency
  • English Full professional proficiency

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Atiya Zaidi

Watch this space(Moiz’s profile). He is the one that Dr. Suess wrote about when he wrote,

Saad M Khan

Moiz is a fantastically creative talent with strong campaigns under his belt to prove his mettle. Moiz has delivered against odds and reflected strong power of agility, allowing our brands to create strong situational relevance and brand preferences in the toughest of times and clmost competitive of landscapes. I am sure that Moiz will continue to perform strongly against all challenges.

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Credentials

  • Snap Connect: E-Commerce
    Snap Inc.
    Apr, 2021
    - Sep, 2024
  • Snap Connect: Mobile Gaming
    Snap Inc.
    Apr, 2021
    - Sep, 2024
  • Snapchat Advertising Essentials
    Snap Inc.
    Apr, 2021
    - Sep, 2024

Experience

    • Advertising Services
    • 400 - 500 Employee
    • Creative Lead
      • Mar 2020 - Present

      *Directed VISA's "Where you Shop Matters" films to support small business during the pandemic, leading to a 20% increase in football (Al Ustaad) and 200% increase in app installs (Kidzapp). *Developed a campaign with David Beckham for Qatar culture's Fifa World Cup campaign. *Launched the communication for Hayatna, UAE's first homegrown food brand. *Launched the first Arabic dessert premixes in the region with Al Baker. *Crafted the promo to launch the largest selection of anime in the region on Starzplay *Creative lead for Dubai Shopping Festival's influencer campaign working with 154 influencers from 32 nationalities *Contributed to overall business growth by securing 10+ new clients.

    • Pakistan
    • Advertising Services
    • 1 - 100 Employee
    • Creative Director
      • Jan 2020 - Mar 2020

      *Launched Toyota Yaris, Indus motors' biggest 360 campaign in Pakistan.*Successful implementation of the digital + offline creative network for BBDO Pakistan*Lead the pitch team to secure Reckitt Benckiser to help open new offices across the country.

    • Associate Creative Director
      • Oct 2017 - Jan 2020

      *Lead the creative on Pakistan's first internationally recognized transgender awareness campaign, in collaboration with Asia Pacific Transgender Network (APTN).*Trained creatives across multiple disciplines as part of the leadership role.*Lead all digital-driven pitches with a win rate of 90%.*Brought home Pakistan's first Shorty award through 7Up's YouTube PreRoll campaign.*Worked on 3 award winning social impact campaigns with UN WOMEN: #BridalUniform; #StopDowrymongering; #BeatMe*Digital Lead on 3 seasons of the famed music reality show: Pepsi Battle of the Bands

    • Digital Creative Group Head
      • Feb 2016 - Oct 2017

      *Responsible for managing a team of creatives across clientele*Created end to end data-driven social solutions *Developed a white space for 7Up Pakistan to increase market share in winters*Repositioned LUMS, Pakistan's top business school, as an inclusive learning institution*Lead the creative launch of Remake the Boxer, with British-Pakistani boxer Amir Khan securing the first Spikes Gold for a branded campaign in the history of Pakistan.

    • Associate Creative Manager
      • Apr 2015 - Feb 2016

      *Quickly rose to a creative position working across the PepsiCo portfolio*Launched Sting Pakistan on social converting it into the largest energy drink page in the country*Developed social-first campaigns across client portfolio

    • Community Manager
      • Feb 2015 - Apr 2015

      *Developed Pepsi Pakistan's tone of voice across social channels.*Lead the community driven efforts to drive brand love for Pepsi during the 2015 cricket World Cup campaign.*Partnered with top Pakistani influencers to uplift Pepsi's brand love metric.*Grew Pepsi Pakistan's Instagram presence by 500% within a span of 3 months.

    • Sweden
    • 1 - 100 Employee
    • Founder
      • Mar 2013 - Feb 2015

      * Founded a website dedicated to promote Pakistan’s entertainment industry. * Grew to a team of 10 writers while working as chief editor. * 112,000+ average page views per month. (Annual report) * Self-learnt website development, SEO, digital and social marketing to push the website across multiple channels. * Founded a website dedicated to promote Pakistan’s entertainment industry. * Grew to a team of 10 writers while working as chief editor. * 112,000+ average page views per month. (Annual report) * Self-learnt website development, SEO, digital and social marketing to push the website across multiple channels.

    • Malaysia
    • Environmental Services
    • 1 - 100 Employee
    • Documentary Filmmaker
      • Oct 2014 - Dec 2014

      Invited to Kuala Lumpur to help Biji Biji Initiative, an organization championing sustainability in Malaysia, to film their journey towards creating an up-cycling space for Urbanscapes, Malaysia's longest running art festival. Invited to Kuala Lumpur to help Biji Biji Initiative, an organization championing sustainability in Malaysia, to film their journey towards creating an up-cycling space for Urbanscapes, Malaysia's longest running art festival.

    • Pakistan
    • Non-profit Organization Management
    • 1 - 100 Employee
    • Social Media and Design Analyst
      • Feb 2014 - Oct 2014

      * Cross-channel social promotion to drive the PIF’s innovation agenda. * Created a consistent design language to drive better user experience. * Data-centric approach to identify innovators’ pain points and generating creatives to help close those gaps. * Cross-channel social promotion to drive the PIF’s innovation agenda. * Created a consistent design language to drive better user experience. * Data-centric approach to identify innovators’ pain points and generating creatives to help close those gaps.

    • Pakistan
    • Broadcast Media Production and Distribution
    • 100 - 200 Employee
    • Cinematographer
      • Feb 2013 - Jan 2014

      *Cinematographer for the first female hosted travel show in Pakistan *Shot across North Pakistan uncovering the sites and mysteries of the north. *19 episodes across two seasons. Link to Promo: https://youtu.be/al1mn-Khw5A *Cinematographer for the first female hosted travel show in Pakistan *Shot across North Pakistan uncovering the sites and mysteries of the north. *19 episodes across two seasons. Link to Promo: https://youtu.be/al1mn-Khw5A

Education

  • Beaconhouse
    A Level, Arts, Entertainment, and Media Management
    2008 - 2010
  • Riphah International University
    Bachelors Media Studies, 3.84 CGPA (Gold Medalist)
    2010 - 2014
  • The City School
    O Level
    2006 - 2008

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