Moises Romero

Commercial Manager at KristaFilms
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Contact Information
us****@****om
(386) 825-5501
Location
Puebla Metropolitan Area, MX
Languages
  • English Native or bilingual proficiency

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Experience

    • Mexico
    • Plastics Manufacturing
    • 1 - 100 Employee
    • Commercial Manager
      • Aug 2019 - Present

      • In charge of sales results for Mexican market, serving major to medium converters of flexible films for the food packaging industry • Major accounts follow up. Strong relationships building with decision makers • Management and empowerment of sales team • Yearly sales budget establishment and achievement follow up • Market intelligence and sales segmentation analysis • Update of website design and content • Pricing strategies according market conditions (resin indexes, currency exchange rates, supply-demand balance, imports) • Persuasive communication with operations management and plant scheduling to adjust lead times to customers and seasonal demand • Continuous communication with financial peers to stablish credit conditions and collection strategies to keep cash flow in decent shape • Solid technical background that allows a deep understanding of technicalities of film types and functionalities to understand and serve customers properly • Experienced on both in-site and remote job formats Show less

    • Mexico
    • Chemical Manufacturing
    • 1 - 100 Employee
    • Market Development, Business Intelligence & Marketing Manager
      • Jan 2014 - May 2019

      • Assessment for new products, applications and markets. Technical / Commercial SWOT analysis• New products’ costs simulation and profitability modeling analysis• Hands-on sales and sales’ team management for new products• Leader for highly technical projects. Effective communication with suppliers / customers, cross-functional team and key stakeholders• Competitive position assessment: analysis of direct importers, competitors, distributors• Breakdown analysis for internal sales by region, market segments, product families• Imports data consolidation, debugging and analysis. Dumping and fraud prevention• Coordinator and exhibitor in major plastics trade shows: PLASTIMAGEN (Mexico) and NPE (USA). Business leads follow up• Brochure development. Success cases content generation. Website content update• Digital marketing campaigns coordination. Main recipient for digital marketing leads• PR with specialized media (plastics magazines) and industry associations, domestic (ANIQ, ANIPAC) and international (American Chemistry Council)• Experienced in institutional writing supporting Commercial Director in writing Commercial Agreements, Rebate Programs, Consignment Agreements, Commission Agreements with Agents, Pricing Adjustment Letters among other documents. Show less

    • Compounding Operations Manager
      • Jan 2012 - Dec 2013

      • Production management for master batch, thermoplastic elastomers, FR compounds, etc.• Quality control and customer complaints management.• Operations & Maintenance budget management.• People management: production supervisors, quality analysts and labor (union) personnel.• Knowledge of compounding operations technicalities such as twin-screw extrusion, element configurations, ribbon-mixers, side feeders, under-water and strand pelletizing, etc.• Knowledge of compounding formulations, such as carrier resins, impact modifiers, plasticizers, pigments, flame retardants, fillers, stabilizers, compatibilizers, etc. Show less

    • Applications Development & Technical Assistance Manager
      • Aug 2010 - Dec 2012

      • Management of technical assistance engineers’ staff to support sales team and customers (domestic and international).• Responsible of laboratories facilities and testing equipment.• Assessment of applicable regulations and product compliance.Familiar with FDA (CFR), RoHS, REACH, USP and Prop65 regulations.• Assets and budget management.

    • Customer Service Manager
      • Jul 2008 - Dec 2012

      • Build a strong and reliable customer service staff for tracking sales, orders and invoicing according to sales forecasts.• Policies development and their application to mitigate capture errors and sensible information protection (customer database, price lists, etc.).• Coordination with sales, logistics, warehousing and credit & collect teams.• Continuous improvement after internal revisions and audits.

    • Exports Sales Rep
      • Jan 2006 - Jun 2008

      • Account manager for customers in USA and Latin America.• International travel experience, face-to-face negotiations and strong relationship building.• Familiar with foreign trade terms: harmonized codes, INCOTERMS, free trade agreements, duties and quotas, customs procedures, shipping modalities (land, sea, rail, etc.).

    • Applications Development & Tech Service Engineer
      • Jun 1998 - Dec 2005

      • Technical support to sales reps to acquire new customers, product selection and functionality demonstration, troubleshooting and performance complaints handling for both domestic and export markets.• Experience in plastics processing (injection molding, extrusion, thermoforming, foaming, sonic welding, overmolding).

    • Logistics Supervisor
      • Dec 1997 - May 1998

      • Inventories management and imports scheduling for liquid chemicals.• Coordination of surveyors, external storage tanks and distribution of liquid chemicals.• Scheduling of bulk deliveries of finished product to customers.

    • Production Supervisor / Polymerization Plant
      • Jun 1996 - Nov 1997

      • Process engineer at control room of continuous mass polymerization plant.• Process and formulations control to obtain high process yield standards and in-spec quality parameters.

    • Quality Control Analyst
      • Aug 1995 - May 1996

      • Knowledge and application of test methods for plastics: melt flow index, impact strength, tensile & flexural mechanical properties, weathering, molecular weight distribution, thermal properties, etc.

Education

  • Benemérita Universidad Autónoma de Puebla
    Bachelors, Chemical Engineering
    1990 - 1995

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