Experience

GetSupp

• India
• Wellness and Fitness Services
• 1 - 100 Employee

• Growth, Marketing & Revenue (Founding Member)

  • Jul 2023 - Present

  On a path to eliminate nutritional deficiencies in India. Leading Growth, Marketing, & Revenue at Getsupp. On a path to eliminate nutritional deficiencies in India. Leading Growth, Marketing, & Revenue at Getsupp.



Enphase Energy

• United States
• Renewable Energy Semiconductor Manufacturing
• 700 & Above Employee

• Sr. Manager - Digital Marketing

  • Dec 2020 - May 2022

  • Managing digital marketing activities for North America, EMEA, Middle East, Australia market • Launched new Enphase Storage in US and EMEA market. • Managed to generate $26 Million revenue through digital marketing activities in Q4 2021. • Built the roadmap for digital transformation • Onboarded CDP, Marketing automation, App & Web analytics, A/B testing platforms to build marketing tech stack. • Managing digital marketing activities for North America, EMEA, Middle East, Australia market • Launched new Enphase Storage in US and EMEA market. • Managed to generate $26 Million revenue through digital marketing activities in Q4 2021. • Built the roadmap for digital transformation • Onboarded CDP, Marketing automation, App & Web analytics, A/B testing platforms to build marketing tech stack.



NoBroker.com

• India
• Real Estate
• 700 & Above Employee

• Lead, Digital Marketing

  • Oct 2015 - Dec 2020

  • Played a key digital marketing role in Growth journey of NoBroker. • Worked on revenue plans and was part of NoBroker journey from zero revenue to $5M+ monthly revenue • Worked on digital marketing P&L, including budget planning/allocation, campaign performance and customer acquisition cost. Optimize campaigns and continuously drive down customer acquisition costs. • Managed a monthly digital marketing budget of $2.5 Million. • Played a key role bringing 20+ Million app… Show more • Played a key digital marketing role in Growth journey of NoBroker. • Worked on revenue plans and was part of NoBroker journey from zero revenue to $5M+ monthly revenue • Worked on digital marketing P&L, including budget planning/allocation, campaign performance and customer acquisition cost. Optimize campaigns and continuously drive down customer acquisition costs. • Managed a monthly digital marketing budget of $2.5 Million. • Played a key role bringing 20+ Million app downloads • Managed daily 50k+ app downloads and 3 Million+ MAU on app and 6 million+ MAU on web • Initiated new business-like rent payment, home services and builder channel • Implemented Adobe Analytics, AMO, Appsflyer, Firebase for better data and attribution understanding • Focused on optimizing every step of the customer funnel on web and app Show less • Played a key digital marketing role in Growth journey of NoBroker. • Worked on revenue plans and was part of NoBroker journey from zero revenue to $5M+ monthly revenue • Worked on digital marketing P&L, including budget planning/allocation, campaign performance and customer acquisition cost. Optimize campaigns and continuously drive down customer acquisition costs. • Managed a monthly digital marketing budget of $2.5 Million. • Played a key role bringing 20+ Million app… Show more • Played a key digital marketing role in Growth journey of NoBroker. • Worked on revenue plans and was part of NoBroker journey from zero revenue to $5M+ monthly revenue • Worked on digital marketing P&L, including budget planning/allocation, campaign performance and customer acquisition cost. Optimize campaigns and continuously drive down customer acquisition costs. • Managed a monthly digital marketing budget of $2.5 Million. • Played a key role bringing 20+ Million app downloads • Managed daily 50k+ app downloads and 3 Million+ MAU on app and 6 million+ MAU on web • Initiated new business-like rent payment, home services and builder channel • Implemented Adobe Analytics, AMO, Appsflyer, Firebase for better data and attribution understanding • Focused on optimizing every step of the customer funnel on web and app Show less



Housing.com

• India
• Real Estate
• 700 & Above Employee

• Digital Marketing Analytics

  • Feb 2015 - Sep 2015

  • Optimize all digital marketing channels like SEM, SEO, Display, Retargeting, Affilate, Email amd sms, Mobile App marketing, Referral, Socai media • Improved Cost per lead for retargeting from Rs 300 to Rs 50 overall and helped increasing leads from remarketing from 300 to 3000 a day. • Worked on demand-supply project of the company which not only helped marketing team but also business and operation team, revenue team • Optimize all digital marketing channels like SEM, SEO, Display, Retargeting, Affilate, Email amd sms, Mobile App marketing, Referral, Socai media • Improved Cost per lead for retargeting from Rs 300 to Rs 50 overall and helped increasing leads from remarketing from 300 to 3000 a day. • Worked on demand-supply project of the company which not only helped marketing team but also business and operation team, revenue team



Kenscio

• India
• Marketing Services
• 100 - 200 Employee

• Sr. Executive Business Analyst

  • Nov 2013 - Jan 2015

  • Worked with top clients in India from multiple industries like travel, job portal, E-commerce to help out their digital marketing (E-mail and Social Media Marketing) through data driven insights • Deliver CRM based analytical solutions focusing on creating statistical models for customer response, campaign management, customer loyalty, customer retention, customer attrition, segmentation, cross sell, up sell etc. • Own and conduct weekly business performance meeting with the client… Show more • Worked with top clients in India from multiple industries like travel, job portal, E-commerce to help out their digital marketing (E-mail and Social Media Marketing) through data driven insights • Deliver CRM based analytical solutions focusing on creating statistical models for customer response, campaign management, customer loyalty, customer retention, customer attrition, segmentation, cross sell, up sell etc. • Own and conduct weekly business performance meeting with the client and prepare weekly/monthly/quarterly business performance report. Show less • Worked with top clients in India from multiple industries like travel, job portal, E-commerce to help out their digital marketing (E-mail and Social Media Marketing) through data driven insights • Deliver CRM based analytical solutions focusing on creating statistical models for customer response, campaign management, customer loyalty, customer retention, customer attrition, segmentation, cross sell, up sell etc. • Own and conduct weekly business performance meeting with the client… Show more • Worked with top clients in India from multiple industries like travel, job portal, E-commerce to help out their digital marketing (E-mail and Social Media Marketing) through data driven insights • Deliver CRM based analytical solutions focusing on creating statistical models for customer response, campaign management, customer loyalty, customer retention, customer attrition, segmentation, cross sell, up sell etc. • Own and conduct weekly business performance meeting with the client and prepare weekly/monthly/quarterly business performance report. Show less



iimjobs.com

• India
• Technology, Information and Internet
• 1 - 100 Employee

• Business Analyst

  • Oct 2012 - Oct 2013

  • Carried out web analytics like A/B Testing, User behavior, Design optimization, Cohorts analysis etc. • Develop KPIs and conduct marketing effectiveness analysis during and following campaigns • Carried out web analytics like A/B Testing, User behavior, Design optimization, Cohorts analysis etc. • Develop KPIs and conduct marketing effectiveness analysis during and following campaigns



Imperial College London

• Research Services
• 700 & Above Employee

• Research Analyst

  • Nov 2011 - Sep 2012

  • The project was focused on the data analysis of transitional flow in patient-‐specific models of human aorta and a realistic model of the carotid artery bifurcation with 80% stenosis. • The project was focused on the data analysis of transitional flow in patient-‐specific models of human aorta and a realistic model of the carotid artery bifurcation with 80% stenosis.