Mohini Panchal

Senior SEO Executive at DynaSoft India
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Contact Information
us****@****om
(386) 825-5501
Location
Anand, Gujarat, India, IN

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Experience

    • India
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Senior SEO Executive
      • Aug 2017 - Present

      The knowledge that I gained from my professional career experience of Digital Marketing, SEO, SMO, SEM, SMM: • Web Analytics: Generation & Analysis of traffic report using Google Analytics Tool and Facebook Pixel Tool to understand behavior of the website visitors. • Keyword Analysis: Researching best keywords using tools like Keyword Discovery and Google Keyword Tools on 3 major factors Relevancy, Popularity and Competition. • On-Page Optimization: Meta Tags Optimization… Show more The knowledge that I gained from my professional career experience of Digital Marketing, SEO, SMO, SEM, SMM: • Web Analytics: Generation & Analysis of traffic report using Google Analytics Tool and Facebook Pixel Tool to understand behavior of the website visitors. • Keyword Analysis: Researching best keywords using tools like Keyword Discovery and Google Keyword Tools on 3 major factors Relevancy, Popularity and Competition. • On-Page Optimization: Meta Tags Optimization, Page Headings, Page Content Optimization, Image Optimization, Hyperlink Optimization, Anchor text optimization, Interlinking, Website Structure, Website Loading Time etc. • Off Page Promotion & Link Building: Blog Creation & Submission, Social Bookmarking, Press Release Promotion, Article Promotion, Infographic Image Sharing, Document Sharing, RSS Feed Submissions, Local Business Listings, Forum posting, Web 2.0 Creation for the Business, Guest Posting etc. • Social Media Marketing: Create/Update Facebook business page as well as managing other social media like Twitter, Google+, LinkedIn Business, Pinterest etc. Keep using Social Media to drive more traffic to the website. Using social media strategies, Connect to potential customer and convert them into customer and in this way building more followers and in the meanwhile building the brand for the Business. • Paid Marketing: Using Google Adwords, Creating PPC & Display Marketing campaign to reach targeted audience and drive more sales for the Business. Measuring the campaign and optimizing ads to generate more revenue. Also, used Facebook paid marketing to create the targeted traffic source for the website and drive the more sales. Tracking Facebook and Instagram paid ads on Facebook Pixel and based on the data continuously optimizing the Facebook ads for better output. Show less The knowledge that I gained from my professional career experience of Digital Marketing, SEO, SMO, SEM, SMM: • Web Analytics: Generation & Analysis of traffic report using Google Analytics Tool and Facebook Pixel Tool to understand behavior of the website visitors. • Keyword Analysis: Researching best keywords using tools like Keyword Discovery and Google Keyword Tools on 3 major factors Relevancy, Popularity and Competition. • On-Page Optimization: Meta Tags Optimization… Show more The knowledge that I gained from my professional career experience of Digital Marketing, SEO, SMO, SEM, SMM: • Web Analytics: Generation & Analysis of traffic report using Google Analytics Tool and Facebook Pixel Tool to understand behavior of the website visitors. • Keyword Analysis: Researching best keywords using tools like Keyword Discovery and Google Keyword Tools on 3 major factors Relevancy, Popularity and Competition. • On-Page Optimization: Meta Tags Optimization, Page Headings, Page Content Optimization, Image Optimization, Hyperlink Optimization, Anchor text optimization, Interlinking, Website Structure, Website Loading Time etc. • Off Page Promotion & Link Building: Blog Creation & Submission, Social Bookmarking, Press Release Promotion, Article Promotion, Infographic Image Sharing, Document Sharing, RSS Feed Submissions, Local Business Listings, Forum posting, Web 2.0 Creation for the Business, Guest Posting etc. • Social Media Marketing: Create/Update Facebook business page as well as managing other social media like Twitter, Google+, LinkedIn Business, Pinterest etc. Keep using Social Media to drive more traffic to the website. Using social media strategies, Connect to potential customer and convert them into customer and in this way building more followers and in the meanwhile building the brand for the Business. • Paid Marketing: Using Google Adwords, Creating PPC & Display Marketing campaign to reach targeted audience and drive more sales for the Business. Measuring the campaign and optimizing ads to generate more revenue. Also, used Facebook paid marketing to create the targeted traffic source for the website and drive the more sales. Tracking Facebook and Instagram paid ads on Facebook Pixel and based on the data continuously optimizing the Facebook ads for better output. Show less

    • India
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • SEO Executive
      • May 2016 - Apr 2017

      I m complete the all strategy to SEO(on-page, Off-page), SMO, SEM. I m complete the all strategy to SEO(on-page, Off-page), SMO, SEM.

    • India
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • SEO Executive
      • Jun 2015 - Jun 2016

    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Degree Trainee
      • Jul 2012 - Oct 2012

      Project training at 6th semester. Project training at 6th semester.

    • India
    • Industrial Machinery Manufacturing
    • 500 - 600 Employee
    • Diploma Trainee
      • Jan 2010 - Jun 2010

      Project learn to Asp.net Project learn to Asp.net

Education

  • Pacific Institute Of Technology,Udaipur
    Bachelor of Technology (B.Tech.), Information Technology
    2010 - 2013
  • Lukhdhirji Engineering College ,Morbi
    Diploma, Information Technology
    2007 - 2010

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