Mohammed Rayees Rafeeque
Digital Marketing Manager & HR Administrator at Hewa Holding- Claim this Profile
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Bio
Credentials
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Google Digital Garage - The Fundamentals of Digital Marketing
GoogleFeb, 2022- Nov, 2024 -
Google Analytics certification
GoogleJun, 2017- Nov, 2024 -
Google AdWords Display certification
GoogleJun, 2017- Nov, 2024 -
Google AdWords Mobile Advertising certification
GoogleJun, 2017- Nov, 2024 -
Google AdWords Search Advertising certification
GoogleJun, 2017- Nov, 2024 -
Google AdWords Shopping Advertising certification
GoogleJun, 2017- Nov, 2024 -
Google AdWords Video Certification
GoogleJun, 2017- Nov, 2024
Experience
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Hewa Holding
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Iraq
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Building Construction
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1 - 100 Employee
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Digital Marketing Manager & HR Administrator
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Nov 2018 - Present
As a Digital Marketer & HR Administrator at Majidi Hypermarket under Hewa Group, responsible for digital marketing of all promotional activities & new launches and parallelly overseeing all HR-related activities including talent acquisition, employee development, and performance management • Actively involved in digital marketing efforts, creating and executing successful campaigns to drive business profitability through digital channels such as social media and website. • Analyze data and metrics to measure the effectiveness of these campaigns and make data-driven decisions to optimize future efforts • Utilize the project management tools and techniques to stay updated with current industry trends and best practices • Proficient in SAP S4 HANA and gained experience in implementing and supported the HCM solutions for the company as a key user. • Assisted in the implementation, training and provided the ongoing support and maintenance of SAP S4 HANA HCM utilizing strong technical skills and gained the ability to train the team to ensure proper implementation with optimal performance. Show less
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Grandeur Solution LLC
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United Arab Emirates
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IT Services and IT Consulting
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Digital Marketing Manager
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Oct 2017 - Jul 2018
As a Digital Marketing Manager at Grandeur Solution LLC, I was responsible for developing and implementing digital marketing strategies, managing and maintaining the company's social media presence, analyzing and reporting on the performance of marketing campaigns, and building and nurturing relationships with clients and vendors. Key responsibilities include: • Expertise in developing and implementing strategic digital marketing plans to drive business growth • Skilled in managing and maintaining company's social media presence, creating engaging and relevant content • Strong background in data analysis and reporting, ability to make data-driven decisions to optimize future efforts • Experience in building and nurturing relationships with clients and vendors to drive business growth • Proven track record of overseeing budget and monitoring ROI of marketing campaigns to ensure efficiency and effectiveness • Strong leadership skills and experience in providing guidance, mentoring, and training to junior team members • Proficient in staying current on industry trends and best practices in Digital Marketing, SEO and Google Analytics • Strong skills in Social Media Management, Lead Generation, Organic Search, Google Ads, and WordPress. Show less
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AIWAKART HOUSEHOLD GOODS E TRADING L.L.C,
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United Arab Emirates
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Project Head
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Mar 2016 - Jul 2017
• As a Project Head at AIWAKART HOUSEHOLD GOODS E TRADING L.L.C, I was responsible for driving business profitability through strategic and tactical changes to the company's internet properties. • I performed analysis and review of current performance, and made recommendations for improvement, resulting in increased visitors, improved conversion rates, and larger average order sizes. • I held ownership and management of the customer experience, including aspects such as design, content, navigation, and branding. • I managed internet marketing efforts, including social media integration and SEO, and directed and managed both internal and external teams to achieve project goals and objectives. • My skills include expertise in Search Engine Marketing (SEM), Google Analytics, and Customer Experience, as well as strong leadership and project management abilities. • Led business growth and profitability through strategic and tactical changes to the company's internet properties • Analyzed and reviewed current performance, making recommendations for improvement and implementing changes to increase website visitors and improve conversion rates • Managed the overall customer experience, including design, content, navigation and branding • Implemented internet marketing efforts, including social media integration and SEO, to drive online sales and customer engagement • Successfully directed and managed both internal and external teams to achieve project goals and objectives • Skilled in Search Engine Marketing (SEM), Google Analytics, Customer Experience, Digital Marketing, Leadership, Search Engine Optimization (SEO), Strategic Planning, Project Management and WordPress Show less
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Berkeley Services Group
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United Arab Emirates
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Facilities Services
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1 - 100 Employee
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Project Coordinator
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Jul 2012 - Nov 2015
• Coordinated activities, resources, equipment, and information to ensure the successful completion of projects as a Project Coordinator at Berkeley Services Group • Liaised with clients to identify and define project requirements, scope, and objectives, and ensured that clients' needs were met as the project evolved • Helped prepare project proposals, timeframes, schedules, and budgets • Utilized project management tools to monitor working hours, budget, plans, and expenses • Acted as the point of contact for projects, communicating project status to all participants, and creating and maintaining comprehensive project documentation, plans, and reports • Monitored and tracked project progress, handled any issues that arose, and reported and escalated to management as needed • Strong communication, organizational, and project management skills were essential in this role Show less
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Macmillan
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United States
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Book and Periodical Publishing
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700 & Above Employee
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Quality Control - Graphic Design
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Oct 2011 - Apr 2012
• Ensured the quality of adverts for the US process as a Quality Control in Graphic Design at Macmillan • Delivered daily status updates on advert production and updated dashboards to show statistics and productivity • Planned daily volumes to meet all agreed adverts • Handled escalation requests and error rectification • Provided training to new joiners and offered feedback on repeated errors • Conducted root cause analysis on defects or errors in advert production • Strong attention to detail and ability to manage quality control processes were essential in this role Show less
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Classic Pages Pvt Ltd.
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Bangalore
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Senior Graphic Designer
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Nov 2008 - Aug 2011
• Created visually appealing and effective materials for a range of clients as a Senior Graphic Designer at Classic Pages Pvt Ltd. • Created specs, pre-visuals, print media, and front page ads • Designed Yellow Pages ads and created packaging, posters, brochures, newsletters, and photo motion intros • Strong design skills and ability to create a wide range of materials were essential in this role • Created visually appealing and effective materials for a range of clients as a Senior Graphic Designer at Classic Pages Pvt Ltd. • Created specs, pre-visuals, print media, and front page ads • Designed Yellow Pages ads and created packaging, posters, brochures, newsletters, and photo motion intros • Strong design skills and ability to create a wide range of materials were essential in this role
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Education
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2005 - 2008
Bangalore University
Bachelor of Commerce (B.Com.), Business/Commerce, General -
2008 - 2010
Arena Animation
Arena Animation Academy Specialist Program (AAASP), Animation, Interactive Technology, Video Graphics and Special Effects
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