Mohammed Abdullah
Digital Marketing Operations Manager at Unicorn Lab- Claim this Profile
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English Native or bilingual proficiency
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Arabic Native or bilingual proficiency
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Turkish Professional working proficiency
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Bio
Meshleen Alrabadi
Mohammed is wonderful to work with, and has exceptional expertise in coaching and motivation. He is highly adaptable, self-motivated, very capable, encouraging, supportive and effective. Mohammed is a very hard-worker person with perfect communication skills.
Meshleen Alrabadi
Mohammed is wonderful to work with, and has exceptional expertise in coaching and motivation. He is highly adaptable, self-motivated, very capable, encouraging, supportive and effective. Mohammed is a very hard-worker person with perfect communication skills.
Meshleen Alrabadi
Mohammed is wonderful to work with, and has exceptional expertise in coaching and motivation. He is highly adaptable, self-motivated, very capable, encouraging, supportive and effective. Mohammed is a very hard-worker person with perfect communication skills.
Meshleen Alrabadi
Mohammed is wonderful to work with, and has exceptional expertise in coaching and motivation. He is highly adaptable, self-motivated, very capable, encouraging, supportive and effective. Mohammed is a very hard-worker person with perfect communication skills.
Credentials
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Advanced Content Marketing
LinkedInJul, 2020- Nov, 2024 -
Business Process Improvement
LinkedInJul, 2020- Nov, 2024 -
Giving and Receiving Feedback
LinkedInJul, 2020- Nov, 2024 -
SEO for Social Media
LinkedInJul, 2020- Nov, 2024 -
Being Positive at Work
LinkedInJun, 2020- Nov, 2024 -
Creating Social Content with Adobe Animate CC
LinkedInJun, 2020- Nov, 2024 -
Project Management Foundations: Requirements
LinkedInJun, 2020- Nov, 2024 -
Social Media Marketing Tips
LinkedInJun, 2020- Nov, 2024
Experience
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Unicorn Lab
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United Arab Emirates
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Business Consulting and Services
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1 - 100 Employee
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Digital Marketing Operations Manager
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May 2021 - Present
Acting as the Digital Marketing Operations Manager at Unicorn Lab; a venture studio that creates startups, I typically provide the initial team, strategic direction by coordinating with team members to plan and implement new technology initiatives that may impact operations and capital for the startup projects to reach product-market fit. I handle various tasks, including managing Unicorn Lab's daily operations and its startup's digital marketing initiatives and managing my team to ensure that they follow established procedures and policies. Developing and implementing new operational processes to improve efficiency and reduce costs, reports detailing operational status, performance metrics, and identifying trends that may impact future performance & monitoring the performance of digital assets (startups) to ensure that they are functioning properly I commonly oversee my team's work on various tasks, such as paid social media campaigns, content creation, pitch deck auditing, branding, email marketing, and more. Show less
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KitchMarket
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United Arab Emirates
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Food and Beverage Services
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1 - 100 Employee
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Digital Marketing Operations Manager
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Aug 2021 - Present
As the Digital Marketing Operations Manager at KitchMarket, a marketplace startup & one-stop-shop for all cloud kitchen needs - my main responsibilities are the day-to-day management of all development and implementation covering paid media, SEO, digital marketing operations, email overseeing, internal and external customers As the Digital Marketing Operations Manager at KitchMarket, a marketplace startup & one-stop-shop for all cloud kitchen needs - my main responsibilities are the day-to-day management of all development and implementation covering paid media, SEO, digital marketing operations, email overseeing, internal and external customers
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Kaizen Firm
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United Arab Emirates
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Staffing and Recruiting
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1 - 100 Employee
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Digital Operations Lead
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May 2021 - Dec 2021
Reporting directly to the MD in Kaizen, my role is solely to support the business in achieving its strategic objectives. As the Digital Operations Lead at Kaizen Firm, I oversee the product development team consisting of project coordinators, content writers, graphic designer, UI/UX designer, and web developers that serves as the first line of contact for branded content and define an omnichannel strategy, and onboard new digital platforms to support this strategy.Moreover, roles within this position are to manage the delivery of the overall (16) digital projects & their tasks such as project planning, timelines, and deliverables simultaneously, manage and assist with the content creation and maintenance of website front-end development to support business initiatives, and define, develop, and own initiatives that remove blockers and improve the overall performance of the digital team.In addition to that, I am responsible to stay up to date with digital trends including, competitive landscape, planning & launch campaigns (mainly on LinkedIn, Facebook & IG), targeted marketing, and assisting in website optimization in terms of structure & content creation, content calendars, and strategies (digital marketing, social media & content, GTM, & growth strategies) Show less
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Operations and Media Consultant
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Apr 2020 - May 2021
As the Operations and Media Consultant at Kaizen Firm, a leading Recruitment and HR Media consultancy firm based in the MENA region; my duties include strategic and operational management and implementation of activities related to the conception, design, content creation & development, and production of media—social media posts, profile & website optimizations, schedule regular client and partner meetings to maintain an overview of accounts, proposal and agreement preparation & approval, and managing the overall day-to-day departmental tasks, client requests, internal requests, and ensure all departments are running smoothly.Some functions include creating content that engages and inspires audiences to interact with Kaizen & clients for all online and offline channels (inc. email marketing, lead generation landing pages, monthly newsletters, campaign videos & scripts, and marketing collateral). In addition to conceptualizing, developing, designing, producing, editing, and managing (11) social media channels and projects; or the operation, maintenance, and/or oversight of media activities, production, and distribution-related activities.Alongside the mentioned duties and functions mentioned above, I am solely responsible to make sure that all Kaizen’s master files, internal and external documents are up to date, the departmental manuals and toolkits are well put together in terms of both content and design, monitoring website and social media account traffic and activity, and delegate and manage all daily media and operation assignments to the team while coordinating with both the Media and Operations Manager to ensure all requirements are produced & delivered on schedule. Show less
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Migrate
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Jordan
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Outsourcing and Offshoring Consulting
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1 - 100 Employee
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Business Project Manager
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May 2019 - Dec 2019
-Draft, review, and edit training programs-Assist in process evaluation and modification -Ensure Migrate Academy training programs are delivered in line with program guidelines and maintain high-quality execution-Reviewing Migrate Academy feedback and following up on items that need additional action-Manage all new hires for Migrate and the Business Hub.-Preparation of training agendas, sessions, seminars, and live practices with qualified trainers and mentors. -Develop and institutionalize training modules and materials. -Build and implement training modules as part of the Academy (Management, Senior/Junior New Hires programs, and Sales Agents training programs -Design and package training programs for 3rd party clients such as USAID LENS, JUST, and Mawarid (UAE based company) -Designing, implementing, and managing USAID LENS “Micro Franchising Business Hub Kiosks” training program for JOD 200K-Designing Mawarid/DVLD partnership training program for USD 100K -Designing JUST “Innovative Start-ups” training program for JOD 25K Show less
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Resource Managment
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Dec 2018 - May 2019
- Manage D2D of all Migrate Mena Resources-Resources work management (task assignment, performance monitoring and competencies)-Team work management (collaboration and team cohesion) -Personal work management (production capacity, motivation and mastery) -Conflict management (problem solving and decision making) -Managing resources outsourced to 3rd party clients-Development of Tools such as restructuring Organizational Chart, Locations Management and MBOs.-Resources Allocation; in terms of functions or/and physical locations-Manage the Academy by ensuring resources productivity and enrich their knowledge and added value Show less
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Business Hub Manager
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Sep 2018 - Dec 2018
-Lead project coordinator for USAID LENS partnership with Migrate to open “Micro Franchise – Business Hub Kiosks” in Azraq, Mafraq and Irbid valued at JOD 200K -Team leader on Market Research for USAID LENS “Micro Franchise Pt.2 project” valued at JOD 74K -Ecosystem management of 4 Business Hub locations in Amman and 3 Business Hub Kiosks (Irbid, Mafraq and Azraq) -Manage Business Support Officers D2D-Support, manage and sell for clients-Establish and maintain a business oriented environment, ecosystem, atmosphere and attitude (E,E,A,A) -Manage the Corporate Mall(Deal Book)-Analyze and execute client orders and requests-Develop enhancement tools such as branding guidelines, Business Hub toolkit and brochure Show less
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Business Support Officer
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Dec 2017 - Sep 2018
-Perform support services for our clientele -Prepare and send RFPs for the likes of USAID LENS, UNDP and other respected NGO’s.-Handle one of the Deal Book component; The Knowledge Center which is focused on skills development and trainings. -Support in Migrate Academy Project & The Business Hub Project-Handle the Distribution Channels for our non-members requests.
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Echos
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Jordan
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Design Services
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1 - 100 Employee
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Content Writer
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Dec 2017 - Jan 2018
- Branding and Marketing start-up owned by Migrate - Re-branding Migrate MENA products - Renovate Migrate content on both digital and marketing platforms - Meetings with potential clients and get to know the scope of work and comprehend their visuals - Branding and Marketing start-up owned by Migrate - Re-branding Migrate MENA products - Renovate Migrate content on both digital and marketing platforms - Meetings with potential clients and get to know the scope of work and comprehend their visuals
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Namshi.com
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United Arab Emirates
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Retail
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700 & Above Employee
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Intern
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Jun 2015 - Aug 2015
Worked in the commercial, marketing and PR departments. Organized merchandise, prepared photoshoots, managed social media accounts and dealt with customer services Worked in the commercial, marketing and PR departments. Organized merchandise, prepared photoshoots, managed social media accounts and dealt with customer services
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Yas Marina Circuit - The Meeting Place of Champions
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United Arab Emirates
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Entertainment Providers
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100 - 200 Employee
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Sales Representative
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Aug 2010 - Dec 2012
- Execute hotel bookings and upselling Ferrari World packages - Ticketing Agent; booking Formula 1 Race tickets including after race concerts and VVIP parties - Coordinate race track tours, drag races, Yas Run events, Ferrari World trips and Go Karting packages - Handle Corporate reservations and international/VIP guests into respected 5* Yas Island Hotels - Execute hotel bookings and upselling Ferrari World packages - Ticketing Agent; booking Formula 1 Race tickets including after race concerts and VVIP parties - Coordinate race track tours, drag races, Yas Run events, Ferrari World trips and Go Karting packages - Handle Corporate reservations and international/VIP guests into respected 5* Yas Island Hotels
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Education
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Girne American University
Bachelor of Commerce (B.Com.), Marketing
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