Co-Founder & Head of Growth

• Mar 2020 - Present

Digital Media Manager

• Aug 2019 - Aug 2020

- Responsible of all the Planning, Strategizing, and execution of all the digital channels of clients like Absolute, Motorsport, Vidcon, Saco. - Managing budget over $250,000 on each big campaign for clients In Saudi Arabia. - Supervising a team of 3 who are in-charge of part of the execution in the digital strategy. - Aligning with the CRM Team on the whole execution of email marketing and segmentation of the customer database using SAP Marketing Cloud. - Aligning with the Analytics department to extract all the learnings from past and present campaign and develop best practices for our digital execution strategies. - Dealing with 3rd party suppliers for media, Mastheads (Twitter & Youtube), SMS, and Programmatic Advertising. - Handling all the paid media execution from the very bottom to the very top using the following platforms: Facebook Ads, Instagram Ads, Google Ads, Youtube Ads, Linked In Ads, Twitter Ads, and Snapchat Ads. - Managing self served programmatic advertising platforms like Gemini, Double Click, Criteo, RuNative, Adfuel, and Ad Source. Show less

Digital Marketing Manager

• Dec 2017 - Jul 2019

Managing 26 (12 from GCC) including (Qi Card, Rassasi, Fly Emirates, HAMC, Bioskin) accounts with a team for 2 account managers and 2 account executives. • Increased ROI by 35% for a local client in Beirut • Successfully managed to get 20,000 downloads for one of our client’s apps in Dubai, and Qatar • Managing Insights and key metrics to take actions and learnings then reporting back to the Managing Director and The Clients. • Create Digital Marketing Strategies based on clients KPI's and Objectives. • Managing Different E-Commerce Stores for our Clients using Shopify. • Create Roadmaps for our deliverables to our clients. • Managing all the inbound automations and sales funnels for our clients. • Managing all the SEO Best Practices like SEO Site Audits, Keyword Research, and Website Content (Blog/Content Marketing) with my digital marketing executive. • Taking care of all the job duties workflow of my team members and making sure all the deliverables are sent in timely manners). Show less

Digital Marketing Strategist

• Jan 2017 - Dec 2017

Digital Marketing Specialist

• Jan 2016 - Dec 2016

Marketing Intern

• Nov 2015 - Jan 2016