Marketing Director

• Dec 2022 - Present

Marketing Management Consultant

• Mar 2022 - Present

• Spearheading and coordinating all marketing activities for Leading Events, both in-house and outsourced, for events in Abu Dhabi and the US. • Leveraging a diverse skill set to oversee successful marketing campaigns, ensuring optimal results and brand visibility. • Responsible for talent acquisition, hiring in-house specialists, and outsourcing talents for various marketing activities. • Implementing innovative strategies to drive audience engagement and boost attendance for events in both regions. • Collaborating seamlessly with cross-functional teams to align marketing efforts with event objectives and organizational goals. • Successfully managing budgets and optimizing resources to achieve cost-effective and impactful marketing solutions. • Building and maintaining strong relationships with vendors, contractors, and marketing partners for seamless event execution. Show less

Marketing Strategy Consultant

• Jun 2021 - Present

• Providing expert guidance and strategic marketing solutions to companies across Egypt, UAE, KSA, China, USA, and France. • Assisting clients in diverse sectors, delivering impactful results through customized marketing strategies. • Medical Sector: Developed targeted marketing strategies for healthcare providers, optimizing online presence, and boosting patient acquisition. • General Trading: Implemented comprehensive marketing plans, elevating brand visibility and driving customer acquisition for trading companies. • Event Industry: Created impactful event marketing strategies, attracting attendees and sponsors, and maximizing event ROI. • Renewable Energy: Advised companies on effective marketing tactics to promote sustainable energy solutions, driving awareness and adoption. Show less

Marketing Instructor

• Mar 2023 - Apr 2023

Marketing Strategy Consultant

• Jun 2021 - Jan 2023

Marketing Instructor

• 2021 - 2022

• Served as a dedicated Marketing Instructor, imparting knowledge and skills to students over a period of two years. • Conducted interactive marketing training sessions, ensuring students fully grasped the marketing process and its intricacies. • Designed engaging lesson plans and practical graduation projects to enhance students' understanding and real-world application. • Fostered a dynamic learning environment, encouraging active participation and critical thinking among students. • Provided valuable feedback and mentorship to aspiring marketers, guiding them towards successful career paths. • Demonstrated passion for marketing education and commitment to empowering the next generation of marketers. • Contributed to the academic excellence of the institution, elevating the standard of marketing education at the university. Show less

Marketing Strategist

• Mar 2021 - Sep 2021

• Led a transformative project to restructure the entire marketing strategy for Remax Real-Estate Brokerage in Egypt and the UAE. • Undertook the responsibility of hiring a new Marketing team, carefully selecting individuals with the right skill set and expertise. • Provided comprehensive training to the newly formed Marketing team, equipping them with cutting-edge marketing techniques and best practices. • Implemented result-oriented marketing strategies that resulted in an astounding 30X increase in conversions for the brokerage. • Achieved a remarkable 50% rise in closed deals, a testament to the team's enhanced performance and marketing effectiveness. • Conducted an essential training program for the sales team, empowering them to create their marketing strategies. • This initiative resulted in an elevated brand ranking and garnered positive feedback for the sales team, leading to increased sales and customer satisfaction. Show less

Digital Marketing Specialist

• May 2015 - Nov 2016

• Led a transformative project to restructure the entire marketing strategy for Remax Real-Estate Brokerage in Egypt and the UAE. • Undertook the responsibility of hiring a new Marketing team, carefully selecting individuals with the right skill set and expertise. • Provided comprehensive training to the newly formed Marketing team, equipping them with cutting-edge marketing techniques and best practices. • Implemented result-oriented marketing strategies that resulted in an astounding 30X increase in conversions for the brokerage. • Achieved a remarkable 50% rise in closed deals, a testament to the team's enhanced performance and marketing effectiveness. • Conducted an essential training program for the sales team, empowering them to create their marketing strategies. • This initiative resulted in an elevated brand ranking and garnered positive feedback for the sales team, leading to increased sales and customer satisfaction. Show less

Social Media Manager

• Feb 2014 - Mar 2015

• Led and managed all social media and email marketing activities, ensuring a consistent and engaging brand presence across platforms. • Collaborated closely with the content and design teams to create compelling marketing materials that supported the sales team's efforts. • Successfully attracted new contracts from both Government and private sectors, operating in GCC countries and Egypt. • Played a pivotal role in securing Business-to-Government (B2G) contracts, contributing significantly to the company's growth and success. • Employed data-driven strategies to optimize social media campaigns, resulting in increased lead generation and customer engagement. Show less

Social Media Marketing Specialist

• Jun 2012 - Oct 2014

• Spearheaded social media initiatives, collaborating with marketing and design teams to establish a robust online presence. • Developed and executed innovative social media campaigns, resulting in increased brand visibility and engagement. • Engaged with the target audience through compelling content, fostering a community of loyal followers. • Implemented data-driven strategies to attract new customers, contributing to a significant rise in customer acquisition. • Monitored social media analytics, leveraging insights to optimize campaign performance and drive better results. • Played a key role in building and maintaining the center's reputation as a leading research institution. Show less