Experience

0

• Saudi Arabia
• Food & Beverages
• 1 - 100 Employee

• Regional Sales Manager

  • May 2022 - Present



Berain Water

• Saudi Arabia
• Food & Beverages
• 200 - 300 Employee

• Area Sales Manager

  • May 2020 - May 2022

  Responsibilities: ========== - Adeptly providing sales & customer service to the clients & customers by directly contacting them, promptly responding to their inquiries and negotiating prices and delivery times within limits of authority - Efficiently resolving issues and problems of clients and acting as a link between customer and the internal teams - Cautiously carrying out all financial transactions, executing the approved company payment and credit policies and ensuring timely payments and managing credit collection - Performing sales analysis for the channel and extracting valuable insights to identify and propose new business ideas while achieving primary and secondary targets through distributors in assigned territory - Collaborating effectively and closely with teams from other departments and providing quick alternative solutions; continuously maintaining & updating company's customer base Major Achievements: =============



National Food Industries Company Ltd.

• Saudi Arabia
• Food and Beverage Manufacturing
• 100 - 200 Employee

• Retail Manager

  • Mar 2015 - Apr 2020

  Responsibilities: ========== - Proficiently drove training and product strategies to create demand and sales for planned product mixes. Establish and lead the implementation of sales strategy and integrated into the commercial plans of each category/division - Successfully initiated, developed and implemented the strategies for staff development and retention; scheduled individualized coaching and mentoring sessions with the team for role modeling, mentoring, training and support - Searched and onboarded representatives with aspirations and abilities to build successful business plans and be top sellers or team leads by taking initiatives and advantage of compensation plans and resources to meet assigned goals - Analyzed & prepared pertinent daily weekly, monthly and quarterly analysis reports in system focusing on metrics that drive performance; submitted monthly report of competitive activities and prepared presentations - Facilitated in communicating the newly developed retail marketing plans to the management. Established & nurtured positive relationships within the retail teams to drive innovative retail strategies - Contributed in re-routing for the territory & re-execution of training to ensure consistent objectives and technical information is equally disseminated among the team - Adeptly implemented the policies and priorities of the company and achieved quarterly & annual targets. Contributed in restructuring commission & added additional KPIs to facilitate leaders in evaluating the team members Major Achievements: ============= - Successfully developed two channels (Mini Market & Boofia) and increased sales by 300% within three years - Overachieved the target by 102.5% worth 17milion in 4 channel out of 5 channel, July 2018 - Commendably managed sales team of 25 sales reps & 3 supervisors: trained, assisted and increased the number of sales reps from 4 to 20 to achieve their monthly targets



Al Shalan Company (Rice King)

• Riyadh, Riyadh Region, Saudi Arabia

• Area Sales Supervisor

  • May 2012 - Dec 2014

  Responsibilities: ========== - Adeptly held meetings with customers and closed deals; monitored the sales rates with the distributors and performed regular follow-ups on agents’ performance. Searched and gained for new customers for all sales channels - Accomplished maximum availability of product to increase market share in the region by researching, planning, designing and implementing new sales techniques & activities, and prepared volume forecast and plans - Efficiently managed and optimized sales operations in all stores focusing on excellent customer experience and driving commercial priorities translated into KPIs. Prepare daily, weekly, monthly & quarterly forecast - Successfully concluded multiple sales training sessions, held regular meetings with team members to strengthen communication & sales skills ensuring similar objectives were shared - Effectively raised team’s capability through developing key performance indicators while regularly evaluating teams’ performance objectively and providing required guidance for skill improvement Major Achievements: ============= - Increased the customer base as well as man power to provide enhanced customer service. Subsequently sales and product space increased by 500% - Successfully increased product category by initiating proposals to include tomato paste & pens and cooking oil which were accepted & implemented in 2015



Monginis Cake

• Cairo, Egypt

• Sales Supervisor

  • Jan 2012 - Apr 2012

  - Contributed to acquiring greater coverage and increased distribution - Contributed to acquiring greater coverage and increased distribution



Al Safi Danone

• Saudi Arabia
• Food & Beverages
• 700 & Above Employee

• Sales Representative

  • May 2009 - Dec 2011

  - Successfully increased sales of the Activia product by placing its chillers inside the stores that lead to the installation of customized chillers with additional product display to meet the customers demand - Successfully increased sales of the Activia product by placing its chillers inside the stores that lead to the installation of customized chillers with additional product display to meet the customers demand



Danone

• France
• Food and Beverage Manufacturing
• 700 & Above Employee

• Sales Representative

  • Jun 2006 - Apr 2009

  - Successfully accomplished target customers in only 45 days - Successfully accomplished target customers in only 45 days



Lee Agency

• Cairo, Egypt

• Salesperson

  • Oct 2004 - Apr 2006

  - Accomplished sale worth LE 3K daily - Accomplished sale worth LE 3K daily