Modupe Ladipo DipM MCIM CMKtr
Aviation Marketing & Strategy Business Transformation, Risk Champion at Ardova Plc- Claim this Profile
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Bio
Greg Bartness
Modupe's a hard worker and an excellent marketer. Modupe was responsible for managing the business relationship with AEG Fuels. In a span of no more than two years, Modupe has managed our relationship such that anytime AEG has an opportunity in Nigeria, Ardova is the first supplier name that gets mentioned. He takes ownership of issues and is a fair negotiator. This has enabled us to award two key contracts to Ardova. To be successful in sales, one must have a natural ability to communicate with others and know just what to say at the right time. Modupe had these skills in abundance. Customers liked him because he was able to establish real connections with them. Because of his abilities and the success he’s had, he comes highly recommended.
Tanzia Haq
I had the pleasure of working with Modupe, during my time at Marks & Spencer. He was always a bubbly and motivated team member, who would do his utmost best to ensure he delivered a fantastic customer experience. Ever the professional and always thorough in his approach, he is an asset to any company he works for.
Funmilayo Erikitola
Modupe Ladipo is a thorough bred client and marketing executive. A great team player. We have worked together on several accounts in the past and I highly recommend him any day any time. He is surely an asset to any organization who is willing to hire him. Thanks
Greg Bartness
Modupe's a hard worker and an excellent marketer. Modupe was responsible for managing the business relationship with AEG Fuels. In a span of no more than two years, Modupe has managed our relationship such that anytime AEG has an opportunity in Nigeria, Ardova is the first supplier name that gets mentioned. He takes ownership of issues and is a fair negotiator. This has enabled us to award two key contracts to Ardova. To be successful in sales, one must have a natural ability to communicate with others and know just what to say at the right time. Modupe had these skills in abundance. Customers liked him because he was able to establish real connections with them. Because of his abilities and the success he’s had, he comes highly recommended.
Tanzia Haq
I had the pleasure of working with Modupe, during my time at Marks & Spencer. He was always a bubbly and motivated team member, who would do his utmost best to ensure he delivered a fantastic customer experience. Ever the professional and always thorough in his approach, he is an asset to any company he works for.
Funmilayo Erikitola
Modupe Ladipo is a thorough bred client and marketing executive. A great team player. We have worked together on several accounts in the past and I highly recommend him any day any time. He is surely an asset to any organization who is willing to hire him. Thanks
Greg Bartness
Modupe's a hard worker and an excellent marketer. Modupe was responsible for managing the business relationship with AEG Fuels. In a span of no more than two years, Modupe has managed our relationship such that anytime AEG has an opportunity in Nigeria, Ardova is the first supplier name that gets mentioned. He takes ownership of issues and is a fair negotiator. This has enabled us to award two key contracts to Ardova. To be successful in sales, one must have a natural ability to communicate with others and know just what to say at the right time. Modupe had these skills in abundance. Customers liked him because he was able to establish real connections with them. Because of his abilities and the success he’s had, he comes highly recommended.
Tanzia Haq
I had the pleasure of working with Modupe, during my time at Marks & Spencer. He was always a bubbly and motivated team member, who would do his utmost best to ensure he delivered a fantastic customer experience. Ever the professional and always thorough in his approach, he is an asset to any company he works for.
Funmilayo Erikitola
Modupe Ladipo is a thorough bred client and marketing executive. A great team player. We have worked together on several accounts in the past and I highly recommend him any day any time. He is surely an asset to any organization who is willing to hire him. Thanks
Greg Bartness
Modupe's a hard worker and an excellent marketer. Modupe was responsible for managing the business relationship with AEG Fuels. In a span of no more than two years, Modupe has managed our relationship such that anytime AEG has an opportunity in Nigeria, Ardova is the first supplier name that gets mentioned. He takes ownership of issues and is a fair negotiator. This has enabled us to award two key contracts to Ardova. To be successful in sales, one must have a natural ability to communicate with others and know just what to say at the right time. Modupe had these skills in abundance. Customers liked him because he was able to establish real connections with them. Because of his abilities and the success he’s had, he comes highly recommended.
Tanzia Haq
I had the pleasure of working with Modupe, during my time at Marks & Spencer. He was always a bubbly and motivated team member, who would do his utmost best to ensure he delivered a fantastic customer experience. Ever the professional and always thorough in his approach, he is an asset to any company he works for.
Funmilayo Erikitola
Modupe Ladipo is a thorough bred client and marketing executive. A great team player. We have worked together on several accounts in the past and I highly recommend him any day any time. He is surely an asset to any organization who is willing to hire him. Thanks
Credentials
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Enhancing Resilience
LinkedInOct, 2021- Nov, 2024 -
The Data Science of Retail, Sales, and Commerce
LinkedInJun, 2021- Nov, 2024 -
Professional Postgraduate Diploma in Marketing
CIM | The Chartered Institute of MarketingMay, 2015- Nov, 2024 -
CIM Chartered Marketer MCIM Member
CIM | The Chartered Institute of MarketingJul, 2022- Nov, 2024 -
CIM Chartered Marketer MCIM Member
CIM | The Chartered Institute of MarketingMar, 2021- Nov, 2024 -
CIM Chartered Marketer MCIM Member
CIM | The Chartered Institute of MarketingMar, 2021- Nov, 2024 -
CIM Chartered Marketer MCIM Member
CIM | The Chartered Institute of MarketingMar, 2021- Nov, 2024
Experience
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Ardova Plc
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Nigeria
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Oil and Gas
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300 - 400 Employee
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Aviation Marketing & Strategy Business Transformation, Risk Champion
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Jan 2020 - Present
• Strategic Culture and change management Champion for Aviation and the integration of Enyo, AP & Axel and Cartiledge •Top Performing Aviation Marketer 2017-2021. • Working with Brands & Corporate Communications to create a robust Brand and Marketing Strategy while also leading the Aviation Initiatives project to promote the visibility of the unit internally and externally. •Successfully closed international contracts bringing in revenues above $10,000,000. • Successful Risk Champion for Aviation unit •Responsible for leading negotiations in a team to secure international Aviation Fuel contracts in excess of 1 Billion Naira on a Platt pricing model for the likes of AEG Fuels, Virgin Atlantic, Turkish Airlines and DLH Lufthansa to name a few, while also supporting other international contracts in the team. •Responsible for the management of Aviation fuel sales supply to the Bulk buyers, Local market, Commercial and Private Airline client list in LOS. •Negotiated and secured a contract worth expected fuel supply volumes to the value of $1.1m (N414m approx.) with AEG Fuels/Virgin Atlantic •Negotiated and secured a contract worth expected fuel supply volumes to the value of $1.1m (N414m approx.) with AEG Fuels/Qatar Airlines •Secured a contract for various locations worth expected volumes to the combined value of $1.4m (N520m approx.) with DLH Lufthansa •Working closely with Supply, Treasury, Risk and Legal Departments on development, approval and administration of contracts.
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Forte Oil Nigeria
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Oil and Gas
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1 - 100 Employee
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Aviation Marketer - Sales & Marketing of JetA1/ATK fuels
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Feb 2017 - Present
•Responsible for the implementation of Sales/Marketing of Aviation fuels with P&L responsibility (turnover, volume & profitability) across the entire Lagos territory. •Contributed directly to overall sales revenue of N12.2 billion in the Aviation Unit between 2017-2019. Achieved the highest profit margins in the Aviation unit for three consecutive years for the Lagos territory resulting in a total of over N445 million gross margin. Averaged 50% of overall profit margins between 2017-2019. • Formulate, pitch/present contract proposals to win new business. Added Nesto Aviation, FFS & and many other clients to portfolio. Researching, formulating and collating market intelligence reports from the Sales team across locations. • Identifying new business development opportunities to existing clients where appropriate, while liaising with the Legal department to formalize commercial contracts with clients. Develop a sales plan based on the approved sales strategy in conjunction with Head, AirFO • Proactively identify and report on potential revenue stream. Collate and analyse sales data and generate periodic sales reports for the attention of the Head, AirFO. Lead for Sales tracking/invoice submission to clients across locations. Reconciliation of key customer accounts, pro-efficient in the use ERP systems such as SAP for sales/invoicing process. •Implementing, presenting/defending credit requests for Aviation customers to the Credit Committee. Forte marketing representative for Legal court cases whilst also chasing overdue funds. •Management of administrator & operations team to service scheduled/impromptu fuel orders, while generating sales reports for invoicing to the Sales Support Team. •Risk Champion of Aviation Ikeja depot facility, responsible for risk register and incidents across operations, sales and finance. Forte Oil Plc won the 2018 Oil & Gas Services Risk Award. Working knowledge of aviation operations. ISO 9001 Quality Management System trained.
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Education
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2011 - 2012
Chartered Institute of Marketing
Master's Degree. CIM: Post Grad & MCIM -
2006 - 2010
Manchester Metropolitan University Business School
BA(Hons) -
2005 - 2006
Stockport Higher Education College
Pass -
2003 - 2005
Cheadle & Marple Sixth Form
A Levels
Community
