Matthew Ferry
Head of Data Engineering at Greenpixie- Claim this Profile
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English Native or bilingual proficiency
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Russian Elementary proficiency
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Chinese Elementary proficiency
Topline Score
Bio
Credentials
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LFC131: Green Software for Practitioners
The Linux FoundationDec, 2022- Nov, 2024
Experience
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Greenpixie
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United Kingdom
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Data Infrastructure and Analytics
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1 - 100 Employee
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Head of Data Engineering
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Dec 2022 - Present
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RVU
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United Kingdom
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Internet Marketplace Platforms
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100 - 200 Employee
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Software Engineer
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Aug 2021 - Sep 2022
- Supported Uswitch's mobiles comparison site using React, Node.js and Ruby to serve relevant offers to millions of users each month- Maintained and refactored a product normalisation pipeline in Clojure and Ruby to ingest, normalise, filter, and rank up to 700,000 deals daily- Led a successful product ranking algorithm test using Clojure, Ruby, and React.js to improve explainability and partner trust without sacrificing conversion- Refactored a Contentful caching API using TypeScript and Node.js to improve page speed and reduce infrastructure costs- Modified product pipeline to support changing products and seasonal offers such as Black Friday
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Associate Software Engineer
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Sep 2020 - Jul 2021
- Maintained Uswitch's broadband and mobiles comparison sites using React and Node.js to serve relevant offers to millions of users each month- Co-architected an API for sharing data with affiliate partners using TypeScript and Node.js to reduce friction in user purchases and improve conversion by up to 20%- Refactored product ranking algorithm infrastructure using Python and SQL to support Data Science-based personalisation- Implemented email capture banner using React and Koa.js server-side rendering to improve customer retention
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Data Product Manager
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Jun 2019 - Aug 2020
- Owned data platform for Uswitch, the UK's largest energy & broadband comparison marketplace serving more than 3 million MAU- Founded the first Data team, securing CEO buy-in for 6 Data Engineers and a Head of Data- Led adoption of self-service data platform by 170+ users via implementation and user on-boarding for BigQuery, Fivetran, Segment, dbt and Tableau- Improved analyst morale on an acquired business from -50 NPS to +50 NPS by driving cultural change and providing L&D opportunities- Directed vision and product roadmap for data platform to support business acquisition & data science-based personalisation
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Red Ventures
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United States
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Technology, Information and Internet
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700 & Above Employee
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Senior Data Analyst
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Aug 2018 - Sep 2022
- Led successful data integration for two acquired businesses, enabling 40% YoY growth in gross profit- Reduced performance reporting latency by 96% via reporting automation and SQL-based ETL development- Increased profitability of paid media by 15% through implementation of revenue estimation models and machine learning tools
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Technical Project Manager, Analytics
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Sep 2017 - Jul 2018
- Managed analytics migrations on several partner websites, including a head-to-head CVR test in which RV defeated a top 5 US credit card company at optimising their own homepage- Trained 120+ analysts in SQL and event analytics- Guided development of an internal competitor to Segment, Optimizely, & Twilio, capturing more than 1 billion web events
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E-commercer Product Manager
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Mar 2017 - Sep 2017
- Product managed a team of 3 designers and 5 developers to produce e-commerce transaction flows for energy and telecomms websites- Conducted User Experience research to guide product improvements- Led company-wide site speed testing and improvement initiative
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Marketing Systems Analyst
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Jun 2016 - Feb 2017
- Worked directly with CMO to launch direct marketing for an online travel start-up, securing a reported 9-figure valuation in the next funding round- Built an integrated e-commerce analytics stack across 3 websites & an iOS app by coding web events and CRM integrations in JavaScript- Developed all marketing reports and dashboards for C-suite, paid media analysts, and product managers
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Bikes Unlimited, Inc.
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Williamsburg, VA
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Mechanic & Sales Associate
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Aug 2014 - May 2016
- Connected with patrons on a personal level to understand and improve the customer experience - Informed customers on bicycle technology, bicycle fit, routine maintenance, and local regulations - Managed company internet presence and social media pages - Performed new bicycle assemblies, major repairs, and minor adjustments - Connected with patrons on a personal level to understand and improve the customer experience - Informed customers on bicycle technology, bicycle fit, routine maintenance, and local regulations - Managed company internet presence and social media pages - Performed new bicycle assemblies, major repairs, and minor adjustments
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Disrupt6, Inc.
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Leesburg, VA
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Threat Intelligence Services Intern
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May 2015 - Aug 2015
- Established IPv6 research database and project management infrastructure - Developed proprietary IPv6 research tools and practices for emerging threat characterization - Applied behavioral modeling techniques to develop new Indicators of Intent (IoIs) - Established IPv6 research database and project management infrastructure - Developed proprietary IPv6 research tools and practices for emerging threat characterization - Applied behavioral modeling techniques to develop new Indicators of Intent (IoIs)
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Battelle
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United States
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Research Services
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700 & Above Employee
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Intern at the Center for Advanced Vehicle Environments (CAVE)
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May 2013 - Nov 2014
- Performed cutting-edge research on the state of automotive system and information security - Assisted in commercial research and development projects for multiple major passenger vehicle manufacturers - Performed reverse engineering on a variety of protocols and hardware - Helped to organize the 2013 Battelle CyberAuto Challenge to train a new generation of automotive security specialists - Performed cutting-edge research on the state of automotive system and information security - Assisted in commercial research and development projects for multiple major passenger vehicle manufacturers - Performed reverse engineering on a variety of protocols and hardware - Helped to organize the 2013 Battelle CyberAuto Challenge to train a new generation of automotive security specialists
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Education
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The College of William and Mary
Bachelor's Degree, B.S. in Physics & Economics, Summa Cum Laude -
Saint Petersburg State University
Русский язык как иностранный -
Loudoun County High School
Advanced Diploma, 3.98 Unweighted GPA -
Loudoun County Public Schools Academy of Science
Advanced Diploma