Director of Lead Generation Performance and Product Marketing

• May 2023 - Present

Director | Performance, Product & Leads Marketing Real Estate & Mortgage Technology | AdTech - B2B / B2C

Paid Media Director

• Dec 2021 - Apr 2023

Director of paid media including MQLs & SQLs and lead generation products. Developing new digital media products.

Lead Generation & Traffic Acquisition Coordinator

• Feb 2019 - Nov 2021

Digital Marketing Director

• Dec 2017 - Mar 2019

Elm Street Technology offers a portfolio of real estate marketing and technology services companies that together provide one vendor, one point of contact, one solution fully fused into one platform to deliver a single source for new leads, client relationship management, and client retention tools for agents, teams, and brokerages. Elevate, an Elm Street Technology solution is The 1st Productivity Platform in Real Estate. MORE THAN... a CRM, lead management, digital marketing, or… Show more Elm Street Technology offers a portfolio of real estate marketing and technology services companies that together provide one vendor, one point of contact, one solution fully fused into one platform to deliver a single source for new leads, client relationship management, and client retention tools for agents, teams, and brokerages. Elevate, an Elm Street Technology solution is The 1st Productivity Platform in Real Estate. MORE THAN... a CRM, lead management, digital marketing, or performance metrics. Elevate is the ONLY pure productivity platform to hit the real estate market with a goal to make all other solutions obsolete. We provide THE productivity platform that real estate professionals need for everything from new lead generation and client management to client-for-life retention. Elevate uses advanced automation and best-in-class tools to handle everything from marketing while brokers and agents handle the business, including high-end IDX websites, lead generation tools, powerful CRM and incubation tools, mobile app, social media management and blogging, and client retention tools all the way to recruitment.

Social Media Lead Product Director & Tier 2 Website Designer

• Apr 2017 - Dec 2017

Real Estate Sales Coach & Marketing Advisor

• Feb 2016 - Apr 2017

Advise and coach Real Estate agents on software, marketing, strategies, brand awareness, lead generation, capturing & nurturing of buyer/seller relationships. A part of the Elm Street Technology family

Owner

• Apr 2015 - Present

Multi-media advertising. Specializing in brand awareness & multi-platform social media management. Multi-media advertising. Specializing in brand awareness & multi-platform social media management.

Owner

• Jan 2015 - Jun 2016

Owner of e-comerce electronic vaporizer store including sales, marketing, website design and product services. Owner of e-comerce electronic vaporizer store including sales, marketing, website design and product services.

Director of Sales & Marketing, Consultant

• Oct 2015 - Dec 2015

Strategize, develop and implement all sales and marketing process. Recruit, establish, manage and train sales team. Manage marketing department staff. Consult and implement all marketing procedures and campaigns. Plan all community brand awareness events. Acquire key accounts. Strategize, develop and implement all sales and marketing process. Recruit, establish, manage and train sales team. Manage marketing department staff. Consult and implement all marketing procedures and campaigns. Plan all community brand awareness events. Acquire key accounts.

Print & Digital Media Specialist, Sales

• Aug 2013 - Sep 2015

Print and Digital Media Specialist, Sales Associate • Advise small to medium size businesses on their advertising needs • Reach and maintain consistent sales goals daily, weekly, monthly • Prospect, develop and close accounts with print and digital media • Handle and grow existing book of business Print and Digital Media Specialist, Sales Associate • Advise small to medium size businesses on their advertising needs • Reach and maintain consistent sales goals daily, weekly, monthly • Prospect, develop and close accounts with print and digital media • Handle and grow existing book of business

Expert Certified Business Credit Advisor, Sales

• Jul 2012 - Jul 2013

• Advise C level executives on their business credit solutions • Reach and maintain consistent sales goals daily, weekly, monthly • Achieve a minimum of 100 calls per day with 2.5+ hours talk time • Manage special lead/pilot campaigns • Board member for Employee Action Committee • Advise C level executives on their business credit solutions • Reach and maintain consistent sales goals daily, weekly, monthly • Achieve a minimum of 100 calls per day with 2.5+ hours talk time • Manage special lead/pilot campaigns • Board member for Employee Action Committee

Inside Sales Representative

• Feb 2012 - Jul 2012

Promote/sell company products and services to referral sources and client/patients including power wheelchairs, pharmaceuticals, oxygen and durable medical equipment Evaluate and fit patients for power mobility devices Verify and initiate patient insurance procedures Service existing patients building relationships with an emphasis on patient retention Promote/sell company products and services to referral sources and client/patients including power wheelchairs, pharmaceuticals, oxygen and durable medical equipment Evaluate and fit patients for power mobility devices Verify and initiate patient insurance procedures Service existing patients building relationships with an emphasis on patient retention

Regional Sales Manager, Associate

• Feb 2009 - Aug 2009

Leader for sales team under Quill Office Supply marketing campaign Identify talent, recruit and train top performing associates Acquired and set up new accounts Serviced existing accounts including customer service, problem solving and order processing. Leader for sales team under Quill Office Supply marketing campaign Identify talent, recruit and train top performing associates Acquired and set up new accounts Serviced existing accounts including customer service, problem solving and order processing.

Independent Sales Consultant, Admin for Regional Director

• Jul 2006 - Feb 2009

*Achieved fireball series Generated and develop long lasting relationships with key decision makers. Serviced new and existing accounts providing top levels of customer service including policy changes, additions, deletions, open enrollments and filing claims. Recruited new talent and built team Performed part time administrative duties including communicating with policy holders, drafting newsletters and preparing team reports *Achieved fireball series Generated and develop long lasting relationships with key decision makers. Serviced new and existing accounts providing top levels of customer service including policy changes, additions, deletions, open enrollments and filing claims. Recruited new talent and built team Performed part time administrative duties including communicating with policy holders, drafting newsletters and preparing team reports

Executive Assistant, Sales

• Feb 2004 - Jul 2006

Managed all escalated accounts for pending orders or refunds • Handled customer service calls that were not able to be resolved within the customer service department • Administrative duties for the Vice President and Owners including scheduling appointments, and drafting newsletters • Compiled bank reports for assistance with loan approval • Product specialist with sales averaging $80k per month Managed all escalated accounts for pending orders or refunds • Handled customer service calls that were not able to be resolved within the customer service department • Administrative duties for the Vice President and Owners including scheduling appointments, and drafting newsletters • Compiled bank reports for assistance with loan approval • Product specialist with sales averaging $80k per month

Infant Care Associate

• May 2003 - Feb 2004

Infant Care Associate, Accounting Accounting office responsibilities including balancing registers, preparing till drawers and preparing daily deposits Sales and product demonstration for infant care products including breast pumps Register expectant mothers for baby shower registry Infant Care Associate, Accounting Accounting office responsibilities including balancing registers, preparing till drawers and preparing daily deposits Sales and product demonstration for infant care products including breast pumps Register expectant mothers for baby shower registry

Receptionist

• Oct 1999 - Jul 2001

Answered multi-line phone system for parent company as well as daughter company Created order forms Checked in driver paperwork Invoice reconciliation and Billing Ordered office supplies including bid proposals for new products Data entry with AS400 Customer service that included taking orders and customer pick-ups Answered multi-line phone system for parent company as well as daughter company Created order forms Checked in driver paperwork Invoice reconciliation and Billing Ordered office supplies including bid proposals for new products Data entry with AS400 Customer service that included taking orders and customer pick-ups