Mirjana Maric

Digital Marketing Manager at Infinity Games
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Contact Information
us****@****om
(386) 825-5501
Location
Serbia, RS

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Experience

    • Digital Marketing Manager
      • Dec 2022 - Present

      Infinity Games are an open and decentralized ecosystem that allows cross-application interoperability, focused on blockchain games. Our unique proposal is that all graphical models in our ecosystem are shared across all the participants (game development studios) and attached to the games' digital assets (NFTs). Gamers will have a new unique experience where their digital assets have the same look and feel across all applications in the ecosystem. There are three problems we are tackling: • Cross-application interoperability • The quality of the blockchain games • Content creation for the ecosystem The current blockchain games are below par. One of our missions is to create quality blockchain games. The first game in our ecosystem is called Infinity Heroes. You can watch the trailer here. Another big problem we are tackling is creating good and quality content. We will solve this on the platform level. Every participant in our ecosystem can create content and contribute, and they will be appropriately incentivized through smart contract technology and ownership of the data. This will also apply to the end users. My position is a Digital Marketing Manager. Digital Marketing Manager is a professional who is responsible for maintaining a brand’s online presence and sales by working on various marketing campaigns. Their duties include researching, strategizing with other professionals and creating content for successful campaigns. Show less

    • Educator
      • Oct 2022 - Present

      The Regional Innovation Startup Center, Faculty of Economics in Subotica's mission is to strengthen the local startup community and establish itself as a regional leader in helping innovation. The main goal is the development and strengthening of the entrepreneurial and innovative spirit in the business environment in Subotica and Severno-Bački district. Offering: trainings, educational programs, mentoring sessions, informal Meetups, organizing Sturtup Weekends and similar activities it strengthens the commitment of startups and helps them grow faster. My job is as educator and mentor for startups. Show less

    • Assistant Professor at Faculty of Economics in Subotica, University of Novi Sad
      • Apr 2004 - Present

      I am asisstent professor of: Electronic business models | Management of Information systems development project | Integrated business process. I was participated as researcher a in several EU project related to: 1. “Introduction of part – time and short cycle studies in Serbia (PT&SCHE)”, number 561868-EPP-1-2015-1-EE-EPPKA2-CBHE-SP (2015-3431/001-001). 2. International bilateral project (CARDS Programmes ERDF / INTERREG III A, HUSER0602/099): “Improving Mobility for Better Education Opportunities”. I wrote many research papers for journals and conference. Some of them are: 1. Ubiparipović, B., Matković, P., Marić, M., Tumbas, P. (2020). Critical factors of digital transformation success – A literature review. Ekonomika preduzeća, 68(5-6), pp. 400–416, ISSN: 0353-443X, DOI: 10.5937/EKOPRE2006400U. 2. Matkovic, P., Maric, M., Tumbas, P., Sakal, M. (2018). Traditionalisation of Agile Processes: Architectural Aspects. Computer Science and Information Systems, 15(1), pp. 79-109, ISSN: 1820-0214, DOI: 10.2298/CSIS160820038M. 3. Matkovic, P., Tumbas, P., Maric, M., Rakovic, L. (2018). Digital Transformation of Research Process at Higher Education Institutions. Proceedings of the 12th International Technology, Education and Development Conference (INTED). Valencia - Spain: The International Academy of Technology, Education and Development (IATED). pp. 9467-9472, ISBN: 978-84-697-9480-7. 4. Matkovic, P., Maric, M., Rakovic, L., & Sakal, M. (2019). Enhancing Digital Competences in Higher Education. ICERI2019 Proceedings, 7939–7944. https://doi.org/10.21125/iceri.2019.1879 Show less

Education

  • University of Novi Sad, Faculty of Economics in Subotica
    PhD - Business Informatics, Business Informatics
    2010 - 2016
  • University of Novi Sad, Faculty of Economics in Subotica
    Bachelor's degree, Business Informatics
    1998 - 2003
  • Gymnasium "Veljko Petrovic" in Sombor
    1994 - 1998

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