Mirjam Wolf
Marketing Specialist at UMEO SA- Claim this Profile
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German Native or bilingual proficiency
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Swiss German Native or bilingual proficiency
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Englisch Full professional proficiency
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Swedish Limited working proficiency
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Spanish Limited working proficiency
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Arabic Elementary proficiency
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French Limited working proficiency
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Latin Elementary proficiency
Topline Score
Bio
Credentials
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Certificate of Proficiency in English (C2)
Cambridge Examinations Basel GmbHJul, 2015- Nov, 2024 -
Google Tag Manager Fundamentals
Google Digital Academy (Skillshop)Mar, 2021- Nov, 2024 -
Google Ads Display Certification
Google Digital Academy (Skillshop)Mar, 2021- Nov, 2024 -
Google Ads Search Certification
Google Digital Academy (Skillshop)Mar, 2021- Nov, 2024
Experience
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UMEO SA
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Switzerland
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Business Consulting and Services
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1 - 100 Employee
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Marketing Specialist
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Dec 2021 - Present
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Art Basel
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Switzerland
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Artists and Writers
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200 - 300 Employee
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Senior Marketing Manager Europe & Americas
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Jun 2021 - Nov 2021
• Strategy, conception, planning, and implementation of international advertising campaigns on Social Media and Google; responsible for reporting and analytics; budget responsibility; agency management• Project responsibility, coordination, and implementation of marketing activities for the fairs in Basel and Miami Beach• Regularly analyze opportunities and new trends related to marketing activities and derive actions• Responsible for strategy, pricing, and reporting of ticket sales• Plan and organize the production for all print communications with internal team and partner agencies
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Marketing Manager Europe & Americas
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Jan 2018 - May 2021
• Strategy, conception, planning, and implementation of international marketing campaigns• Project responsibility, coordination, and implementation of all marketing activities for the fairs in Basel and Miami Beach• Responsible for paid digital marketing campaigns for Art Basel• Responsibility for tracking & analytics• Budget responsibility for projects/campaigns
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ming agentur ag
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Switzerland
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Advertising Services
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1 - 100 Employee
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Project Manager Communications & Media
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Apr 2017 - Dec 2017
• Planning and implementation of marketing campaigns (offline & online)• Planning and development of advertising materials • Planning and implementation of PR-events for customers • Copywriter for specialized, marketing-related magazines, newsletter and social media • Participation at fairs and events for the agency/partner company • Planning and implementation of marketing campaigns (offline & online)• Planning and development of advertising materials • Planning and implementation of PR-events for customers • Copywriter for specialized, marketing-related magazines, newsletter and social media • Participation at fairs and events for the agency/partner company
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Travel
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Feb 2017 - Mar 2017
Exploring the Cook Islands, New Zealand, and Samoa. Exploring the Cook Islands, New Zealand, and Samoa.
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ming agentur ag
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Switzerland
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Advertising Services
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1 - 100 Employee
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Junior Project Manager Communication
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May 2016 - Jan 2017
• Project Management for various communication and marketing projects • Copywriter for marketing-related magazines, newsletter, and social media• Online marketing for the agency • Support of the agency/partner company for and during events and fairs
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Project Assistant Communication
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Jan 2016 - Apr 2016
• Personal Assistant to the CEO• Support for marketing- and event projects• Support of the agency/partner company during events and fairs
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KADI AG
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Switzerland
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Food and Beverage Manufacturing
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1 - 100 Employee
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Assistant (during studies)
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Sep 2009 - Dec 2015
• Technical translations (German-English, English-German)• Processed orders• Management of the maintenance software, including training of co-workers• Created check-lists and documentations• Organized international shippings• Supported various marketing projects • Technical translations (German-English, English-German)• Processed orders• Management of the maintenance software, including training of co-workers• Created check-lists and documentations• Organized international shippings• Supported various marketing projects
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a & u Kaderberatung AG
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Staffing and Recruiting
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1 - 100 Employee
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Assistant (during studies)
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Jul 2013 - May 2014
• Translations (German-English, English-German)• Revision of articles• Administrative work and correspondence • Translations (German-English, English-German)• Revision of articles• Administrative work and correspondence
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Education
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Edinburgh Business School, Heriot-Watt University
Master of Business Administration - MBA -
Udacity
Nanodegree, Digital Marketing -
Udacity
Nanodegree, Marketing Analytics -
University of Basel
Master of Arts (M.A.), Language and Communication -
University of Bern
Bachelor of Arts (B.A.), Linguistics -
Stockholms universitet
Linguistics