Experience

Uqora
• United States
• Wellness and Fitness Services
• 1 - 100 Employee
• Lifecycle Marketing Manager

  • Jun 2023 - Present

Skylar
• Netherlands
• Construction
• Email Marketing Strategist

  • Nov 2020 - Present

Squarespace
• United States
• Software Development
• 700 & Above Employee
• Senior CRM Strategist

  • Apr 2022 - Jun 2023

Taylor & Pond Digital Marketing Agency
• United States
• Advertising Services
• 1 - 100 Employee
• Email Marketing Specialist

  • Oct 2021 - Apr 2022


Freelance

• Egypt
• Human Resources
• 1 - 100 Employee

• Digital Marketing Specialist - Freelance

  • Sep 2018 - Oct 2021

  -Build, manage and execute the email marketing content calendars (includes campaign set up, content, QA, testing and segmentation) for a clean beauty company. -Work closely with cross-functional teams (Design, Tech, and Marketing) to ensure timely deliveries of all creative assets that are scheduled prior to deployment. -Develop original social media content for Sirenas Creative's clients, and curate posts for their Instagram and Facebook account, as well as for two of their clients, Querida Agenda and CaliBaja. -Track follower growth activity on social media with clients’ choice of analytical tool to increase effectiveness on engagement, track overall performance, and engage in community conversation on all channels. Show less



Arctic Fox Hair Color

• United States
• Cosmetics
• 1 - 100 Employee

• Digital Marketing Specialist

  • Aug 2019 - Oct 2020

  -Conducted research to optimize email performance for different KPI goals while also identifying key points for improvement to increase quarterly ROI. -Developed targeted and segmented email lists that reach over 500,000 subscribers in order to drive web sales and social media campaigns.-Managed extensive A/B testing on subject lines, send times, and CTAs while using UTM to track analytics for all our campaigns and automated emails.-Contributed to and provided creative oversight to emails, blog, social media, and web assets to create a cohesive flow through different projects. -Worked cross-functionally with our social media team and graphic designer to coordinate the creation of email assets, acquire images through user generated content, and organize monthly email calendar. Show less

• Digital Marketing Intern

  • May 2019 - Aug 2019



LifeWave, Inc

• Medical Equipment Manufacturing
• 1 - 100 Employee

• Executive Assistant To Chief Executive Officer

  • Aug 2017 - Nov 2018

  -Managed office duties as needed, maintained softwarevendor relationships, and helped with customerservice with over 50 phone calls per day.

• Digital Marketing Specialist

  • Jan 2017 - 2018

  -Planned over six international events with over 1500attendees, and solely organized a three-day nationalconference within a four month time frame.-Implemented an event strategy that consisted oflocating and negotiating potential cost-effectivevenues to fit a $25,000 budget constraint.-Administered over five translators and 200 clients toparticipate in our weekly webinars, and publishedweekly videos on the company's Vimeo and Youtubeaccount.-Managed office duties as needed, maintained softwarevendor relationships, and helped with customer service with over 50 phone calls per day. Show less



EF Education First

• Education Management
• 1 - 100 Employee

• Recruting/ Marketing Assistant

  • Apr 2016 - Aug 2016

  -Created strategic marketing plans through social media that helped recruit over 300 families within three months to participate in our exchange programs. -Coordinated the company’s participation in informational booths at over 30 community events. -Worked directly in the community, tabling at multiple events and speaking with over 100 community members on a given occasion. -Networked with local companies to keep strong connections for future collaboration projects with EF. -Assisted with online forms for recruitment, phone call screening and other administrative duties. Show less



WILDCOAST

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Communication Intern

  • Jan 2015 - Sep 2015

  -Curated social media outlets posts in accordance to their Mexico and USA audience, with an increase of 106% audience reach in their Instagram account. -Marketed at booths at over 20 community events that helped gained over 500 signatures towards their mission, and helped with the production and distribution of informational flyers. -Assisted program staff in writing and editing blogs, e-newsletters, and web posts in their WordPress website. -Curated social media outlets posts in accordance to their Mexico and USA audience, with an increase of 106% audience reach in their Instagram account. -Marketed at booths at over 20 community events that helped gained over 500 signatures towards their mission, and helped with the production and distribution of informational flyers. -Assisted program staff in writing and editing blogs, e-newsletters, and web posts in their WordPress website.