Experience

Cherry New Business Company

• Advertising Services
• 1 - 100 Employee

• Operations Director

  • Sep 2021 - Present

  Cherry are a team of fractional New Business Directors. We provide scalable implanted new business and agency marketing teams for creative, brand, marketing, communications and digital clients. Back in 2004, we felt there was an appetite for a different breed of new business consultancy. One that was strategy-led and shaped around an agency's particular needs and skills gaps, working as an in-house member of the team. We were customer-centric, before that was a thing, because we believed this just made good business sense as well as helping us deliver better results for our agency clients. From the Bible to Daniel Kahneman, 'give and get given' is a long-standing human truth. Reciprocity is rooted in kindness and decency. We've always believed in decency. Being decent. Treating people decently. Doing the right thing. Going beyond. This is why Cherry's ethos is Remarkably Decent New Business. This isn't a strapline. It's a belief and it's baked into everything we do.