Minnie Bussels
Head of Marketing & Promotion BE / Project Manager Benelux at Virgin Music Benelux- Claim this Profile
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Dutch Native or bilingual proficiency
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English Full professional proficiency
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French Professional working proficiency
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Norwegian Elementary proficiency
Topline Score
Bio
Jean-Noel Philippot
I had the pleasure to work with Minnie for the organisation of a private sales event. Despite the very tight schedule and various constraints, Minnie took ownership of the project and never get deterred by the multiple issues she had to face. Eventually, the event was a clear success and objectives were met. If I had to organise another event, whatsoever, I would ask Minnie to work with me, no second thought ! Thank you Minnie for the good work :-) Jean-Noël
Ned Poulter
I had the pleasure of first working with Minnie whilst undertaking my internship at Warner Bros where I communicated directly with her regarding marketing activities for Warner Bros releases in Belgium. Minnie was always willing to help out, hard-working and endlessly enthusiastic. I hope that we will get to work together again sometime in the future.
Jean-Noel Philippot
I had the pleasure to work with Minnie for the organisation of a private sales event. Despite the very tight schedule and various constraints, Minnie took ownership of the project and never get deterred by the multiple issues she had to face. Eventually, the event was a clear success and objectives were met. If I had to organise another event, whatsoever, I would ask Minnie to work with me, no second thought ! Thank you Minnie for the good work :-) Jean-Noël
Ned Poulter
I had the pleasure of first working with Minnie whilst undertaking my internship at Warner Bros where I communicated directly with her regarding marketing activities for Warner Bros releases in Belgium. Minnie was always willing to help out, hard-working and endlessly enthusiastic. I hope that we will get to work together again sometime in the future.
Jean-Noel Philippot
I had the pleasure to work with Minnie for the organisation of a private sales event. Despite the very tight schedule and various constraints, Minnie took ownership of the project and never get deterred by the multiple issues she had to face. Eventually, the event was a clear success and objectives were met. If I had to organise another event, whatsoever, I would ask Minnie to work with me, no second thought ! Thank you Minnie for the good work :-) Jean-Noël
Ned Poulter
I had the pleasure of first working with Minnie whilst undertaking my internship at Warner Bros where I communicated directly with her regarding marketing activities for Warner Bros releases in Belgium. Minnie was always willing to help out, hard-working and endlessly enthusiastic. I hope that we will get to work together again sometime in the future.
Jean-Noel Philippot
I had the pleasure to work with Minnie for the organisation of a private sales event. Despite the very tight schedule and various constraints, Minnie took ownership of the project and never get deterred by the multiple issues she had to face. Eventually, the event was a clear success and objectives were met. If I had to organise another event, whatsoever, I would ask Minnie to work with me, no second thought ! Thank you Minnie for the good work :-) Jean-Noël
Ned Poulter
I had the pleasure of first working with Minnie whilst undertaking my internship at Warner Bros where I communicated directly with her regarding marketing activities for Warner Bros releases in Belgium. Minnie was always willing to help out, hard-working and endlessly enthusiastic. I hope that we will get to work together again sometime in the future.
Credentials
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Social Media Consultant
SYNTRA BrusselOct, 2014- Nov, 2024
Experience
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Virgin Music Benelux
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Netherlands
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Musicians
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1 - 100 Employee
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Head of Marketing & Promotion BE / Project Manager Benelux
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May 2020 - Present
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Universal Music Belgium
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Belgium
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Music
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1 - 100 Employee
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Product Manager
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Jan 2019 - Sep 2019
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Stanley/Stella
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Belgium
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Retail Apparel and Fashion
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100 - 200 Employee
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Event Manager
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Jun 2018 - Dec 2018
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V2 Records Benelux
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Netherlands
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Musicians
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1 - 100 Employee
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Label Manager
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May 2012 - Jun 2018
Marketing en promo voor verschillende internationale platenlabels en artiesten: - Opstellen en beheren van marketingplannen, budgetten en targets - Uitdenken en inplannen van marketingacties en mediacampagnes - Managing van verschillende sociale mediakanalen - Opstellen en uitsturen van persberichten en opvolging van publicaties - Organisatie en opvolging van persdagen, radio- en televisiesessies en events - Uitdenken en coördineren van promotionele acties en opportuniteiten voor albumreleases en voor concerten - Pluggen van nieuwe singles bij verschillende Nederlandstalige en Franstalige radiozenders Aansturen sales department en opzetten van in-store / retail marketingcampagnes Contacten leggen en onderhouden met artiesten, media en journalisten Rapporteren aan managing director, labels en artist management Labels: Domino Records - Kobalt Label Services - K7! Records - Drag City - Memphis Industries - Fierce Panda - Talitres - Jalapeno Records - Bronzerat - Grönland Artiesten: Arctic Monkeys (platinum plaat), Nick Cave & The Bad Seeds (platinum plaat), Lenny Kravitz (gouden plaat), The Last Shadow Puppets, Franz Ferdinand, Jamie Lidell, David Gray, Die Antwoord,... Show less
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tcs digital world
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Belgium
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Advertising Services
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1 - 100 Employee
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Project Manager
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Oct 2011 - Feb 2012
- Opstellen, beheren en navolgen van budgetten - Aansturen van team van developers en grafische vormgevers - Organisatie en opvolging evenementen: oa. Mobile Monday Brussels - Klanten: Hewlett-Packard, AbInbev, Cecoforma, Porter Novelli, ... - Opstellen, beheren en navolgen van budgetten - Aansturen van team van developers en grafische vormgevers - Organisatie en opvolging evenementen: oa. Mobile Monday Brussels - Klanten: Hewlett-Packard, AbInbev, Cecoforma, Porter Novelli, ...
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Warner Music Benelux
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Netherlands
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Musicians
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1 - 100 Employee
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Product Manager
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Jan 2011 - Nov 2011
- Uitdenken en inplannen van marketingacties en mediacampagnes rond albumreleases - Coördineren van promotionele acties en opportuniteiten zowel voor albumreleases als voor liveshows en concerten - Organisatie persdagen - Projecten: Red Hot Chili Peppers, R.E.M., Green Day, Hugh Laurie, ... - Uitdenken en inplannen van marketingacties en mediacampagnes rond albumreleases - Coördineren van promotionele acties en opportuniteiten zowel voor albumreleases als voor liveshows en concerten - Organisatie persdagen - Projecten: Red Hot Chili Peppers, R.E.M., Green Day, Hugh Laurie, ...
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20th Century Studios
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United States
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Media Production
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700 & Above Employee
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Marketing Assistant
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May 2008 - Dec 2010
- Creatieve input bij en strategisch plannen van commerciële en promotionele acties rond nieuwe bioscoopreleases, uitwerking en opvolging - Organisatie en opvolgen van evenementen en premières - Publicity: opvolgen persactiviteiten, organisatie persdagen - Projecten: Harry Potter, Star Wars, Ice Age, Avatar, … - Creatieve input bij en strategisch plannen van commerciële en promotionele acties rond nieuwe bioscoopreleases, uitwerking en opvolging - Organisatie en opvolgen van evenementen en premières - Publicity: opvolgen persactiviteiten, organisatie persdagen - Projecten: Harry Potter, Star Wars, Ice Age, Avatar, …
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STUK – House for Dance, Image & Sound
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Belgium
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Fine Art
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1 - 100 Employee
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Stagiaire Muziekprogrammatie
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Oct 2006 - May 2007
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VRT
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Broadcast Media Production and Distribution
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700 & Above Employee
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Stagiaire Muziekredactie Studio Brussel
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Oct 2005 - Nov 2005
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Education
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2006 - 2007
Katholieke Universiteit Leuven
Post Grad, Cultural Studies -
2001 - 2006
Katholieke Universiteit Leuven
Master, Communication Sciences
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