Minna Wikström
Specialist, communications and development projects at Savo-Karjalan Vesiensuojeluyhdistys ry- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
English -
-
Swedish -
-
Finnish -
-
French -
-
Estonian -
Topline Score
Bio
Silja Keränen
Minna on asioihin erinomaisesti perehtyvä sekä yhteistyötä rakentavasti tekevä ihminen, jota voin kyllä vahvasti suositella lähes mihin tahansa. :) - Silja Keränen, vihreiden puoluevaltuuston pj 2019-23.
Ulla Pöllänen
Minna on kyennyt huomioimaan erinomaisesti yhdistyksemme strategian viestinnän kokonaisuutta kehittäessään ja pystynyt toimimaan joustavasti yhdistyksen voimakkaassa muutosvaiheessa. Minna Wikströmiä voi lämpimästi suositella myös vaativampiin tehtäviin. Minna has been able to take excellent account of our association's strategy when developing the whole of communication and has been able to work flexibly in the association's strong phase of change. Minna Wikström can also be warmly recommended for more demanding tasks.
Silja Keränen
Minna on asioihin erinomaisesti perehtyvä sekä yhteistyötä rakentavasti tekevä ihminen, jota voin kyllä vahvasti suositella lähes mihin tahansa. :) - Silja Keränen, vihreiden puoluevaltuuston pj 2019-23.
Ulla Pöllänen
Minna on kyennyt huomioimaan erinomaisesti yhdistyksemme strategian viestinnän kokonaisuutta kehittäessään ja pystynyt toimimaan joustavasti yhdistyksen voimakkaassa muutosvaiheessa. Minna Wikströmiä voi lämpimästi suositella myös vaativampiin tehtäviin. Minna has been able to take excellent account of our association's strategy when developing the whole of communication and has been able to work flexibly in the association's strong phase of change. Minna Wikström can also be warmly recommended for more demanding tasks.
Silja Keränen
Minna on asioihin erinomaisesti perehtyvä sekä yhteistyötä rakentavasti tekevä ihminen, jota voin kyllä vahvasti suositella lähes mihin tahansa. :) - Silja Keränen, vihreiden puoluevaltuuston pj 2019-23.
Ulla Pöllänen
Minna on kyennyt huomioimaan erinomaisesti yhdistyksemme strategian viestinnän kokonaisuutta kehittäessään ja pystynyt toimimaan joustavasti yhdistyksen voimakkaassa muutosvaiheessa. Minna Wikströmiä voi lämpimästi suositella myös vaativampiin tehtäviin. Minna has been able to take excellent account of our association's strategy when developing the whole of communication and has been able to work flexibly in the association's strong phase of change. Minna Wikström can also be warmly recommended for more demanding tasks.
Silja Keränen
Minna on asioihin erinomaisesti perehtyvä sekä yhteistyötä rakentavasti tekevä ihminen, jota voin kyllä vahvasti suositella lähes mihin tahansa. :) - Silja Keränen, vihreiden puoluevaltuuston pj 2019-23.
Ulla Pöllänen
Minna on kyennyt huomioimaan erinomaisesti yhdistyksemme strategian viestinnän kokonaisuutta kehittäessään ja pystynyt toimimaan joustavasti yhdistyksen voimakkaassa muutosvaiheessa. Minna Wikströmiä voi lämpimästi suositella myös vaativampiin tehtäviin. Minna has been able to take excellent account of our association's strategy when developing the whole of communication and has been able to work flexibly in the association's strong phase of change. Minna Wikström can also be warmly recommended for more demanding tasks.
Credentials
-
Elements of AI
University of HelsinkiJan, 2019- Sep, 2024 -
Learning Data Analytics
LinkedInJan, 2019- Sep, 2024 -
Learning Design for Sustainability
LinkedInOct, 2018- Sep, 2024 -
Communications Officer
Infor / ProComFeb, 2009- Sep, 2024
Experience
-
Savo-Karjalan Vesiensuojeluyhdistys ry
-
Finland
-
Non-profit Organizations
-
1 - 100 Employee
-
Specialist, communications and development projects
-
Apr 2023 - Present
-
-
-
Vihreät - De Gröna
-
Finland
-
Political Organizations
-
1 - 100 Employee
-
Member of the Party Council / Puoluevaltuuston jäsen
-
Jun 2019 - Jun 2023
-
-
-
Erikoiskaupan liitto ETU
-
Finland
-
Retail
-
1 - 100 Employee
-
Communications Manager
-
Jun 2016 - Apr 2023
On a study leave as of 1 September 2022. As a Communications Manager at ETU, I was responsible for the communications and marketing strategy and its execution. I created and drove compelling narratives, campaigns, and announcements for the association. I drafted public statements, wrote press communications and created content for various communications channels with proven media outreach experience. As a member of the Executive Team I was able to influence the decision-making from the communications and public relations point of view.One of the challenging and motivating project in this job was the profound strategy renewal in 2017 followed by the new brand strategy and the launch of ETU brand in 2018. Also, digesting in new knowledge on platform economy, AI and robotics gained from the study tour to San Francisco Bay Area and scriptwriting and producing ETU's documentary movie have yet broadened my professional skills set and experience. Show less
-
-
Communications Planner
-
Aug 2014 - Jun 2016
I planned and executed communications and marketing activities in the association, and consulted the membership organisations in their communications efforts. My main responsibilities were communications strategy, content production and management, digital platforms, brand image, media relations and social media. I was a specialist member of the Executive Team. There was a lot to do when I entered this position. Frankly, starting from the scratch, I built the entire communications function. In 2015 we published the new website (former dating back the 90's) and digitalised all communication. Show less
-
-
-
University of Eastern Finland
-
Finland
-
Higher Education
-
700 & Above Employee
-
Laboratory Trainee
-
Nov 2022 - Mar 2023
As a part-time laboratory trainee in biogeochemistry research group, I did nitrifier enrichment for plant samples and their spectrophotometrical analysis of nitrate and ammonium as well as participated in performing PCR and qPCR analyses. The internship was part of a research project funded by the Academy of Finland, where I had the opportunity to follow and participate in various processes, including finding error in the protocol during nitrate analysis. As a part-time laboratory trainee in biogeochemistry research group, I did nitrifier enrichment for plant samples and their spectrophotometrical analysis of nitrate and ammonium as well as participated in performing PCR and qPCR analyses. The internship was part of a research project funded by the Academy of Finland, where I had the opportunity to follow and participate in various processes, including finding error in the protocol during nitrate analysis.
-
-
-
Lapsettomien yhdistys Simpukka ry
-
Finland
-
Individual and Family Services
-
1 - 100 Employee
-
Chairperson
-
Jan 2017 - Dec 2019
Chairperson of the Board. The Finnish Infertility Association Simpukka.
-
-
Columnist and Vice Chairperson
-
Jan 2016 - Dec 2016
Vice Chairperson of the Board. My column focused on different aspects of infertility in Finnish society, as well as on individual level. Simpukka magazine is published four times a year.
-
-
-
Suomen Vapaa-ajankalastajat
-
Finland
-
Civic and Social Organizations
-
1 - 100 Employee
-
Columnist
-
Jan 2014 - Dec 2015
Columnist in a Finnish sport fishing magazine "Vapaa-ajan Kalastaja". Columnist in a Finnish sport fishing magazine "Vapaa-ajan Kalastaja".
-
-
-
-
Marketing Specialist
-
Mar 2012 - Jun 2013
I was the project manager in the brand development project. We launched the refreshed brand image and new website in 2012. After the project I focused on strategic planning of sales and marketing, budgeting, client relationship management, brand development, digital marketing communications and production of marketing materials. I was the project manager in the brand development project. We launched the refreshed brand image and new website in 2012. After the project I focused on strategic planning of sales and marketing, budgeting, client relationship management, brand development, digital marketing communications and production of marketing materials.
-
-
-
Roschier, Attorneys Ltd.
-
Finland
-
Legal Services
-
300 - 400 Employee
-
Assistant / Marketing B2B
-
Oct 2004 - Mar 2012
At Roschier, my duties included events organizing, e-newsletters, international market surveys, deal submissions, advertisement in international law media and internal communication, as well as general team assistant tasks. Market data production for and within the practice groups was also a part of my work. In addition, I coordinated social responsibility projects. At Roschier, my duties included events organizing, e-newsletters, international market surveys, deal submissions, advertisement in international law media and internal communication, as well as general team assistant tasks. Market data production for and within the practice groups was also a part of my work. In addition, I coordinated social responsibility projects.
-
-
-
-
International Relations Secretary
-
Feb 2001 - Oct 2004
I started as an International Relations Coordinator (fixed-term for one year) in 2001. My responsibilities included budgeting, administration of student and teacher exchange, creating and developing internationalization plan, as well as communication. After the fixed-term, I was called to work for the Administration Unit as an International Relations Secretary, with the main responsibility being internal communication. The work included copywriting brochures, posters and intranet sites. I also arranged events and trainings. Show less
-
-
-
Savonia University of Applied Sciences
-
Finland
-
Higher Education
-
300 - 400 Employee
-
Secretary of International Exchange
-
Sep 1999 - Jan 2001
Secretarial and project work re administration of international exchange programs. Secretarial and project work re administration of international exchange programs.
-
-
Education
-
University of Eastern Finland
MSc in Environmental Sciences -
University of Eastern Finland
Bachelor of Science - BS -
Markkinointi-instituutti
Specialist Qualification in Management - Johtamisen erikoisammattitutkinto JET -
Markkinointi-instituutti
Copywriting -
Vaasan ammattikorkeakoulu VAMK University of Applied Sciences
Tradenomi (Ylempi AMK) - MBA -
Savonia University of Applied Sciences
Tradenomi - BBA