Minna Fremling

Lead Producer - Marketing at Toca Boca
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Greater Stockholm Metropolitan Area, SE

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Neil Bridgeman

I was lucky enough to have Minna on my team for 3 years and I can safely say that she is one of the most talented leaders I’ve worked with. Always calm under pressure, innately curious and constantly looking at how she can develop her skills and experience, she was such an incredible support and always ten steps ahead of me. I would not hesitate to have Minna back on my team in the future - she is 100% a team player and incredibly loyal. Not only that, she gets results and gets them fast.

Tove Törbacka

I had the pleasure of working with Minna for almost 2 years. She is fantastic at creating a safe and open work environment. Among her many good qualities, those that stand out to me are that she is very encouraging, trusts her employees, and does not micromanage. She is a real team player. It was fantastic to have her as my manager.

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Experience

    • Sweden
    • Mobile Gaming Apps
    • 100 - 200 Employee
    • Lead Producer - Marketing
      • Mar 2023 - Present
    • Sweden
    • Hospitals and Health Care
    • 300 - 400 Employee
    • Director - Global Creative Team
      • Mar 2021 - Mar 2023

    • Production Director
      • Oct 2019 - Mar 2021

      • Accountable for setting up an in-house creative studio to deliver on global business demand. • Responsible for launching and implementing the rebranding of Kry/Livi.

    • United States
    • Spectator Sports
    • 1 - 100 Employee
    • Interim Director - Brand Creative Studio
      • Apr 2019 - Oct 2019

      • Accountable for the in-house department for a team of forty-five employees. • Liable for the department delivering creative, innovative concepts and productions that align with King's market goals and standards. • Responsible for driving strategic initiatives across the Marketing organisation aligned with VP Brand Communication and Finance.

    • Production Director
      • Jan 2018 - Oct 2019

      Department: Brand Creative Studio • Develop and implement an operational and financial strategy for Brand Creative Studio based on King's long-term plan, highlighting, balancing, and mitigating areas of risk. • Deliver demonstrable value for money through effective management of people, resources, and external parties.

    • Lead Producer
      • Sep 2016 - Dec 2017

      Department: Brand Creative Studio • Led the re-organization of all sectors in the King's video department. • Launched and managed the Performance Marketing Creative team in London. • Facilitated the recruitment of fifteen new employees, for roles as Producer, Video Director, and Creative. • Established overall requirements and standards for the Video and Performance Marketing production, including the outputs. • Developed and refined cross-departments production and creative… Show more Department: Brand Creative Studio • Led the re-organization of all sectors in the King's video department. • Launched and managed the Performance Marketing Creative team in London. • Facilitated the recruitment of fifteen new employees, for roles as Producer, Video Director, and Creative. • Established overall requirements and standards for the Video and Performance Marketing production, including the outputs. • Developed and refined cross-departments production and creative processes. • Maintaining and forecasting budget spending for the Brand Creative Studio.

    • Senior Production Manager
      • Aug 2014 - Sep 2016

      Department: Brand Creative Studio • Established work processes, ensured production from the efficiency, controlled budget and oversaw the quality perspective as well as the procurement of external suppliers. • Developed and implemented a campaign process for the in- house department, cooperatively with the Creative Director. • Supervised the launching of King's internal video department.

    • Sweden
    • Broadcast Media Production and Distribution
    • 200 - 300 Employee
    • Project Manager
      • Aug 2012 - Aug 2014

      Department: Creative agency Clients: SF Bio, Kanal5, TV4, Haglöfs, ABBA • Efficiently introduced concepts and strategies for commercial campaigns. Cultivated various project briefs and maintained deadlines within the scope of the projects. • Produced high-quality project proposals, ensured delivery, and was liable for the full disclosure of the budget. • Directed and coordinated teams and suppliers amongst numerous projects. Department: Creative agency Clients: SF Bio, Kanal5, TV4, Haglöfs, ABBA • Efficiently introduced concepts and strategies for commercial campaigns. Cultivated various project briefs and maintained deadlines within the scope of the projects. • Produced high-quality project proposals, ensured delivery, and was liable for the full disclosure of the budget. • Directed and coordinated teams and suppliers amongst numerous projects.

    • Sweden
    • Entertainment Providers
    • 100 - 200 Employee
    • Production Manager
      • Mar 2012 - Jul 2012

      Department: In-house agency The department was outsourced to Edisen July 2012. • Responsible for writing project proposals and creating project briefs. • Developed timelines and tracked project processes to ensure deadlines were met. • Improved and implemented policies and procedures for the creative process within the in-house agency. • Organized efforts of account, creative, sales, and technical departments. • Maintained production budgets. Department: In-house agency The department was outsourced to Edisen July 2012. • Responsible for writing project proposals and creating project briefs. • Developed timelines and tracked project processes to ensure deadlines were met. • Improved and implemented policies and procedures for the creative process within the in-house agency. • Organized efforts of account, creative, sales, and technical departments. • Maintained production budgets.

    • Sweden
    • Media Production
    • 1 - 100 Employee
    • Production Coordinator
      • Jan 2011 - Feb 2012

      Department: Production • Controlled the overall responsibility for negotiation between suppliers and freelancers. • Organized planning for promotional videos and live webcast. Performed related work as required to ensure projects were completed as proposed to management and the client. Department: Production • Controlled the overall responsibility for negotiation between suppliers and freelancers. • Organized planning for promotional videos and live webcast. Performed related work as required to ensure projects were completed as proposed to management and the client.

    • Norway
    • Telecommunications
    • Marketing Coordinator
      • Nov 2009 - Dec 2010

      Department: Creative Services • Managed and delegated tasks within the Scandinavian market. • Provided regularly contact with the local marketing departments, ad agencies, and media agencies. Department: Creative Services • Managed and delegated tasks within the Scandinavian market. • Provided regularly contact with the local marketing departments, ad agencies, and media agencies.

    • Sweden
    • Media Production
    • 200 - 300 Employee
    • Production Planner
      • Mar 2009 - Nov 2009

      Department: Production Parental cover • Coordinated the production unit responsible for staffing, human resources, and purchasing production equipment. Department: Production Parental cover • Coordinated the production unit responsible for staffing, human resources, and purchasing production equipment.

    • Sweden
    • Entertainment Providers
    • 100 - 200 Employee
    • Project Manager
      • Jan 2007 - Jan 2009

      Department: In-house TV production • Managed the news show” Adaktusson” and the entertainment show “Studio Virtanen" on channel TV8. • Directed workflow, generated and maintained project timelines and budgets.

    • Internship
      • Jun 2006 - Dec 2006

    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • Editorial Assistant
      • 2007 - 2008

      Department: News ​Employment during the summer and winter season. • Researched and edited interviews. • Published articles on SR International’s website. Department: News ​Employment during the summer and winter season. • Researched and edited interviews. • Published articles on SR International’s website.

Education

  • Berghs School of Communication
    Course, Web management
    2011 -
  • Medieskolan, Stockholm
    Professional TV Production
    2006 - 2007
  • Uppsala universitet / Uppsala University
    Media Communications A and Art History A
    2005 - 2006
  • Danderyds Gymnasium
    2000 - 2003
  • King Academy
    Agile@King
    2019 -
  • King Academy
    Facilitating Team Effectiveness
    2018 -
  • King Academy
    Leadership and Coaching
    2017 -
  • King Academy
    Coaching for Performance
    2017 -
  • Mindset AB
    Manager Course
    2016 -
  • Resultatbolaget
    Team Development and Efficiency
    2016 -
  • Folkuniversitetet
    Radio Production
    2005 -

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