Market Researcher

• Jan 2023 - Present

• Conducted extensive market research on leading competitors in the Japanese IT outsourcing industry, leveraging customer opinions and website analysis to develop a compelling low-fidelity prototype for a new website. • Led global game market research, providing valuable insights to the Board of Directors for selecting ideal countries for IT outsourcing solutions, while consistently interviewing Japanese customers to enhance the customer contact process.# • Analyzed data in Google… Show more • Conducted extensive market research on leading competitors in the Japanese IT outsourcing industry, leveraging customer opinions and website analysis to develop a compelling low-fidelity prototype for a new website. • Led global game market research, providing valuable insights to the Board of Directors for selecting ideal countries for IT outsourcing solutions, while consistently interviewing Japanese customers to enhance the customer contact process.# • Analyzed data in Google Analytics and optimized keywords in Google Ads, resulting in a remarkable 50% increase in article traffic and an average of 7 high-quality leads per month through data-driven campaign optimization Show less • Conducted extensive market research on leading competitors in the Japanese IT outsourcing industry, leveraging customer opinions and website analysis to develop a compelling low-fidelity prototype for a new website. • Led global game market research, providing valuable insights to the Board of Directors for selecting ideal countries for IT outsourcing solutions, while consistently interviewing Japanese customers to enhance the customer contact process.# • Analyzed data in Google… Show more • Conducted extensive market research on leading competitors in the Japanese IT outsourcing industry, leveraging customer opinions and website analysis to develop a compelling low-fidelity prototype for a new website. • Led global game market research, providing valuable insights to the Board of Directors for selecting ideal countries for IT outsourcing solutions, while consistently interviewing Japanese customers to enhance the customer contact process.# • Analyzed data in Google Analytics and optimized keywords in Google Ads, resulting in a remarkable 50% increase in article traffic and an average of 7 high-quality leads per month through data-driven campaign optimization Show less

Marketing Intern

• Nov 2022 - Dec 2022

• Conducted thorough secondary research on the Vietnam market for learning abroad consultation, gaining valuable insights into market trends, competitor analysis, and customer preferences. • Provided crucial support in back-end office tasks, including English-Japanese interpretation, ensuring effective communication and smooth operations within the organization. • Conducted thorough secondary research on the Vietnam market for learning abroad consultation, gaining valuable insights into market trends, competitor analysis, and customer preferences. • Provided crucial support in back-end office tasks, including English-Japanese interpretation, ensuring effective communication and smooth operations within the organization.

Web Administrator

• Jan 2021 - Sep 2021

• Produced and published engaging videos on Mconsulting Prep's YouTube Channel, focusing on Management Consulting Application Tips. Consistently achieved an average of 3000 views per video, contributing to increased brand visibility and audience engagement. • Collaborated with a cross-functional team to address and resolve bugs, enhancing the overall structure and content quality of the Wordpress Blog. Implemented improvements that resulted in an enhanced user experience and improved… Show more • Produced and published engaging videos on Mconsulting Prep's YouTube Channel, focusing on Management Consulting Application Tips. Consistently achieved an average of 3000 views per video, contributing to increased brand visibility and audience engagement. • Collaborated with a cross-functional team to address and resolve bugs, enhancing the overall structure and content quality of the Wordpress Blog. Implemented improvements that resulted in an enhanced user experience and improved website performance Show less • Produced and published engaging videos on Mconsulting Prep's YouTube Channel, focusing on Management Consulting Application Tips. Consistently achieved an average of 3000 views per video, contributing to increased brand visibility and audience engagement. • Collaborated with a cross-functional team to address and resolve bugs, enhancing the overall structure and content quality of the Wordpress Blog. Implemented improvements that resulted in an enhanced user experience and improved… Show more • Produced and published engaging videos on Mconsulting Prep's YouTube Channel, focusing on Management Consulting Application Tips. Consistently achieved an average of 3000 views per video, contributing to increased brand visibility and audience engagement. • Collaborated with a cross-functional team to address and resolve bugs, enhancing the overall structure and content quality of the Wordpress Blog. Implemented improvements that resulted in an enhanced user experience and improved website performance Show less

Member of Consultancy and Training Department

• Oct 2018 - Dec 2019

• Led a highly skilled nine-person team in crafting SEO-optimized articles, resulting in an average of 550 views per post. Implemented SEO improvements, leading to a notable 20% increase in website traffic. • Developed and implemented an Email Marketing process, utilizing KPI Dashboards in Google Analytics for weekly and monthly analysis. Successfully executed Email Marketing campaigns, generating an impressive 35% boost in website traffic. • Conducted target audience interview, delivered… Show more • Led a highly skilled nine-person team in crafting SEO-optimized articles, resulting in an average of 550 views per post. Implemented SEO improvements, leading to a notable 20% increase in website traffic. • Developed and implemented an Email Marketing process, utilizing KPI Dashboards in Google Analytics for weekly and monthly analysis. Successfully executed Email Marketing campaigns, generating an impressive 35% boost in website traffic. • Conducted target audience interview, delivered verbal and written storytelling of customer issues, customer story and outcomes of the events. • Presented findings and recommendations to client's team and stakeholders using qualitative data with focus on concepts and activities of the events. Gained 95% positive feedback from 100 top talents joined the event. Show less • Led a highly skilled nine-person team in crafting SEO-optimized articles, resulting in an average of 550 views per post. Implemented SEO improvements, leading to a notable 20% increase in website traffic. • Developed and implemented an Email Marketing process, utilizing KPI Dashboards in Google Analytics for weekly and monthly analysis. Successfully executed Email Marketing campaigns, generating an impressive 35% boost in website traffic. • Conducted target audience interview, delivered… Show more • Led a highly skilled nine-person team in crafting SEO-optimized articles, resulting in an average of 550 views per post. Implemented SEO improvements, leading to a notable 20% increase in website traffic. • Developed and implemented an Email Marketing process, utilizing KPI Dashboards in Google Analytics for weekly and monthly analysis. Successfully executed Email Marketing campaigns, generating an impressive 35% boost in website traffic. • Conducted target audience interview, delivered verbal and written storytelling of customer issues, customer story and outcomes of the events. • Presented findings and recommendations to client's team and stakeholders using qualitative data with focus on concepts and activities of the events. Gained 95% positive feedback from 100 top talents joined the event. Show less

Customer Relationship Management

• Jan 2019 - May 2019

• Designed follow-up registration process to instruct users • Worked cross-functionally with executive leader and product team to understand customer pain-points and create big idea and email marketing campaign. • Collaborated with companies to provide extra services: comment & feedback 50 CVs/week • Designed follow-up registration process to instruct users • Worked cross-functionally with executive leader and product team to understand customer pain-points and create big idea and email marketing campaign. • Collaborated with companies to provide extra services: comment & feedback 50 CVs/week

Member of Event Department

• Sep 2015 - Sep 2016