Digital Marketer

• Jul 2023 - Present

Master of Science in Digital Marketing

• Sep 2022 - Jul 2023

First-Class Honors (75.5) - Digital Marketing Strategy. - Data Interpret and Web Analytics. (SEO, SEM, Google Analytics, Google Tag Manager) - Marketing Automation (Mailchimp) - Design (Photoshop, Illustrator, Canva, ...) - Information and Communication Technology Laws (GDPR & privacy, Free of Expression, Defamation laws, Copyright laws, Online Offences, Advertising laws, EU laws) First-Class Honors (75.5) - Digital Marketing Strategy. - Data Interpret and Web Analytics. (SEO, SEM, Google Analytics, Google Tag Manager) - Marketing Automation (Mailchimp) - Design (Photoshop, Illustrator, Canva, ...) - Information and Communication Technology Laws (GDPR & privacy, Free of Expression, Defamation laws, Copyright laws, Online Offences, Advertising laws, EU laws)

Digital Marketing Executive

• Oct 2022 - Jun 2023

• Planning the content calendar and producing compelling social media content, including blogs, videos, posts, infographics, newsletters and more. • Utilising HubSpot for content scheduling, analysing social media metrics, email marketing, and lead management. • Optimising the website for Search Engine (On-page, Off-page, and Technical SEO) • Developing comprehensive B2B digital marketing strategies and campaigns including lead generation strategy, social media strategy, and SEO strategy in my consultancy project. • Leveraging Google Data Studio to effectively visualise and illustrate the insights from the social media engagement report. • Successfully managing social media project resulted in a 24.2% increase in new followers, a 41.9% rise in reactions, a 7.2% boost in unique visitors, and a 7.6% increase in custom button clicks. Show less

Content Specialist

• Oct 2017 - Sep 2022

- Being promoted to Supervisor of the Copyright team. - Conducting a refresher/updates/co-working on topics that are needed. - Organising and producing internal marketing activities, including company events like Townhalls, Anniversaries, Holidays, and Employee engagement events. - Managing and producing content for internal events and the company website. *Copyright Specialist *Content Specialist - Being promoted to Supervisor of the Copyright team. - Conducting a refresher/updates/co-working on topics that are needed. - Organising and producing internal marketing activities, including company events like Townhalls, Anniversaries, Holidays, and Employee engagement events. - Managing and producing content for internal events and the company website. *Copyright Specialist *Content Specialist

Marketing Communications Specialist

• Jan 2017 - Oct 2017

- Managing and creating creative and engaging content on social media platforms. - Creating and uploading blogs and posters on the company's Facebook account and website, supporting customers. - Monitoring all social media activities (posting, sharing, linking, increasing social reaches ) - Creating a content strategy plan for upcoming events - Managing content and communication on Facebook Fanpage, creating ideas for a new Marketing campaign. - Managing and creating creative and engaging content on social media platforms. - Creating and uploading blogs and posters on the company's Facebook account and website, supporting customers. - Monitoring all social media activities (posting, sharing, linking, increasing social reaches ) - Creating a content strategy plan for upcoming events - Managing content and communication on Facebook Fanpage, creating ideas for a new Marketing campaign.

Trade Marketing Executive

• Mar 2016 - Jan 2017

- Market visits- make sure all POSs (point of sale) are consistent with the brand guidelines. - Execute trade promotional plans in designated channels with crucial customers, - Looking after all trade promotion - Manage Social Media platforms (Facebook page, Website) - Market visits- make sure all POSs (point of sale) are consistent with the brand guidelines. - Execute trade promotional plans in designated channels with crucial customers, - Looking after all trade promotion - Manage Social Media platforms (Facebook page, Website)