Minakshi Singh Rana

Marketing Associate at Indus Valley Partners
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Contact Information
Location
Gurgaon, Haryana, India, IN

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Credentials

  • Google Ads Essential Training
    LinkedIn
    Aug, 2021
    - Sep, 2024
  • Advanced Product Marketing
    LinkedIn
    Jul, 2021
    - Sep, 2024
  • Build a Marketing Campaign in Marketing Hub Starter
    HubSpot Academy
    Jul, 2021
    - Sep, 2024
  • Digital Garage
    Google
    May, 2019
    - Sep, 2024
  • Google Analytics for Beginners
    Google
    Aug, 2021
    - Sep, 2024

Experience

    • Financial Services
    • 700 & Above Employee
    • Marketing Associate
      • Nov 2019 - Present

    • Business Development Lead - Europe Region
      • Mar 2018 - Nov 2019

      Managing B2B & B2C client relationships for Europe region by delivering an accurate solution to their research requirements within the budget & in the decided timeline Managing B2B & B2C client relationships for Europe region by delivering an accurate solution to their research requirements within the budget & in the decided timeline

    • India
    • Banking
    • 1 - 100 Employee
    • Deputy Manager
      • Jun 2017 - Mar 2018

      Managed a portfolio of ~ INR 6 Crore for various HNI Clients by understanding their banking requirements and optimizing their existing portfolio with various investment products Managed a portfolio of ~ INR 6 Crore for various HNI Clients by understanding their banking requirements and optimizing their existing portfolio with various investment products

    • India
    • Advertising Services
    • 1 - 100 Employee
    • Client Servicing Intern
      • Apr 2016 - Jun 2016

      ● Worked in the Digital Marketing team to ideate, develop content and conceptualize social media digital marketing campaigns for clients● Conceptualized and developed the Social Media Marketing Plan for Heler for its Mr./Mrs. Bangalore Fashion Show ● Worked in the Digital Marketing team to ideate, develop content and conceptualize social media digital marketing campaigns for clients● Conceptualized and developed the Social Media Marketing Plan for Heler for its Mr./Mrs. Bangalore Fashion Show

    • India
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing Research Consultant
      • Dec 2015 - Feb 2016

      Conducted in-depth market research for Coal Shastra, a trading platform for coal, by surveying 150+ coal miners, buyers & suppliers and recommended a new trading platform for Bio-coal traders Conducted in-depth market research for Coal Shastra, a trading platform for coal, by surveying 150+ coal miners, buyers & suppliers and recommended a new trading platform for Bio-coal traders

    • Marketing Consultant
      • Sep 2015 - Nov 2015

      Consulted Milk Mantra, India's first venture capital-backed agricultural startup in Orissa, andrecommended market penetration strategies for its flagship product Milky Moo Consulted Milk Mantra, India's first venture capital-backed agricultural startup in Orissa, andrecommended market penetration strategies for its flagship product Milky Moo

    • Entertainment Providers
    • 1 - 100 Employee
    • Financial Research Analyst
      • May 2015 - Jun 2015

      ● Worked with the M&A team to conduct in-depth market research on Footwear Market and Rice Industry in India- Conducted desk research, customer surveys, mystery shopping and interviews with the industry experts to understand the market ● Worked with the M&A team to conduct in-depth market research on Footwear Market and Rice Industry in India- Conducted desk research, customer surveys, mystery shopping and interviews with the industry experts to understand the market

    • Human Resources Intern
      • May 2014 - Jul 2014

      ● Worked with the HR Management and Development department to understand the length and breadth of HR roles in a big organizations● Worked with a third-party vendor to introduce Psychometric Test MBTI for the L&T engineers ● Worked with the HR Management and Development department to understand the length and breadth of HR roles in a big organizations● Worked with a third-party vendor to introduce Psychometric Test MBTI for the L&T engineers

    • Recruitment Intern
      • May 2013 - Jul 2013

      ● Involved in the process of Recruitment & Selection of Stallion Group in Nigeria● Responsible for screening, guiding & lining up of candidates for interviews ● Involved in the process of Recruitment & Selection of Stallion Group in Nigeria● Responsible for screening, guiding & lining up of candidates for interviews

Education

  • International Management Institute - IMI Bhubaneswar
    Master of Business Administration (M.B.A.), Majored in Marketing and Human Resources
    2015 - 2017
  • BIT MESRA
    Bachelor of Business Administration - BBA, Business Administration and Management, General
    2012 - 2015
  • Modern Vidya Niketan, Faridabad
    High School
    2010 - 2012

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