Mimi Alas
Brand Partnerships at 10PM Curfew- Claim this Profile
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Español Native or bilingual proficiency
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Inglés Native or bilingual proficiency
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Francés Professional working proficiency
Topline Score
Bio
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Credentials
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Beauty Industry Essentials
Fashion Institute of TechnologyOct, 2020- Sep, 2024 -
Hubspot Inbound Marketing
HubSpotSep, 2018- Sep, 2024 -
Microsft Office
Microsoft Office TrainingSep, 2013- Sep, 2024
Experience
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10PM Curfew
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United States
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Online Media
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1 - 100 Employee
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Brand Partnerships
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Feb 2021 - Present
-Manage the @10pmcurfew account for a social media company founded by actress Bella Thorne and top-tier beauty/fashion executives; assist with Instagram and TikTok community management and digital content creation.-Have grown the account from 3K to 36.4K subscribers in 6 months, reaching 14.4M accounts, 5.9M views on Instagram (~6K new followers/month and 85K profile visits/month). Have grown the @makeup TikTok account from 1.6M followers to 2.1M followers in 4 months.-Assist with business development, account management and influencer management
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Good Girl Media
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El Salvador
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Advertising Services
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Freelance Communications Consultant
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Nov 2019 - Present
Create original content as a micro-influencer, as well as digital marketing strategies, content, feed curation, PR strategies, and copywriting for brands like NYX Cosmetics, OPI, Rawly Bold, Ecobelle, Moon & Ivy, and Mooditude App. Create original content as a micro-influencer, as well as digital marketing strategies, content, feed curation, PR strategies, and copywriting for brands like NYX Cosmetics, OPI, Rawly Bold, Ecobelle, Moon & Ivy, and Mooditude App.
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Freelance Writer
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Oct 2019 - Present
Proactively author beauty and culture pieces for Naira NYC, an online editorial platform created to empower women of color around the world; create Instagram reels and video content for the online magazine. Proactively author beauty and culture pieces for Naira NYC, an online editorial platform created to empower women of color around the world; create Instagram reels and video content for the online magazine.
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Be Social
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Switzerland
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Marketing Services
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1 - 100 Employee
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Fall Mentorship Program Participant
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Oct 2020 - Nov 2020
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GLAMNETIC
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United States
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Personal Care Product Manufacturing
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1 - 100 Employee
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Copywriting Intern
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Jul 2020 - Sep 2020
Created copy for paid ads and blog posts for one of America’s fastest growing beauty brands, helping develop the brand’s unique voice and personality; supported outreach and gifting to micro-influencers. Created copy for paid ads and blog posts for one of America’s fastest growing beauty brands, helping develop the brand’s unique voice and personality; supported outreach and gifting to micro-influencers.
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Freelance Copywriter
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Jun 2019 - Sep 2020
I planned and created content for Rawly Bold's social media and blog by writing articles and copies under the brand's voice and identity as well as pieces using my voice as a writer.My main focus was interviewing women in business as well as content creators that use their platforms to spread a positive message to the community as well as creating cohesive content for their social media platforms. I planned and created content for Rawly Bold's social media and blog by writing articles and copies under the brand's voice and identity as well as pieces using my voice as a writer.My main focus was interviewing women in business as well as content creators that use their platforms to spread a positive message to the community as well as creating cohesive content for their social media platforms.
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ADN Branding
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El Salvador
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Advertising Services
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1 - 100 Employee
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Beauty Brand Manager
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May 2018 - Nov 2019
-Developed digital strategies and PR campaigns—including content creation, photoshoots, and model/influencer booking—for major beauty and haircare brands, including Living Proof, Rusk, Sebastian, and Sexy Hair franchises.-Created content and drafted and edited copy for social media and email marketing utilizing HubSpot. -Developed digital strategies and PR campaigns—including content creation, photoshoots, and model/influencer booking—for major beauty and haircare brands, including Living Proof, Rusk, Sebastian, and Sexy Hair franchises.-Created content and drafted and edited copy for social media and email marketing utilizing HubSpot.
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Thought Catalog
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Online Audio and Video Media
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1 - 100 Employee
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Contributor
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Jan 2017 - Aug 2019
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guddi
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Book and Periodical Publishing
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1 - 100 Employee
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Freelance Writer
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Jan 2018 - Mar 2019
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The Lab
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Paraguay
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Advertising Services
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1 - 100 Employee
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Writer/ Copywriter Jr.
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May 2016 - Jan 2017
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Education
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Universidad Complutense de Madrid
Master's degree, Fashion Marketing -
Universidad Dr. José Matías Delgado
Licenciatura, Ciencias de la Comunicación