Milan Bouda
Director of Marketing, Data Analytics, and Client Care at Cofidis Česká republika- Claim this Profile
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Bio
Experience
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Cofidis CZ
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Czechia
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Financial Services
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1 - 100 Employee
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Director of Marketing, Data Analytics, and Client Care
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Nov 2021 - Dec 2023
Prague, Czechia Responsible for the B2C vertical and company-wide data analytics. Direct sales of credit products and insurance via online channels or via experienced advisors. The large variety of marketing activities such as online marketing, social media strategy introduction, PR, support of B2B vertical, and many others. Defining the data strategy and prioritization of its implementation within the company. Responsibility for the existing client portfolio and guaranteeing their high-level satisfaction.
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Director of Data Analytics, Client Care, and Collection
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Dec 2020 - Nov 2021
Prague, Czechia Responsible for Data strategy and its realization. Development of the client-oriented strategy and setting up the right organization to respond to client needs. Definition of the collection strategy and its realization.
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Director of IT, Organization, Project Management Office, and Data Analytics
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Dec 2019 - Nov 2020
Prague, The Capital, Czech Republic Defining the IT strategy and its implementation with internal and external IT providers. Prioritization of the project portfolio. Maintenance of the IT infrastructure and its development. Definition of Data strategy and its implementation.
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Head of Data Analytics
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Jun 2017 - Nov 2019
Prague, The Capital, Czech Republic Responsible for building and managing a team of 7 excellent data analysts. The main responsibilities are the company-wide reporting, advanced customer analysis, predictive models, credit risk scorecards, and risk decision system. The key point of contact for any data related projects within the organization. Responsibility for reporting to the external registers such as CRIF and SOLUS. Development of predictive statistical models and other tools like segmentation to… Show more Responsible for building and managing a team of 7 excellent data analysts. The main responsibilities are the company-wide reporting, advanced customer analysis, predictive models, credit risk scorecards, and risk decision system. The key point of contact for any data related projects within the organization. Responsibility for reporting to the external registers such as CRIF and SOLUS. Development of predictive statistical models and other tools like segmentation to support credit risk, marketing, sales, and collections. To implement ML algorithms in a real-time on our web page using customer web behavior data to eliminate fraud and to smooth customer journey. The ultimate goal is to increase efficiency and to create a competitive advantage. Responsible for the application and the continuous pushing of Advanced Analytics in order to increase company efficiency and competitiveness. Leading a data integration within the organization to make sure we use as much data as possible. A pioneering Voice Analytics, Text Mining, and Web Analytics. Implementation of IFRS 9 compliant model for Expected Credit Losses under tight deadlines. Development of profitability model considering all fundamental elements of P&L. Implementing the Stream Data Platform to get information about customer's behavior on our web site in real-time to prevent fraud and to drive business.
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Bank of America
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United States
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Banking
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700 & Above Employee
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Senior Enterprise Analyst
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Feb 2015 - May 2017
Chester, United Kingdom Development of a wide range of interpretative analytics for different lines of business (Credit Risk Strategies, Marketing, Business, Loss Forecasting, Finance (IFRS 9) etc.) Translating integrated and complex insights into meaningful and actionable strategy recommendations Utilization of rich external and internal data sources using the most up-to-date analytical tools from SAS and Experian
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Česká spořitelna
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Czechia
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Banking
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700 & Above Employee
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Credit Risk Analyst
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Aug 2012 - Jan 2015
Prague, Czech Republic ERSTE Group Competence Center for Private Individuals The full responsibility for retail risk parameters (CCF, PD, LGD, ELBE) Credit Line (pre-approved/guaranteed limits)
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Komerční banka
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Banking
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700 & Above Employee
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Credit Portfolio Analyst
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Apr 2011 - Jul 2012
Prague, Czech Republic Credit Risk Analyses Preparation of regular monitoring reports and ad-hoc analyses Impact analyses Analysis of application process Commenting of DWH and Risk Database data structures
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Consultant
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Jan 2011 - Feb 2011
Beroun, Czech Republic The comprehensive analysis of construction sector and how it is impacted by macroeconomic environment Identification of leading indicators in construction Forecasting model development (demand for cement)
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IT technician
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Jun 2008 - Aug 2008
Pfarrkirchen, Germany Practice in IT department
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Education
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University of Economics, Prague
Doctor of Philosophy (Ph.D.), Econometrics and Operations Research -
University of Economics, Prague
Ing., Econometrics and Operations Research