Experience

Nanuk VR Technologies Inc.

• Canada
• Software Development
• 1 - 100 Employee

• Owner

  • Mar 2018 - Present

  Halifax, Nova Scotia, Canada - Set the vision and overall success of the company by managing the business plan and day-to-day operations - Develop new products and services, and execute marketing strategies to drive growth - Manage customer relationships and ensure customer satisfaction through effective communication and problem-solving - Oversee financial operations, manage people, and set up efficient systems and processes



Charcoal Marketing

• Canada
• Marketing Services
• 1 - 100 Employee

• Chief Operating Officer

  • May 2023 - Present

  Halifax, Nova Scotia, Canada - Overseeing the day-to-day operations of the company and ensuring that it runs smoothly and efficiently. - Driving growth and revenue by identifying new business opportunities and developing strategies to acquire and retain clients. - Continuously improving processes and procedures to increase productivity and profitability. - Collaborating with the CMO to develop and execute the company's strategic plan. - Building and managing a high-performing team of marketing… Show more - Overseeing the day-to-day operations of the company and ensuring that it runs smoothly and efficiently. - Driving growth and revenue by identifying new business opportunities and developing strategies to acquire and retain clients. - Continuously improving processes and procedures to increase productivity and profitability. - Collaborating with the CMO to develop and execute the company's strategic plan. - Building and managing a high-performing team of marketing professionals who are dedicated to delivering exceptional results for clients. - Ensuring that the company's technology and infrastructure are up-to-date and functioning properly to support the delivery of services. - Managing budgets and resources effectively to maximize ROI for clients. - Ensuring that client expectations are met or exceeded, and that they are satisfied with the quality of services provided by Charcoal Marketing. - Cultivating a positive and productive culture within the organization by promoting teamwork, collaboration, and open communication. - Representing Charcoal Marketing at industry events, conferences, and other networking opportunities to build relationships and promote the company's brand.

• Account Director

  • Apr 2018 - May 2023

  Halifax, Nova Scotia, Canada - Develop and execute comprehensive marketing plans, aligning with the clients' goals and budget - Manage client relationships and provide innovative solutions to their marketing needs - Lead a team of marketing strategists to ensure project success within budget and timeline - Collaborate with the leadership team to maintain the company's reputation as a leader in the industry



Lab2Market

• Vietnam
• Financial Services

• Business Mentor

  • Feb 2021 - May 2021

  Canada As a mentor, I was a member of a L2M team participating in the program, and an extension of the teaching team during the seven-week program. In addition, my role consisted of: - Meeting with my team weekly - Supporting the team to carry out customer interviews and market research - Provided industry contacts/made warm introductions - Identified and corrected gaps in the team’s industry knowledge - Supported the team’s market research and customer discovery



Mike Cyr

• United States
• Construction

• Marketing Consultant

  • Oct 2017 - Apr 2018

  Halifax, Canada Area - Worked with small business owners to identify challenges and solve them through engaging content and consistent branding



Scotian Sails

• Spectator Sports

• Owner

  • Jan 2014 - 2018

  Halifax, Nova Scotia Responsible for all aspects of running the business. This included managing the day-to-day operations, financial management, marketing and sales, and customer service. I was also in charge of liaising with suppliers, vendors, and other stakeholders to ensure a smooth operation.



The Binnacle Yachting Equipment & Accessories Ltd.

• Canada
• Manufacturing
• 1 - 100 Employee

• Sales Associate & Manager

  • Oct 2013 - Apr 2017

  Halifax, Nova Scotia At The Binnacle Yachting Equipment & Accessories, I held the position of Retail Sales Associate and Evening/Weekend Manager. In this role, I was responsible for providing excellent customer service, creating a welcoming and warm atmosphere, and promoting the company's products and services. Additionally, I was responsible for merchandising, stocking, and organizing the store, as well as maintaining a clean and organized environment. I also processed transactions, and made sure that the store… Show more At The Binnacle Yachting Equipment & Accessories, I held the position of Retail Sales Associate and Evening/Weekend Manager. In this role, I was responsible for providing excellent customer service, creating a welcoming and warm atmosphere, and promoting the company's products and services. Additionally, I was responsible for merchandising, stocking, and organizing the store, as well as maintaining a clean and organized environment. I also processed transactions, and made sure that the store was in compliance with all applicable laws and regulations. In this role, I gained experience in customer service, sales, and management, as well as a better understanding of the yachting industry. Show less