Mike Cotton
President & COO at Gamelancer- Claim this Profile
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Experience
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Gamelancer
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Internet Publishing
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1 - 100 Employee
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President & COO
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Apr 2022 - Present
Toronto, Ontario, Canada
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Rumble Gaming
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Canada
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Spectator Sports
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1 - 100 Employee
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Founder
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Feb 2021 - Present
• Oversee investment and capital raise. • Consult for brands looking to sell into or invest in the esports and gaming industry. • Support sponsorship and advertising sales with media networks and distribution partners.
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Chief Executive Officer
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Jan 2019 - Feb 2021
Toronto, Canada Area • Manage staff, oversee operations, and drive revenue strategies. • Manage talent, pursue and execute sponsorship opportunities on their behalf. • Consult for non-endemic brands looking to sell into or invest in the esports and gaming industry. • Oversee media and advertising sales for media networks and distribution partners (linear, digital, VOD, etc).
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PropSwap LLC
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United States
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Investor & Advisor
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Mar 2019 - Present
Las Vegas, Nevada Assist in sourcing strategic partners in the esports industry, media stakeholders, and casino and gaming partners. Provide introductions to prospective investors and help PropSwap formulate its international expansion strategies.
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Wondr Gaming
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Canada
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Entertainment Providers
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Founder, President, & COO
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Jan 2019 - Apr 2022
Toronto, Ontario, Canada • Oversee business operations for esports and gaming-focused loyalty and rewards platform and e-commerce marketplace. • Develop and execute user acquisition strategies. • Manage and evaluate partnerships that grow revenue and increase valuation. • Evaluate M&A opportunities.
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Director, Sports & Media
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Feb 2016 - Apr 2020
10 Dundas St. East, Suite 600, Toronto, ON, M5B 2G9 • Manage day-to-day operations of Zone Startups Sports + Media, Canada's largest sports and media accelerator program. • Accelerate early stage technology companies in the sports and media space. • Help startups scale their business and connect them to teams, leagues, agencies, executives, investors, and influencers in the sports industry. • Work with partners to learn about their priorities, scout tech startups accordingly, and provide early access to startups that are relevant to… Show more • Manage day-to-day operations of Zone Startups Sports + Media, Canada's largest sports and media accelerator program. • Accelerate early stage technology companies in the sports and media space. • Help startups scale their business and connect them to teams, leagues, agencies, executives, investors, and influencers in the sports industry. • Work with partners to learn about their priorities, scout tech startups accordingly, and provide early access to startups that are relevant to their business needs. • Oversee management and implementation of consultancy projects. Show less
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The Crown League
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United States
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Spectator Sports
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Advisor
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Jan 2019 - Jan 2020
Responsible for business strategy and evaluating investment and acquisition opportunities. Crown League acquired by Hall of Fame Resort & Entertainment Company (NASDAQ: HOFV) in August 2020.
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Toronto Esports Club
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Canada
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Entertainment Providers
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1 - 100 Employee
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Chief Operating Officer
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Jan 2017 - Jan 2019
Toronto, Canada Area • Responsible for business strategy, sponsorships, and managing and evaluating investment opportunities. • Oversee live events and sponsorship activations. • Leverage technology to help scale business operations.
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Monkey Knife Fight
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United States
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Spectator Sports
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1 - 100 Employee
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Consultant
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Oct 2018 - Dec 2018
Toronto, Canada Area Responsible for business strategy and supporting customer acquisition. Monkey Knife Fight acquired by Bally's Corporation (NYSE: BALY) in January 2021.
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Red Team Wins
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United States
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Entertainment Providers
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President
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Jul 2018 - Dec 2018
• Red Team Wins is a leading esports talent agency and technology company. • Manage all talent on the roster and pursue sponsorship opportunities on their behalf. • Leverage and incorporate innovative technologies into the agency (streaming services and blockchain technologies for contracts and payments).
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Saint John Sea Dogs
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Canada
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Spectator Sports
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1 - 100 Employee
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Manager of Marketing and Business Analytics
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Jan 2015 - Feb 2016
Saint John, New Brunswick
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Hockey Consultant
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Oct 2013 - Dec 2014
New York/Toronto • Draft independent studies and provide NHL player evaluation reports to Hockey Operations Departments • Examine team and player statistics and analyze trends • Draft player evaluation reports for front office executives
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NHL Analyst
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Jul 2013 - Jun 2014
Manhattan • Analyze National Hockey League business developments and engage in player evaluation • Attend pre-game press conferences and post-game media scrums to interview players as a credentialed member of the New York Rangers Hockey Club • Contribute to content for the Fischler Report
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Major League Soccer
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United States
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Spectator Sports
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500 - 600 Employee
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Corporate Communications Intern
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May 2013 - Aug 2013
• Drafted league press releases and contributed to strategic business and development • Proposed partnerships with media outlets to enhance exposure of MLS teams and players • Monitored MLS-related news and prepared briefing packages for league executives
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Productions and Operations Intern
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Jan 2013 - May 2013
Manhattan, NY • Reviewed game footage; packaged highlights for episodes and features • Proposed content for shows featuring the New York Mets, Jets and Big East Conference • Logged live game, spring training and interview footage
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Economist
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Sep 2009 - Aug 2012
Ottawa, Canada Area • Drafted Memoranda to Cabinet and Treasury Board submissions for Federal Budgets • Conducted economic and statistical analysis to produce labour market reports • Drafted Monitoring and Assessment Report, an annual economic analysis of the Canadian Employment Insurance program and its effect on the economy
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Broadcaster & Statistician
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Sep 2006 - Dec 2009
Kingston, ON • Announced varsity football games for the Queen’s University student radio station. • Responsible for conducting interviews with players and coaching staff, and for promoting upcoming games. • As Chief Statistician, responsible for tracking and recording varsity football statistics and records.
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Independent Study
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United States
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Hospitals and Health Care
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1 - 100 Employee
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Consultant
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Oct 2008 - May 2009
Hamilton, ON • Contributed to economic impact and feasibility study for NHL franchise in Hamilton • Examined critical micro and macroeconomic factors surrounding the NHL, the city of Hamilton, Copps Coliseum arena, and made corresponding recommendations
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Queen's University Alma Mater Society
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Canada
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Non-profit Organizations
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1 - 100 Employee
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Business Development Officer
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Jan 2006 - Dec 2007
Kingston, ON • Coordinated sponsorship and advertising partnerships with university stakeholders • Managed relationships between the athletic department and university officials • Generating new investment from local and regional businesses • Oversaw alcohol licensing and VIP Alumni Zone at football stadium
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Education
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New York University
Master's Degree, Sports Business -
McMaster University
Master's Degree, Economic Policy -
Queen's University
Bachelor of Arts Honours, Economics