Experience

Dormeo UK

• United Kingdom
• Furniture and Home Furnishings Manufacturing
• 1 - 100 Employee

• Managing Director

  • Mar 2015 - Present

• Trading Manager

  • Jan 2014 - Feb 2015



Clarenco LLP

• United Kingdom
• Hospitality
• 1 - 100 Employee

• Operations Manager

  • Mar 2013 - Jan 2014



Dreams

• United Kingdom
• Retail
• 700 & Above Employee

• Head of Format & Design

  • Jun 2011 - Mar 2013

  Developing and delivering a major new store concept focused on the customer journey. Following successful testing this is being implemented in all 273 stores Organising 16 store refits to test various levels of refurbishment expenditure, resulting in a 4% on average year on year sales increase Creating customer journey training, carrying this out in 11 selected locations, resulting in a 15% sales increase in 2012 Integrating store formatting and visual merchandising into… Show more Developing and delivering a major new store concept focused on the customer journey. Following successful testing this is being implemented in all 273 stores Organising 16 store refits to test various levels of refurbishment expenditure, resulting in a 4% on average year on year sales increase Creating customer journey training, carrying this out in 11 selected locations, resulting in a 15% sales increase in 2012 Integrating store formatting and visual merchandising into one function to improve internal working practices Achieving the above operating within a £2m budget

• Format Controller

  • Apr 2009 - Jun 2011

  Introducing new easy to use store blueprints (Auto Cad software) creating standardisation benefits Implementing full product grading system to maximise individual store profitability Establishing first company wide database of selling space Launching first in-store concession partner, (Edinburgh Woollen Mill, followed by Sharps Bedroom Furniture) Devising a new store plan for Milton Keynes and personally leading the re-launch, doubling weekly sales year on… Show more Introducing new easy to use store blueprints (Auto Cad software) creating standardisation benefits Implementing full product grading system to maximise individual store profitability Establishing first company wide database of selling space Launching first in-store concession partner, (Edinburgh Woollen Mill, followed by Sharps Bedroom Furniture) Devising a new store plan for Milton Keynes and personally leading the re-launch, doubling weekly sales year on year Developing a new furniture roomset concept and introducing it into 50 stores within a six month timescale

• Visual Merchandise Controller

  • Aug 2003 - Jun 2009

  Establishing a new point of sale distribution centre to improve efficiency Producing new packaging designs on all bedding products Coordinating branding on all printed materials Devising unique price guidelines, generating significant sales and supply chain benefits Sourcing, negotiating and implementing all point of sale materials Delivering induction training on visual merchandising throughout store network Launching bi monthly company… Show more Establishing a new point of sale distribution centre to improve efficiency Producing new packaging designs on all bedding products Coordinating branding on all printed materials Devising unique price guidelines, generating significant sales and supply chain benefits Sourcing, negotiating and implementing all point of sale materials Delivering induction training on visual merchandising throughout store network Launching bi monthly company newsletter Implementing new in-house printing technology for all product ticketing