Mike Dousette

Owner at Northern Ad Agency, LLC
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Contact Information
us****@****om
(386) 825-5501
Location
Minneapolis, Minnesota, United States, US

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5.0

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Geno Ricci

Mike is one of the brightest and most talented people I’ve had the pleasure of working for and has an amazing ability to lead and communicate with his staff. He is an accomplished advertising consultant, a talented manager and has great depth of knowledge of innovation and what it takes for organizations to create a campaign that supports new and creative ways to reach tough demographics (Digital). He is truly an amazing resource. I had the pleasure to work under Mike and was fortunate enough to learn a ton from him!

Mark Steinmetz

Mike was a proud and creative contributor to the KQRS Morning Show during its heyday, when it dominated the MSP radio landscape with 25 shares/7-8 Ratings among 25-54 Adults, and even higher ratings among Adults 18-49. Together we generate the highest ratings among ANY Top 20 Morning Show in America, bar none! Mike was always a positive crew member willing do far more than was asked of him. He has since utilized his communication skills, personality, and mass media knowledge to the benefit Twin Cities advertisers. I recommend Mike for anyone looking for a positive influence for their advertising sales force.

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Owner
      • Oct 2020 - Present

      Northern Ad Agency is a full service advertising agency located in NorthEast - Minneapolis, Mn. We specialize in data driven advertising campaigns that deliver measurable results. Northern Ad Agency is a full service advertising agency located in NorthEast - Minneapolis, Mn. We specialize in data driven advertising campaigns that deliver measurable results.

    • United States
    • Broadcast Media Production and Distribution
    • 100 - 200 Employee
    • Account Executive
      • Jun 2019 - Mar 2020

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Owner - Managing Director
      • Jul 2015 - Apr 2019

      Saint Paul Agency, a full-service advertising agency, specializing in campaign strategy, negotiation, and implementation. Turning the traditional ad agency model on it's head. Yes, the message is important. But not at the risk of running your ad in inefficient spaces, especially in today's fragmented world. We'll help you stand out, not fit in. More importantly, you won't waste valuable marketing money in the process. Saint Paul Agency, a full-service advertising agency, specializing in campaign strategy, negotiation, and implementation. Turning the traditional ad agency model on it's head. Yes, the message is important. But not at the risk of running your ad in inefficient spaces, especially in today's fragmented world. We'll help you stand out, not fit in. More importantly, you won't waste valuable marketing money in the process.

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Account Executive
      • May 2011 - Jul 2015

    • Digital Sales Manager
      • Sep 2008 - Mar 2011

      Sales Manager of Digital Platform for CBS Radio - Minneapolis. This includes sales for three station websites: WCCO-AM, WLTE-FM and JACK-FM (KZJK). Plus, AOL Radio and Yahoo's LAUNCHcast streaming web streams, texting and Vevo. Sales Manager of Digital Platform for CBS Radio - Minneapolis. This includes sales for three station websites: WCCO-AM, WLTE-FM and JACK-FM (KZJK). Plus, AOL Radio and Yahoo's LAUNCHcast streaming web streams, texting and Vevo.

    • Broadcast Media Production and Distribution
    • 100 - 200 Employee
    • Digital Media Account Executive
      • Sep 2007 - Sep 2008

      Digital Media Account Executive at WCCO-TV. Developed new business for WCCO.com. Digital Media Account Executive at WCCO-TV. Developed new business for WCCO.com.

    • United States
    • Book and Periodical Publishing
    • 100 - 200 Employee
    • Territory Account Executive
      • Aug 2001 - Sep 2007

      Grow sales territory selling a variety of newspaper, magazine and online advertising.- Maintain and develop client relationships.- Complete turn around of under-performing sales territory.- Won Sales Excellence awards 4 years in a row. Grow sales territory selling a variety of newspaper, magazine and online advertising.- Maintain and develop client relationships.- Complete turn around of under-performing sales territory.- Won Sales Excellence awards 4 years in a row.

    • United States
    • Entertainment
    • 700 & Above Employee
    • Account Executive
      • Jan 2000 - Jan 2001

      Sales position with CBS Radio properties in Minneapolis/ St. Paul market. - Sell a variety of programs, events and ideas. - Met or exceeded sales quotas throughout tenure. Sales position with CBS Radio properties in Minneapolis/ St. Paul market. - Sell a variety of programs, events and ideas. - Met or exceeded sales quotas throughout tenure.

    • Broadcast Media Production and Distribution
    • 100 - 200 Employee
    • Morning Drive Announcer
      • Jan 1997 - Jan 2000

      93X - On-air position with major radio company as an announcer. - Produce and Host radio program, working with sales & promotions extensively. - Found success in highly competitive market. 93X - On-air position with major radio company as an announcer. - Produce and Host radio program, working with sales & promotions extensively. - Found success in highly competitive market.

    • Morning Drive Announcer
      • Jan 1995 - Jan 1997

      On-air position with Broadcast Company as an announcer. - Took under-performing radio station to #1 in key demographics. - Produce and Host radio program, working with sales & promotions extensively. On-air position with Broadcast Company as an announcer. - Took under-performing radio station to #1 in key demographics. - Produce and Host radio program, working with sales & promotions extensively.

    • Member of KQ Morning Show
      • Jan 1994 - Jan 1995

      Member of KQ Morning Show - Was recruited by KQRS-FM to join their highly successful morning radio program. - On-air work, audio production of show elements and a busy appearance schedule. Member of KQ Morning Show - Was recruited by KQRS-FM to join their highly successful morning radio program. - On-air work, audio production of show elements and a busy appearance schedule.

    • Morning Fool
      • 1993 - 1994

Education

  • Brown College
    A.A.S., Broadcasting
    1990 - 1991
  • Minnetonka High School
    1984 - 1987

Community

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