Mike Craddock
National Account Manager at Largo Foods- Claim this Profile
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Afrikaans -
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Bio
Experience
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Tayto Snacks (Formerly Largo Foods)
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Manufacturing
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1 - 100 Employee
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National Account Manager
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Sep 2016 - Present
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Mondelez Ireland
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Dublin
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Key Account Manager - MRPI
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Jun 2015 - Present
In June 2015 I was promoted to the position of Key Account Manager for Musgrave’s MRPI. This role has been a fantastic learning for me and offered me a solid foundation in account management. This role has had a strong cross functional link within our business and helped me understand how these different functions work together as a business unit. My main responsibilities within this role would include the following: • Forecast • Account plan • Trade Show • Submissions / New… Show more In June 2015 I was promoted to the position of Key Account Manager for Musgrave’s MRPI. This role has been a fantastic learning for me and offered me a solid foundation in account management. This role has had a strong cross functional link within our business and helped me understand how these different functions work together as a business unit. My main responsibilities within this role would include the following: • Forecast • Account plan • Trade Show • Submissions / New Listings • Management of field sales team • Logistics management • Shopper insight • Post Evaluations • Maintain effective communication with internal and external customers • Assisting with marketing activities and promotional events Show less In June 2015 I was promoted to the position of Key Account Manager for Musgrave’s MRPI. This role has been a fantastic learning for me and offered me a solid foundation in account management. This role has had a strong cross functional link within our business and helped me understand how these different functions work together as a business unit. My main responsibilities within this role would include the following: • Forecast • Account plan • Trade Show • Submissions / New… Show more In June 2015 I was promoted to the position of Key Account Manager for Musgrave’s MRPI. This role has been a fantastic learning for me and offered me a solid foundation in account management. This role has had a strong cross functional link within our business and helped me understand how these different functions work together as a business unit. My main responsibilities within this role would include the following: • Forecast • Account plan • Trade Show • Submissions / New Listings • Management of field sales team • Logistics management • Shopper insight • Post Evaluations • Maintain effective communication with internal and external customers • Assisting with marketing activities and promotional events Show less
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Mondelēz International
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United States
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Food and Beverage Manufacturing
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700 & Above Employee
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Business Development Manager
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Apr 2012 - Jun 2015
In April 2012 I was promoted from retail sales representative to the position of business development manager. I was responsible for the greater Dublin area. The main focus of this role was to develop stores to their full potential. I was also responsible for the group accounts, ensuring they had robust JBP’s to deliver against our company objectives. These JBP’s were built and presented to these customers by myself and reviewed on a quarterly basis. Some of my key responsibilities… Show more In April 2012 I was promoted from retail sales representative to the position of business development manager. I was responsible for the greater Dublin area. The main focus of this role was to develop stores to their full potential. I was also responsible for the group accounts, ensuring they had robust JBP’s to deliver against our company objectives. These JBP’s were built and presented to these customers by myself and reviewed on a quarterly basis. Some of my key responsibilities were: • Group Account Management • Selling in of store development plans • New store opening plans across all categories • Development of category plans • Implementation of JBP’S for all Key Accounts • Execution of plans through Regional Managers and Sales Executives
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Retail Sales Representative
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Jun 2005 - Apr 2012
I joined Cadbury in 2006 and this is where I cut my teeth in the Irish FMCG market. I used this time to develop my skills and knowledge of how this market functions. I had various different roles and projects within this time which added to my learnings. I used this time well to build strong relationships with both customers and internal stake holders within our business. My main responsibilities were to include the following: • Sales across our portfolio of products • Territory… Show more I joined Cadbury in 2006 and this is where I cut my teeth in the Irish FMCG market. I used this time to develop my skills and knowledge of how this market functions. I had various different roles and projects within this time which added to my learnings. I used this time well to build strong relationships with both customers and internal stake holders within our business. My main responsibilities were to include the following: • Sales across our portfolio of products • Territory management • POS management • Display module management
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Mood Media
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Canary Islands
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Project Manager
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Feb 2003 - Apr 2003
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Education
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Oude Molen THS