Mikayla B.
Content Marketing Lead at Good Drop- Claim this Profile
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Bio
Experience
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Good Drop
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Technology, Information and Internet
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1 - 100 Employee
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Content Marketing Lead
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Jun 2023 - Present
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Teddy
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New Zealand
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Technology, Information and Internet
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1 - 100 Employee
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Content Marketing Lead
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Mar 2023 - Present
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Neon (NZ)
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New Zealand
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Entertainment
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1 - 100 Employee
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Social Media Specialist
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Sep 2021 - Mar 2023
As the social media specialist in a small agile team, my role frequently includes digital and campaign marketing beyond our social media platforms. • Organic social media content: planning, scheduling, boosting, and reporting. • Managing paid social media activity and budgets. • Briefing and working with media/marketing agencies on nation-wide campaigns and strategy formation. • Managing marketing campaigns for top-tier international content in the local market. • Digital marketing planning and asset management. • Media partnership management. Show less
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Maori Television
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New Zealand
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Media Production
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1 - 100 Employee
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Marketing Executive
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2019 - 2021
Marketing Executive professional for New Zealand's leading Indigenous media company, Māori Television. • Led our direct customer comms and pivoted our social platforms through Covid-19. • Planning and executing marketing campaigns for digital and linear content. • Developed corporate partnerships with clients. • Organised and managed large-scale activations and events. • Launched, re-branded and grew social media platforms significantly within 6 months. • Responsible for internal corporate merchandising. Show less
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Picsell Media
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New Zealand
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Information Services
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1 - 100 Employee
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Junior Media Editor
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2018 - 2019
Media Editor at an international Image Syndication company. • Professionally editing visual media in fast-paced environment. • Curating metadata for live events including professional photo-shoots, candid paparazzi images and large awards shows for international clients. Media Editor at an international Image Syndication company. • Professionally editing visual media in fast-paced environment. • Curating metadata for live events including professional photo-shoots, candid paparazzi images and large awards shows for international clients.
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Smith & Caughey's
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New Zealand
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Retail
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1 - 100 Employee
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Sales Advisor
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2018 - 2018
Sales assistant whilst completing University studies. Attended a range of additional training events for a variety of brands and specialty product knowledge. Assisted in the Women's Shoe Department with stock control, visual merchandising, point-of-sale, and store closing/opening. Sales assistant whilst completing University studies. Attended a range of additional training events for a variety of brands and specialty product knowledge. Assisted in the Women's Shoe Department with stock control, visual merchandising, point-of-sale, and store closing/opening.
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Journalism Intern
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2018 - 2018
This internship presented me the opportunity to work with various Samoan news and media companies as a journalist including the Press Secretariat, TV3 Samoa, Samoa Observer and more. I competed for this Aotearoa-wide internship to gain experience in Pasifika media in accordance with my education. During my experience in Samoa, I was able to gain a deeper understanding of the benefits of Pacific and Indigenous media. This cemented my passion for utilising my skills to help the communities which have impacted me. I was also able to advance my interpersonal skills, empathy and confidence in professional situations. Show less
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H&M
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Belgium
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Construction
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Sales Advisor
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2016 - 2018
Sales Assistant at international department store in the Ladies Department. Assisted in the opening of New Zealand's first H&M store, including the grand opening VIP event. Role involved stock control, customer service, opening/closing store, merchandising and point of sales. Sales Assistant at international department store in the Ladies Department. Assisted in the opening of New Zealand's first H&M store, including the grand opening VIP event. Role involved stock control, customer service, opening/closing store, merchandising and point of sales.
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Farmers Trading Company Ltd
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New Zealand
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Retail
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700 & Above Employee
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Sales Assistant - Health & Beauty
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2014 - 2016
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