Experience

The Lead

• United States
• Research Services
• 1 - 100 Employee

• Content Marketing Manager

  • Jun 2023 - Present

  • Track and monitor marketing performance on LinkedIn, Instagram and Hubspot• Assist Director of Marketing in increasing LinkedIn followers by 300% in the past 3 months• Create compelling content and marketing emails to 30,000+ retail industry contacts weekly• Communicate daily with fashion and beauty brands to gather content for social media assets• Conduct interviews with C-suite executives from Estée Lauder, PVH, Supreme & many other brands• Implement agenda during fashion and beauty industry networking events Show less

• Content and Social Manager

  • Feb 2023 - Jun 2023

• Content and Operations Manager

  • Aug 2022 - Feb 2023

  • Assess retail industry news weekly from Vogue Business, WWD, Business of Fashion, Glossy• Research and identify data about direct-to-consumer brands, traditional retail executives, startups• Format and summarize content for The Lead’s weekly newsletter, The Indicator• Conduct interviews with C-suite executives and founders• Assist in the creation of the Foremost 50 and Direct 60 lists



Deanna First

• New York City Metropolitan Area

• Freelance Assistant

  • Oct 2022 - Present

  • Create and edit captivating photos and videos for an Instagram following of 16K+ followers • Research future opportunities and collaborations for growth and brand recognition • Assist during fashion-related events with clients such as Louis Vuitton, INTERMIX & Bergdorf Goodman • Create and edit captivating photos and videos for an Instagram following of 16K+ followers • Research future opportunities and collaborations for growth and brand recognition • Assist during fashion-related events with clients such as Louis Vuitton, INTERMIX & Bergdorf Goodman



Abbott's Printing

• South Holland, Illinois, United States

• Graphic Designer

  • Jun 2020 - Aug 2022

  • Designed catalogs, obituaries, posters and other print materials using Adobe Photoshop, InDesign and Illustrator • Adjusted proofs to meet client's desired outcome • Operated directly under business owner • Designed catalogs, obituaries, posters and other print materials using Adobe Photoshop, InDesign and Illustrator • Adjusted proofs to meet client's desired outcome • Operated directly under business owner



Fashion Student Organization (FSO)

• United States
• Retail Apparel and Fashion
• 1 - 100 Employee

• President

  • Jun 2021 - May 2022

  •Rebrand appearance of organization by designing a new logo and powerpoint theme•Plan engaging events that revolve around creative and professional development•Discuss plans with board members about events, meetings and fashion shows

• Vice President

  • Jan 2021 - Jun 2021

• Co-Project Manager

  • Aug 2020 - Dec 2020

• Treasurer

  • May 2019 - Jul 2020



Kent State Annual Fashion Show

• Senior Co-Producer

  • Jun 2021 - May 2022

  • Produce The Fashion School’s fashion show to showcase design students• Hire, manage, inspire the production team to put forth their best work• Communicate with faculty and team to share ideas

• Junior Co-Producer

  • Oct 2020 - Jun 2021

  • Attend weekly meetings with the faculty team to produce the Fashion School's Annual Fashion Show• Shadow all roles of the Senior Co-Producers including leading a Production Team of 20• Produce a digital fashion show with Think Media Studios

• Merchandise Coordinator

  • Oct 2019 - Sep 2020

  • Adapt and adjust to the ever changing situation of the global pandemic• Plan and undergo BFA Critiques in-person• Manage and organize video and photo files from designers• Create Kent State's first ever Fashion Show 2.0

• Merchandise Committee Member

  • Jan 2019 - Sep 2019

  •Organize and sort garment racks•Help manage lead dressers and dressers•Dress models accordingly for fashion shows and photoshoots•Steam garments



Tiffany & Co.

• United States
• Retail Luxury Goods and Jewelry
• 700 & Above Employee

• Seasonal Client Advisor

  • Nov 2020 - Mar 2022

  • Assist and interact with clients to create luxury experiences that make a lasting impression • Perform duties such as boxing and wrapping, processing transactions, answering phones and selling merchandise • Ensure store operations run effectively by assisting with inventory and selling to clientele • Assist and interact with clients to create luxury experiences that make a lasting impression • Perform duties such as boxing and wrapping, processing transactions, answering phones and selling merchandise • Ensure store operations run effectively by assisting with inventory and selling to clientele



EYESIGHT Fashion & Luxury

• France
• Events Services
• 1 - 100 Employee

• Production/Planning Intern

  • May 2021 - Sep 2021

  • Day to day communication with project related vendors such as caterers, agents (for casting, hair, makeup, etc.), car services, pre-collection studios, etc. • Update and gather information requested for each designer/brand • Organize and prepare receipt reconciliations/miscellaneous receipts post production • Assist in managing any and all pre-production, show and post-production tasks • Planned and assisted events for Kith, Off-White, Prabal Gurung and Virgil Abloh • Day to day communication with project related vendors such as caterers, agents (for casting, hair, makeup, etc.), car services, pre-collection studios, etc. • Update and gather information requested for each designer/brand • Organize and prepare receipt reconciliations/miscellaneous receipts post production • Assist in managing any and all pre-production, show and post-production tasks • Planned and assisted events for Kith, Off-White, Prabal Gurung and Virgil Abloh



Plato's Closet

• Merrillville, IN

• Sales Associate

  • May 2019 - Jul 2020

  •Processed POS transactions, including cash and credit purchases or refunds •Organized racks and shelves to maintain store visual appeal, engage customers and promote specific merchandise •Prepared merchandise for sales floor by pricing or tagging •Applied security and loss prevention training toward recognizing risks and reducing store theft •Processed POS transactions, including cash and credit purchases or refunds •Organized racks and shelves to maintain store visual appeal, engage customers and promote specific merchandise •Prepared merchandise for sales floor by pricing or tagging •Applied security and loss prevention training toward recognizing risks and reducing store theft



Her Campus Media

• United States
• Internet Publishing
• 500 - 600 Employee

• Social Media/Event Planning Team Member

  • Sep 2019 - Apr 2020



Lighthouse Restaurant

• Cedar Lake, IN

• Hostess

  • Jul 2016 - Jul 2018

  •Interact and communicate with guests •Practice using great customer service •Answer phone calls and make reservations using Restaurant Connect •Manage the flow of 250 guests •Interact and communicate with guests •Practice using great customer service •Answer phone calls and make reservations using Restaurant Connect •Manage the flow of 250 guests