Mikael Forslind

CEO, Co-founder and Game Designer at Elden Pixels
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Contact Information
Location
Greater Gothenburg Metropolitan Area, SE
Languages
  • Swedish Native or bilingual proficiency
  • English Professional working proficiency
  • German Elementary proficiency

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Bio

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Mats Axelson

Mikael is structured and eager for results

Emma Nordh

Jag och Mikael har under vår tid som butikschefer drivit varsin butik inom Hemmakväll kedjan. Som butikschef har Mikael ett starkt driv för att nå uppsatta mål och leverera resultat. Han har ett gediget engagemang och intresse för det han gör vilket medfört hög grad av yrkeskunnighet. Med sin positiva attityd och starka känsla för kundbemötande. gör han starkt intryck och är omtyckt bland både kunder, personal samt kollegor. Mikael är oerhört tillmötesgående vilket gjort honom till uppskattad kollega. Jag ger Mikael min allra bästa rekommendationer för framtida utmaningar.

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Experience

    • Sweden
    • Computer Games
    • 1 - 100 Employee
    • CEO, Co-founder and Game Designer
      • Sep 2016 - Present

      Elden Pixels is an indie game developer that was founded in 2016 by a group of industry professionals that got together to make a game. The successful release of Alwa’s Awakening which was self-published led to us to being recognized as just not a small developer but one of the more interesting upcoming indie studios right now. As a CEO and Game Designer my job includes a lot of different tasks. First and foremost I take care of the day-to-day business and making sure everyone at the office has everything they need to to their work. I handle stuff like legal, staff, economy and marketing while still trying to find some time do properly design games. Show less

    • Sweden
    • Entertainment
    • 1 - 100 Employee
    • PR & Marketing Manager
      • Apr 2015 - Feb 2018

      Zoink is an award-winning, creative content and game developer located in Gothenburg, Sweden. Focused on character and storytelling, Zoink’s team of artists, designers, animators, and programmers work across all forms of media to deliver high-production mobile, desktop and console games. As a PR & Marketing Manager I was primarily responsible for all marketing and digital communications of all games as well as developing the Zoink brand. Did all publishing work for Zoink for a number of titles, which included working closely with Nintendo, Microsoft and Sony. Besides marketing and publishing I was also the Office Manager which meant I was responsible for all purchases, digital licenses and all the inventory in the office. Show less

    • Sweden
    • Computer Games
    • 1 - 100 Employee
    • PR & Marketing Manager
      • Jun 2014 - Mar 2015

      Image & Form is a game developer based in Gothenburg, Sweden. We develop games for a number of platforms. Historically we have developed 25+ award-winning PC/Mac edutainment titles for Scandinavian publishers. We have since moved on and our latest release was platformer SteamWorld Dig that was released for 3DS, PlayStation and PC/Mac/Linux. As a PR & Marketing Manager I’m responsible for the marketing of all our IP:s. Work tasks include developing marketing strategies, monitoring and maintaining social media, development of all Image & Form web pages, communicating with target audiences and press. Show less

    • Project Manager
      • May 2012 - May 2014

      Successfully planned and organized Retrospelsmässan (www.retrospelsmassan.se) for two years. It’s the largest retro game convention in Scandinavia and grew from 1800 visitors to almost 4000 visitors a year during my time. Together with a few more people we planned the entire event from start to finish. My main responsibilities were Project Manager, Marketing, Sales, Social Media, Ticket computer system and the website. Successfully planned and organized Retrospelsmässan (www.retrospelsmassan.se) for two years. It’s the largest retro game convention in Scandinavia and grew from 1800 visitors to almost 4000 visitors a year during my time. Together with a few more people we planned the entire event from start to finish. My main responsibilities were Project Manager, Marketing, Sales, Social Media, Ticket computer system and the website.

    • PR & Marketing Intern
      • Dec 2013 - Apr 2014

      Working close with the CEO and project manager to expand knowledge about current IPs SteamWorld Dig and Anthill. Responsible for PR and Marketing strategies. Also in charge of implementation of new web page and Social Media. Working close with the CEO and project manager to expand knowledge about current IPs SteamWorld Dig and Anthill. Responsible for PR and Marketing strategies. Also in charge of implementation of new web page and Social Media.

    • Marketing Intern
      • Feb 2013 - May 2013

      Coffee Stain Studios develop and maintain game brands built on innovative game play and concepts. The company was founded in 2010 and has since then had a big success with its first FPS-TD pioneering title Sanctum which has by now sold over 600 000 units, and was one of the most successful titles of 2011. Now focus is being put on the future and Coffee Stain Studios is aiming high. The ambition is to grow and become one of the leading developers in the European region. As a Marketing Intern my responsibilities was to help out with the marketing of current games Sanctum 2 and Super Sanctum TD. Show less

    • Sweden
    • Food and Beverage Services
    • 1 - 100 Employee
    • Retail store manager
      • Sep 2007 - Sep 2012

      Solely responsible for a Hemmakväll-store and all operations including recruitment and training of staff, purchasing and sales statistics of products. Responsible for ensuring a high standard of customer service and presentation of the store. Analysing sales records and maintaining a profitable store with correct stock and motivated employees. Solely responsible for a Hemmakväll-store and all operations including recruitment and training of staff, purchasing and sales statistics of products. Responsible for ensuring a high standard of customer service and presentation of the store. Analysing sales records and maintaining a profitable store with correct stock and motivated employees.

    • Photography
    • 1 - 100 Employee
    • Store salesman & IT-system manager
      • 2000 - 2007

      Work tasks included rental and returning of movies, restocking store, handling money etc. I also initiated a change of the computer system and become solely responsible for all purchases, installation and setting up of the system. Work tasks included rental and returning of movies, restocking store, handling money etc. I also initiated a change of the computer system and become solely responsible for all purchases, installation and setting up of the system.

    • Norway
    • Hospitals and Health Care
    • Store salesman
      • 2000 - 2001

      Worked in a store selling CDs. Opened and closed the store. Had full responsibility of the store when working alone. Worked in a store selling CDs. Opened and closed the store. Had full responsibility of the store when working alone.

Education

  • IHM Business School
    Higher Vocational Education, International B2B Sales, Sales & Marketing
    2012 - 2014
  • Lindholmens Gymnasium
    Electronics/computers
    1997 - 2000

Community

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