Experience

ADC Au-delà Du Cuir

• France
• Business Consulting and Services
• 1 - 100 Employee

• Lauréat

  • Jan 2023 - Present

  Ville de Paris, Île-de-France, France



Belledonne

• France
• Retail Apparel and Fashion
• 1 - 100 Employee

• Co-Founder

  • Jun 2018 - Present

  Belledonne is a Direct to Consumer French sneakers brand aiming at selling high end quality products, 100% made of European materials at the fairest price. Discover more at www.belledonne.co Follow us on Instagram > https://www.instagram.com/belledonne.co Facebook > https://www.facebook.com/belledonne.co



Réseau Entreprendre Paris

• France
• Civic and Social Organizations
• 1 - 100 Employee

• Lauréat

  • Mar 2021 - Present

  Réseau Entreprendre Paris is an association of CEOs that accompany young entrepreneurs with strong potential of growth and jobs creation.



Groupe SEB

• France
• Manufacturing
• 700 & Above Employee

• Marketing Manager Italy Food Preparation

  • Jan 2018 - Mar 2020

  Milan et alentours, Italie

• Product Marketing Manager

  • Sep 2014 - Dec 2017

  Région de Lyon, France Product Manager for the New garment care solutions category. Develop & drive the growth of the new garment care solutions category by proposing the marketing strategy & product portfolio for the markets Responsible of the launch of Groupe SEB international ranges being the coordinator between all departments: Design / R&D / Quality / Logistics / Sales / Subsidiaries etc. Responsibilities: - Establish, maintain and provide expert knowledge of assigned categories including sales… Show more Product Manager for the New garment care solutions category. Develop & drive the growth of the new garment care solutions category by proposing the marketing strategy & product portfolio for the markets Responsible of the launch of Groupe SEB international ranges being the coordinator between all departments: Design / R&D / Quality / Logistics / Sales / Subsidiaries etc. Responsibilities: - Establish, maintain and provide expert knowledge of assigned categories including sales and POS tracking and reporting, category insights, market trends, consumer needs and competitive threats. - Work with the Marketing Director to develop plans/ programs that will maintain and drive sales respecting the product positioning and pricing strategy and margin/profit goals - Take ownership of new product introductions. - Develop category plans by incorporating market, shopper, customer, and consumer insights to inform Pricing, Promotion, Product Assortment and Placement - Ensure continuity of communications strategy across all consumer touch points (traditional mass media, digital and social media, merchandising, PR, packaging, retail activation) Results: 10 ranges launched / Revenues multiplied by 3 / Ambition to grow by 70% per year until 2020 / Launch of the category in new markets with success: Japan, France / 2 major commercial launches: Tweeny et Access’Steam

• Junior Product Marketing Manager

  • Sep 2013 - Aug 2014

  Rumilly Junior Product Marketing Manager at Tefal for my final year at Grenoble Ecole de Management Principal missions: - Data and competition analysis: Use of GFK Professional for monthly reports about sales. - Participating in the development of new products for the Pots & Pans Fixed handles unit. - Creation and development of POS materials and launch packages. - Assist the International Marketing Manager on daily tasks - Participate in the elaboration of the new Tefal… Show more Junior Product Marketing Manager at Tefal for my final year at Grenoble Ecole de Management Principal missions: - Data and competition analysis: Use of GFK Professional for monthly reports about sales. - Participating in the development of new products for the Pots & Pans Fixed handles unit. - Creation and development of POS materials and launch packages. - Assist the International Marketing Manager on daily tasks - Participate in the elaboration of the new Tefal website.