Experience

Alignable Interior Design

• United States
• Design
• 1 - 100 Employee

• Founder & Principal Designer

  • Jan 2020 - Present



B2B Automotive

• United States
• Advertising Services
• 1 - 100 Employee

• President / Founder

  • Jul 2007 - Present

  Manage and direct creative team, develop concepts, customer relations, oversee all content produced. Launched this division of Back 2 Basics Marketing, LLC, which is dedicated solely to automotive marketing for auto body and collision repair shops. Services including: advertising, public relations, social media, website development and maintenance, branding, SEO and more. Manage and direct creative team, develop concepts, customer relations, oversee all content produced. Launched this division of Back 2 Basics Marketing, LLC, which is dedicated solely to automotive marketing for auto body and collision repair shops. Services including: advertising, public relations, social media, website development and maintenance, branding, SEO and more.



Michelle A. Nelson

• Delray Beach, Florida, United States

• "Keynote Speaker | Author | Entrepreneur"

  • Jan 2007 - Present

  Sharing expert, Personal Branding, Social Media, and Website wisdom through various key note speeches, workshops, and seminars. Providing strategic insight into successful Marketing, Advertising, Social Media, and Public Relations strategies for clients small and large nationwide. Sharing expert, Personal Branding, Social Media, and Website wisdom through various key note speeches, workshops, and seminars. Providing strategic insight into successful Marketing, Advertising, Social Media, and Public Relations strategies for clients small and large nationwide.



Back 2 Basics Marketing, Inc.

• Greater St. Louis Area and San Francisco Bay Area

• President and Founder

  • Jan 1992 - 2016

  Creating Branding & Logo Design, Graphic Design, Internet Advertising, and Social Media Strategies. Maintaining Public Relations and Search Engine Optimization. Developing Websites, Managing Events, and assisting in Business Startups. Creating Branding & Logo Design, Graphic Design, Internet Advertising, and Social Media Strategies. Maintaining Public Relations and Search Engine Optimization. Developing Websites, Managing Events, and assisting in Business Startups.



Gibraltar Industries Air Vent, Inc.

• Marketing Director

  • 1999 - 2001

  Direct all marketing and public relations activities throughout the United States for the nations largest air ventilation company. Create and Manage Nation-wide promotion programs, and responsible for 43 Air Ventilation seminars. Create and launch various successful advertising campaigns to promote Air Ventilation. Manage a 10 Million Dollar budget. Responsible for the development and execution of new product development, as well as responsible for 20% of an overall 150 million dollar budget. Direct all marketing and public relations activities throughout the United States for the nations largest air ventilation company. Create and Manage Nation-wide promotion programs, and responsible for 43 Air Ventilation seminars. Create and launch various successful advertising campaigns to promote Air Ventilation. Manage a 10 Million Dollar budget. Responsible for the development and execution of new product development, as well as responsible for 20% of an overall 150 million dollar budget.



Media Mix, Inc

• President

  • 1989 - 2000

  Founded Advertising Agency. Oversaw the implementation and ongoing management of Media Mix and the clients that were represented to ensure that such plans are strategically and financially sound and executed effectively. Oversaw all business operations, created marketing campaigns, set up promotional booths for trade shows and various events, and managed accounts payable and receivable. Negotiated with vendors, resolved issues, and maintained customer relations. Founded Advertising Agency. Oversaw the implementation and ongoing management of Media Mix and the clients that were represented to ensure that such plans are strategically and financially sound and executed effectively. Oversaw all business operations, created marketing campaigns, set up promotional booths for trade shows and various events, and managed accounts payable and receivable. Negotiated with vendors, resolved issues, and maintained customer relations.