Michelle Brinkhuis

Freelance e-mail marketing & marketing automation consultant at E-mailconsultant.nl
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
The Randstad, Netherlands, NL
Languages
  • English Professional working proficiency
  • Nederlands Native or bilingual proficiency

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

5.0

/5.0
/ Based on 2 ratings
  • (2)
  • (0)
  • (0)
  • (0)
  • (0)

Filter reviews by:

Olav Bus

Michelle is a versatile client service professional, who is very good in growing client relationships trough support and planning. Next to that she has a wide range of design and development skills. which she will put in use to assist clients wherever possible. Above all, Michelle has a fun personality with a great sense of humor, which always makes it a pleasure to work together with her.

Kevin Brown

I have worked with Michelle for a few years now, during which time I have seen her develop from a designer/developer with good people skills to an all-round client supporting developer. She has enhanced client relationships through her support and has always shown a pro-active mentality when it comes to creating new structures within the team. Personally, Michelle is a very fun person with a great outgoing personality and a fantastic sense of humor.

You need to have a working account to view this content.
You need to have a working account to view this content.

Credentials

  • Deliverability Certified
    Klaviyo
    Nov, 2022
    - Oct, 2024
  • Klaviyo Product Certified
    Klaviyo
    Jan, 2022
    - Oct, 2024
  • Google Analytics Individual Qualification _ Google
    Google Digital Academy (Skillshop)
    Jan, 2021
    - Oct, 2024
  • Google Tagmanager beginner
    Google Digital Academy (Skillshop)
    Jan, 2021
    - Oct, 2024
  • Google analytics Advanced
    Google Digital Academy (Skillshop)
    Dec, 2020
    - Oct, 2024
  • Certificate E-mailmarketing
    e-Academy.org
    Oct, 2020
    - Oct, 2024
  • google analytics beginner
    Google Digital Academy (Skillshop)
    Jul, 2020
    - Oct, 2024
  • Copernica Advanced user
    Copernica Marketing Software
    Dec, 2017
    - Oct, 2024
  • MailPlus Ecom Certificaat
    MailPlus
    Feb, 2014
    - Oct, 2024
  • MailPlus Marcom Certificaat
    MailPlus
    Jul, 2013
    - Oct, 2024
  • Klaviyo Partner Certification
    Klaviyo
    Jan, 2022
    - Oct, 2024
  • Dotdigital Engagement Cloud 2020 Certified Specialist
    dotdigital

Experience

    • Netherlands
    • Advertising Services
    • 1 - 100 Employee
    • Freelance e-mail marketing & marketing automation consultant
      • Jun 2021 - Present

      E-mail marketing is one of the most important and effective channels to attract new clients, help them in their purchasing process and to build on your customer loyalty. As an freelance e-mail marketing & marketing automation consultant I help my clients to maximise their result by optimizing their e-mail strategy. I help customers with: ★ Creating an overview of the email KPI's. ★ Determine the emailmarkting goal's ★ E-mail strategy, why, when, to whom and how will you be sending mailings. ★ Implementing E-mail marketing automations ★ Optimize e-mailmarketing results by implementing a/b tests focused on design, content,sending time, personalisation. ★ Choosing the wright ESP ★ Account set-up Copernica and Dotdigital, Spotler. e-mailconsultant.nl is set up by Michelle Brinkhuis an emailmarketeer with more than 11 years of experience working for several SME's and top brand's like: KLM, KPN, KNVB, KNLTB,Bristol, Ep, Drogist.nl, fashcom, Brouwland, In-lite, Pontmeyer, Woonboulevard Poortvliet, Xd Design, Vegro, Zinzi, Printabout. Below values are important within a collaboration ★ Ambitious goals ★ Open, honest communication ★ Personal guidance ★ Having fun while working together Show less

    • Netherlands
    • Telecommunications
    • 700 & Above Employee
    • Omnichannel Campaigning Specialist- CRM marketeer
      • Feb 2022 - Apr 2022

      Als Omnichannel Campaigning Specialist maak ik onderdeel uit van het team ‘Program Marketing, Audiences and Media’. Belangrijke doelstellingen binnen dit team zijn om klanten zo lang mogelijk te behouden, zo tevreden mogelijk te maken en een zo hoog mogelijke omzet en marge per klant te realiseren. Hiervoor bouw ik in Selligent commerciële-, service- of loyaliteits-campagnes Hieraan voorafgaand analyseer ik de verschillende databronnen d.m.v SQL queries, om tot de juiste selecties bij de juiste campagnes en mailings te komen. Deze campagnes zijn omnichannel, denk naast e-mails ook aan gepersonaliseerde boodschappen in apps, website en klantenservice. Show less

    • Netherlands
    • Technology, Information and Internet
    • 1 - 100 Employee
    • e-mailmarketing consultant - Klaviyo - Strategie
      • Nov 2021 - Feb 2022

      Optimalisatie e-mailmarketing strategie Uitvoer optimalisaties in Klaviyo voor -template -nieuwsbrieven -campagnes Optimalisatie e-mailmarketing strategie Uitvoer optimalisaties in Klaviyo voor -template -nieuwsbrieven -campagnes

    • Netherlands
    • Events Services
    • 1 - 100 Employee
    • Shopping Awards Vakexpert 2021, 2022
      • Jan 2021 - Jan 2022

      In 2021, 2022 I will join a team of 200 other subject specialist, who will be judging in 5 categories who will be the next winners of the 2021, 2022 Shopping Awards. The Shopping Awards, formerly known as the Thuiswinkel Awards aims to make a positive contribution to e-commerce - selling products and / or services online to consumers, at home, at work, on the road, in the shopping street or online in the store. In 2021, 2022 I will join a team of 200 other subject specialist, who will be judging in 5 categories who will be the next winners of the 2021, 2022 Shopping Awards. The Shopping Awards, formerly known as the Thuiswinkel Awards aims to make a positive contribution to e-commerce - selling products and / or services online to consumers, at home, at work, on the road, in the shopping street or online in the store.

    • Netherlands
    • Internet Publishing
    • 1 - 100 Employee
    • E-mail Marketing & Marketing automation Consultant
      • Nov 2017 - May 2021

      As an Email Marketing & Marketing automation Consultant with ISM eCompany I helped clients to maximise their result by optimizing their email strategy. Furthermore I helped to set up a new emailmarketing proposition and email software partnerships. My responsibilities where: ★ Sale’s and account management ★ Marketing: blog’s, webinars, public speaking ★ Setting up the email proposition ISM ★ E-mail strategy for clients, why, when, to whom and how will you be sending mailings. ★ Account set-up Copernica and Dotdigital. ★ Implementing email marketing automation with campaigns in Copernica en Dotdigital for clients. ★ Optimizing the results by implementing a/b tests focused on design, content, sending time and with personalisation. ★ Email intelligence, analyzing data to send the right message at the right moment in the customer journey. ISM eCompany is an e-commerce agency in the Netherlands with over 400 employees. Some of the clients I've worked for: Bristol, Ep, Drogist.nl, fashcom, Brouwland, In-lite, Pontmeyer, Woonboulevard Poortvliet, Xd Design, Vegro, Zinzi, Printabout. Show less

    • Spain
    • Software Development
    • 1 - 100 Employee
    • Trainer Workshop E-mail marketing automation with MailPlus
      • Jul 2016 - Oct 2017

      In these trainings i would explaine how to use MailPlus for automation. And with the clients I would brainstorm how to use automation in their company communication strategy.

    • Data en E-mail Marketing Automation consultant
      • Jan 2016 - Oct 2017

      In my role as Data & E-mail Marketing Automation consultant at Spotler I advised clients about data issues and the possibilities with e-mail marketing automation.Subjects I would advise about:• Building data connectors with our platform• Profile management • Data quality• Optimal deliverability • How to setup op e-mail campaigns in line with telecommunication laws• How to automate e-mail campaigns.Spotler develops and supplies e-mail marketing automation software named MailPlus and helps more than 5,000 users in the Netherlands to achieve results in e-mail marketing and marketing automation. Spotler provides the software, but also offers all the services required to successfully start with e-mail marketing automation and achieve better results. Of course, we train our users and they can depend on our real-time support department if they need any help regarding MailPlus. Spotler originated after Blinker and MailPlus joined forces. Show less

    • Netherlands
    • Software Development
    • 1 - 100 Employee
    • Deliverability en e-mail marketing consultant.
      • Aug 2012 - Dec 2015

      Als product expert bij MailPlus met een focus op deliverability, gaf ik klanten advies op het gebied van e-mail marketing, wetgeving, css, HTML,database inrichting en aflevering. Als product expert bij MailPlus met een focus op deliverability, gaf ik klanten advies op het gebied van e-mail marketing, wetgeving, css, HTML,database inrichting en aflevering.

    • Australia
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Email Campaign Developer
      • Nov 2010 - Dec 2012

      As an Email Campaign developer at Experian CheetahmMail I guided my clients in creating international email campaigns. This involved the following skills• Designing email templates• Creating the HTML/CSS for email templates• Giving webinars• Giving set up trainings• Giving technical support • Giving strategic advice• Setting up the team planning and monitoring the deadline’sClients I’ve worked for: KLM, Hunkemoller, Spilgames, Metro, Aktiesport, KPN, Eviso, Monuta, Corendon, Accor a.o. Experian CheetahMail is a service provider of email marketing and customer intelligence technologies for top enterprises worldwide. Experian CheetahMail, a business unit of Experian® Group Ltd. , is headquartered in New York City with offices in Los Angeles, San Francisco, London, Dublin, Amsterdam, Paris, Barcelona, Düsseldorf, Sydney, Auckland, Singapore, Hong Kong, Beijing, and Melbourne. Show less

    • Account Executive
      • Nov 2009 - Dec 2010

      This function included customer service, email development.

    • ADL Assitant
      • 2002 - 2008

      Health care assitant for people with physical disabilities. This included day to day care, and medical assistance for people with diabetes or living with a respirator. Health care assitant for people with physical disabilities. This included day to day care, and medical assistance for people with diabetes or living with a respirator.

Education

  • Haagse Hogeschool/TH Rijswijk
    HBO/HTO, Communication and multimedia design
    2004 - 2008
  • Erasmus college
    Havo, Natuur en gezondheid
    1999 - 2003

Community

You need to have a working account to view this content. Click here to join now