Michelle Sathe
Marketing And Public Relations Manager at Best Friends Animal Society- Claim this Profile
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Bio
Experience
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Best Friends Animal Society
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United States
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Non-profit Organizations
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500 - 600 Employee
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Marketing And Public Relations Manager
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May 2013 - Present
Manage marketing/PR strategy/placement for Best Friends Animal Sanctuary and the Best Friends Roadhouse & Mercantile in Utah with a goal of increasing brand awareness, and driving adoptions/volunteer/donor engagement. Write press releases, feature stories, and messaging. Pitch local, regional, and national media on campaigns, achievements, and content, as well as one-off story opportunities in real time. Coordinate spokespeople for media requests and manage photo/video shoots, Submit award… Show more Manage marketing/PR strategy/placement for Best Friends Animal Sanctuary and the Best Friends Roadhouse & Mercantile in Utah with a goal of increasing brand awareness, and driving adoptions/volunteer/donor engagement. Write press releases, feature stories, and messaging. Pitch local, regional, and national media on campaigns, achievements, and content, as well as one-off story opportunities in real time. Coordinate spokespeople for media requests and manage photo/video shoots, Submit award applications for Best Friends and its leadership in UT. Pet animals whenever I get the chance. Show less Manage marketing/PR strategy/placement for Best Friends Animal Sanctuary and the Best Friends Roadhouse & Mercantile in Utah with a goal of increasing brand awareness, and driving adoptions/volunteer/donor engagement. Write press releases, feature stories, and messaging. Pitch local, regional, and national media on campaigns, achievements, and content, as well as one-off story opportunities in real time. Coordinate spokespeople for media requests and manage photo/video shoots, Submit award… Show more Manage marketing/PR strategy/placement for Best Friends Animal Sanctuary and the Best Friends Roadhouse & Mercantile in Utah with a goal of increasing brand awareness, and driving adoptions/volunteer/donor engagement. Write press releases, feature stories, and messaging. Pitch local, regional, and national media on campaigns, achievements, and content, as well as one-off story opportunities in real time. Coordinate spokespeople for media requests and manage photo/video shoots, Submit award applications for Best Friends and its leadership in UT. Pet animals whenever I get the chance. Show less
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Publisher/Author
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Oct 2010 - Present
I am the author of "Pit Stops: Crossing the Country with Loren the Rescue Bully" and "Pit Stops 2: Adventures with Kara," which chronicle road trips with homeless pit bulls, including stories about rescuers, shelter workers, and advocates from coast to coast. As a freelancer, I have written several stories on various animal welfare and pet topics for "Cesar's Way," as well as The Signal's Pet Page. I am the author of "Pit Stops: Crossing the Country with Loren the Rescue Bully" and "Pit Stops 2: Adventures with Kara," which chronicle road trips with homeless pit bulls, including stories about rescuers, shelter workers, and advocates from coast to coast. As a freelancer, I have written several stories on various animal welfare and pet topics for "Cesar's Way," as well as The Signal's Pet Page.
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AngelDogs Foundation
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Santa Clarita, CA
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Program & Development Director
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Jan 2012 - Apr 2013
Raised funds via private donors and grants, coordinated volunteers onsite and at mobile events, created and implemented a full-scale adoption/awareness event called Rock, Walk & Wag, acquired sponsorship and donations, and wrote press releases, as well as e-newsletter and website content. Raised funds via private donors and grants, coordinated volunteers onsite and at mobile events, created and implemented a full-scale adoption/awareness event called Rock, Walk & Wag, acquired sponsorship and donations, and wrote press releases, as well as e-newsletter and website content.
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The Santa Clarita Valley Signal
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United States
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Newspaper Publishing
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1 - 100 Employee
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Assistant Features Editor
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May 2009 - Jan 2012
Wrote feature stories on the interesting people, places, and things found in the Santa Clarita Valley. Copy edited, wrote captions, set up photo assignments, and laid out pages, as well as updated the community calendar. Wrote feature stories on the interesting people, places, and things found in the Santa Clarita Valley. Copy edited, wrote captions, set up photo assignments, and laid out pages, as well as updated the community calendar.
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In So Many Words PR
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Santa Clarita, CA
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Owner/operator
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Mar 2006 - Apr 2009
Acted as publicist for clients ranging from sports apparel to healthcare to a fashion designer. Also produced a local cable television show. Acted as publicist for clients ranging from sports apparel to healthcare to a fashion designer. Also produced a local cable television show.
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