Michelle Mafra

Litecoin Online Store Manager at Litecoin Foundation
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Contact Information
Location
Anaheim, California, United States, US
Languages
  • Portuguese Native or bilingual proficiency
  • English Native or bilingual proficiency
  • Spanish Professional working proficiency

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Rodrigo D. Ambrissi

I have had the pleasure of working with Michelle for a long time now, and I have consistently been impressed by her knowledge and expertise in the field of cryptocurrencies. She has been responsible for token listing, events, marketing and more and has done an excellent job in this role. In addition, she has been instrumental in the business development field, and has played a key role in the success we have achieved so far. Michelle has also been a driving force behind our global events and media channel. She has a keen understanding of the Blockchain industry and is able to effectively communicate and engage with that audience. Overall, I highly recommend Michelle for any project or opportunity related to cryptocurrencies and blockchain. She is a reliable, hardworking, and dedicated team member, and I have no doubt that she will continue to excel in this field.

Carlúcio Vieira

Certainly, one of the best and most dedicated professionals I had the pleasure to work with: Michelle is smart, creative, funny and a super human — always with an eye to the detail which makes total difference. She’s always sharing her experience and learning new things, going from the world of crypto to the tools and paths to make our day by day easier and warmer. Nothing can stop her and it’s amazing to see her managing so many projects (and PRs) at the same time. A professional every team needs (for sure). Thanks for all the support, love, dedication and kindness. Arrasa, Mamãe Cripto! 🥰🤞🏾

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Experience

    • Singapore
    • Software Development
    • 1 - 100 Employee
    • Litecoin Online Store Manager
      • Apr 2021 - Present

      Managing Operations of the Litecoin foundation e-commerce retail store. From managing day to day operations, to creating products and launching marketing strategies.

    • Volunteer
      • Nov 2018 - Apr 2021

      Press, videos translations, booth set up & brand awareness, brainstorming marketing ideas, social media in English and Portuguese, partnerships with Odysee, contributed to the development and maintenance of Litewallet.

    • Brazil
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Columnist
      • Oct 2018 - Present

      Outside columnist for Brazil second largest Crypto News portal. Open to write about all topics related to crypto currency and blockchain technology. What I am truly fascinated about! Outside columnist for Brazil second largest Crypto News portal. Open to write about all topics related to crypto currency and blockchain technology. What I am truly fascinated about!

    • Crypto & Technology Blogger
      • Jan 2018 - Present

      Content and video creation. Portuguese and English. Focusing on Blockchain technology and crypto currencies. True believer that crypto currencies will continue revolutionize our monetary system to the point that Fiat currency will become obsolete. Aimed to disseminate the information about the crypto technology to different demographics. Content and video creation. Portuguese and English. Focusing on Blockchain technology and crypto currencies. True believer that crypto currencies will continue revolutionize our monetary system to the point that Fiat currency will become obsolete. Aimed to disseminate the information about the crypto technology to different demographics.

    • Brazil
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing Communications Specialist
      • Feb 2022 - Dec 2022

      Develop strategic partnerships plans to drive traffic and sign ups. Work with performance team to execute cohesive through-the-funnel digital marketing plans Mentor junior members Manage relationships with partners Manage Company Regional PR and Communications Outsourcing Business Opportunities - Affiliates, Launchpads, NFTS projects Partnerships: worked closely with MIBR E-sports team: MIBR token Launch + events + Brand exposure in Scale Prepared posts and campaign reports Develop strategic partnerships plans to drive traffic and sign ups. Work with performance team to execute cohesive through-the-funnel digital marketing plans Mentor junior members Manage relationships with partners Manage Company Regional PR and Communications Outsourcing Business Opportunities - Affiliates, Launchpads, NFTS projects Partnerships: worked closely with MIBR E-sports team: MIBR token Launch + events + Brand exposure in Scale Prepared posts and campaign reports

    • Brazil
    • Environmental Services
    • 1 - 100 Employee
    • Community Manager
      • Apr 2021 - Jul 2021

      Crypto start-up focused on the tokenization of Carbon Credits. Incredible 4 month experience working with top notch professionals launching a global marketing campaign focused on sustainability and integration of blockchain technology. Some of my tasks were but not limited to: Global Community Management Crypto corporate consulting (training employees with an intensive introductory course on the subject matter) Created and helped managed international marketing campaigns Attended events Helped develop upcoming partnerships. Show less

    • Business Development Manager
      • 2005 - Feb 2021

      Developed business plan Designed corporate identity and web site Run daily operations of retail store and e-commerce site Customer Service Developed business plan Designed corporate identity and web site Run daily operations of retail store and e-commerce site Customer Service

    • Business Analyst
      • Jun 2005 - Dec 2005

      Temporary position aimed to assist with the transition from Corporate to "Foundation of International Global Arts" Temporary position aimed to assist with the transition from Corporate to "Foundation of International Global Arts"

    • Retail Luxury Goods and Jewelry
    • 1 - 100 Employee
    • Senior Technical Artist
      • 2002 - 2005

      Supervised creation and development of new seasonal designs. Oriented, trained and supervised assembly. Management overseeing semi precious stones and metal purchases. Organized and participated in Fashion shows (LA/NY). Developed wholesale strategies Supervised creation and development of new seasonal designs. Oriented, trained and supervised assembly. Management overseeing semi precious stones and metal purchases. Organized and participated in Fashion shows (LA/NY). Developed wholesale strategies

Education

  • San Diego State University
    Bachelor of Arts - BA, Graphic Design
    2003 - 2005
  • National University
    Master of Business Administration - MBA, Business Administration and Management, General
    2007 - 2010
  • Palomar College
    Associate of Arts and Sciences - AAS, Liberal Arts and Sciences/Liberal Studies
    2000 - 2002

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