External Events Chair

• Nov 2023 - Present

Hospitality Information Clerk

• Sep 2023 - Present

Marketing Customer Experience Intern

• Jan 2023 - May 2023

Developed and executed an SEO strategy, improving organic search rankings and traffic by 5% through high-competition keywords, resulting in substantial growth of organic traffic and enhanced online visibility. Analyzed email marketing analytics in Microsoft Excel and offered recommendations to emphasize holiday sales in future emails to enhance communication between company and consumers, improving customer engagement and retention strategies. Collaborated cross-functionally with beauty… Show more Developed and executed an SEO strategy, improving organic search rankings and traffic by 5% through high-competition keywords, resulting in substantial growth of organic traffic and enhanced online visibility. Analyzed email marketing analytics in Microsoft Excel and offered recommendations to emphasize holiday sales in future emails to enhance communication between company and consumers, improving customer engagement and retention strategies. Collaborated cross-functionally with beauty specialists and influencers, expanding brand reach by 6%. Organized and created over 200 educational skincare content, blogs, and graphics and designed 15 post-purchase email flows to educate customers, enhancing customer engagement and loyalty. Show less Developed and executed an SEO strategy, improving organic search rankings and traffic by 5% through high-competition keywords, resulting in substantial growth of organic traffic and enhanced online visibility. Analyzed email marketing analytics in Microsoft Excel and offered recommendations to emphasize holiday sales in future emails to enhance communication between company and consumers, improving customer engagement and retention strategies. Collaborated cross-functionally with beauty… Show more Developed and executed an SEO strategy, improving organic search rankings and traffic by 5% through high-competition keywords, resulting in substantial growth of organic traffic and enhanced online visibility. Analyzed email marketing analytics in Microsoft Excel and offered recommendations to emphasize holiday sales in future emails to enhance communication between company and consumers, improving customer engagement and retention strategies. Collaborated cross-functionally with beauty specialists and influencers, expanding brand reach by 6%. Organized and created over 200 educational skincare content, blogs, and graphics and designed 15 post-purchase email flows to educate customers, enhancing customer engagement and loyalty. Show less

President

• Dec 2022 - May 2023

Led a team of 15, driving initiatives to empower women and educate about business and leadership roles. Managed a $4000 budget balancing expenditure and maximizing value for members. Organized events with 7 industry speakers and sponsors, strengthening the organization’s network, leveraging strong interpersonal skills to cultivate and maintain valuable relationships, enhancing the organization's reputation and reach. Actively contributed to the development and execution of strategic… Show more Led a team of 15, driving initiatives to empower women and educate about business and leadership roles. Managed a $4000 budget balancing expenditure and maximizing value for members. Organized events with 7 industry speakers and sponsors, strengthening the organization’s network, leveraging strong interpersonal skills to cultivate and maintain valuable relationships, enhancing the organization's reputation and reach. Actively contributed to the development and execution of strategic initiatives, aligning the organization's goals with the evolving needs and interests of its diverse membership.

Co-Vice President of Design

• Jan 2022 - Dec 2022

Community Assistant at Gillson Residence Hall

• Aug 2022 - May 2023

Graphic Design and Marketing Undergraduate Assistant for Center for Asia Pacific Studies

• Aug 2022 - May 2023

Graphic Assistant for Philippine Studies

• Aug 2022 - May 2023

Director of Marketing

• Apr 2022 - May 2023

Marketing Intern

• Jan 2022 - Aug 2022

Independently led and created marketing campaigns and visual content for clients, resulting in targeted traffic influx and heightened customer retention. Utilized Excel to conduct customer research and analyze customer and operational data to improve customer relations and campaign effectiveness. Designed website landing pages focusing on user interface and user experience improvements with Adobe tools and HubSpot, focusing on customer-driven innovation and human-centered design… Show more Independently led and created marketing campaigns and visual content for clients, resulting in targeted traffic influx and heightened customer retention. Utilized Excel to conduct customer research and analyze customer and operational data to improve customer relations and campaign effectiveness. Designed website landing pages focusing on user interface and user experience improvements with Adobe tools and HubSpot, focusing on customer-driven innovation and human-centered design. Crafted sales presentations using Microsoft PowerPoint, Google Suite, and a customer-centric approach, captivating 50 prospective ArrowStream clients. Contributed to branding guidelines, ensuring consistent brand positioning with detailed descriptions and visuals to enhance brand consistency and resonance. Show less Independently led and created marketing campaigns and visual content for clients, resulting in targeted traffic influx and heightened customer retention. Utilized Excel to conduct customer research and analyze customer and operational data to improve customer relations and campaign effectiveness. Designed website landing pages focusing on user interface and user experience improvements with Adobe tools and HubSpot, focusing on customer-driven innovation and human-centered design… Show more Independently led and created marketing campaigns and visual content for clients, resulting in targeted traffic influx and heightened customer retention. Utilized Excel to conduct customer research and analyze customer and operational data to improve customer relations and campaign effectiveness. Designed website landing pages focusing on user interface and user experience improvements with Adobe tools and HubSpot, focusing on customer-driven innovation and human-centered design. Crafted sales presentations using Microsoft PowerPoint, Google Suite, and a customer-centric approach, captivating 50 prospective ArrowStream clients. Contributed to branding guidelines, ensuring consistent brand positioning with detailed descriptions and visuals to enhance brand consistency and resonance. Show less

Social Media Management Intern

• Nov 2021 - Jan 2022