Michelle Kirkpatrick

Sales Marketing Manager at Gibbston Valley
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Location
Lake Hayes, Otago, New Zealand, NZ

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Experience

    • New Zealand
    • Hospitality
    • 1 - 100 Employee
    • Sales Marketing Manager
      • May 2022 - Present
    • New Zealand
    • Real Estate
    • 1 - 100 Employee
    • Sales and Marketing Manager
      • Apr 2017 - Apr 2022

      Overall Sales and Marketing for Hopper Living Retirement Villages, Marsden Cove, Whitianga Waterways, Pauanui Waterways and Hopper Developments Ltd projects. Management of all Sales teams and Marketing initiatives for the Hopper group, residential property developments and retirement lifestyle villages. Developing the brand and delivering integrated marketing plans and campaigns. Establishing and driving initiatives to enhance marketing and customer communication through the CRM system, social and digital platforms. Managing budgets, delivering monthly reports to directors/managers and quarterly reports to shareholders. Providing market research to executive management and directors. Providing daily support to sales teams and marketing graphic designer. Liaising with external partners and media suppliers. Responsible for Public Relations, Media Releases and Communications. Show less

    • General Manager
      • Aug 2015 - Mar 2017

      Management of 102 room hotel & resort, 50+ staff, Cafe, Bar and Restaurant, B2B & B2C relationships, growing market share and development of new markets/sales strategy, achievement of KPI's and budgets. Management of 102 room hotel & resort, 50+ staff, Cafe, Bar and Restaurant, B2B & B2C relationships, growing market share and development of new markets/sales strategy, achievement of KPI's and budgets.

    • Business Development Manager
      • Jul 2012 - Jul 2015
    • Marketing Manager
      • Mar 2012 - Jul 2013

      Brand Development, Media liaising, Event Management and Administration. Brand Development, Media liaising, Event Management and Administration.

    • Manager
      • Nov 2006 - Mar 2011

      Managed 240 berth marina, Sales and Marketing of exclusive canal front property, Event Management, Commercial Tenant Management, Restaurant Manager, Sub division Management Managed 240 berth marina, Sales and Marketing of exclusive canal front property, Event Management, Commercial Tenant Management, Restaurant Manager, Sub division Management

Education

  • Massey University
    Diploma in Business Studies, Business, Management, Marketing, and Related Support Services
    2018 -
  • Blue Mountain College

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