Experience

GMG Productions

• Philippines
• Entertainment Providers
• 1 - 100 Employee

• Senior Marketing Executive

  • Oct 2010 - Present

  GMG Productions have their headquarters in Manila servicing the Asia Pacific region, as well as regional bases in New Zealand and the UK. Having strong existing relationships with some of the world’s most acclaimed Producers, GMGP is dedicated to bringing prestigious productions to the region. The GMGP founders and management team comprise some of the entertainment industry’s elite who are also supported by a strong in-house team with a wealth of experience in production, marketing and design to enable GMGP to service every aspect needed to present shows in the Asia Pacificic. Over the past years, she has been involved in the following international productions during their Manila run: 2020 Matilda the Musical 2019 The Phantom of the Opera, CATS the Musical 2018 The Lion King, Mamma Mia (2nd run) 2017 Wicked, West Side Story, Sound of Music 2016 Les Miserables, Blue Man Group 2015 Singin' in the Rain, Cookin' Nanta 2014 Wicked, Stomp, Chicago - The Musical 2013 Potted Potter, Libera 2012 Mamma Mia!, The Phantom of the Opera 2011 The Music of Andrew Lloyd Webber, Stomp 2010 Great American Circus Responsibilities: • Prepares marketing and advertising plan and execution of marketing campaign • Oversees media buying, allocating media spending based on given budget and monitoring expenses • Closing strategic partnerships to reduce cost, including promotional tie ups with TV, radio, print and alliances with mall, airline and on ground transport provider • Monitor ticket sales and trends and re-calibrates marketing efforts based on buyer response • Assist in securing sponsorships and execution of publicity plans and strategies. • Arrange effective and timely marketing activation • Liaise and coordinate with various suppliers as necessary Show less



Global-Link MP

• Philippines
• Events Services
• 1 - 100 Employee

• Assistan Project Manager

  • Feb 2004 - Mar 2010

  Brief Description: Global Link MP Events International is engaged in the business of organizing, managing, and holding exhibits, special events, business-to-business activities, conferences, trade mission, and international trade and consumer shows. Trade Shows Worked On: HVAC/R Philippines - For manufacturers, suppliers, and buyers in the heating, ventilating, air-conditioning, and refrigeration industry. Cebu and Davao Food Expo -showcases all kinds of food processing and packaging machines, materials, systems and products Manufacturing Technology World - Manila, Cebu and Davao is all about the latest and most innovative machinery & technologies – from industrial machinery, automotive parts, plastics, printing, and packaging to enterprise & logistics solutions Responsibilities: • Primarily involved in sales & marketing of exhibits and act as lead sales person of events assigned • Update and research needed database for marketing efforts • Prepare proposal letters and other correspondences as may be necessary • Tele-marketing, mass faxing, mass mailing and e-mailing to database of potential exhibitors • Attend meetings, presentation and handle negotiation to ensure closure of accounts being handled. • Focused on account management, building rapport with clients and increase business portfolio • Exerts best effort to ensure that the sales targets of events handled are met. • Ensure the administrative and operational sides of exhibits and events are handled well • Liaise and coordinate with various suppliers as maybe necessary • Assists and inputs in the preparation of various marketing materials such as brochures, invitation flyers, advertisements, show directory, forms, manuals, presentation materials for the successful implementation of the event Show less