Michelle Dziuban
Director of Marketing at Honey Mama's- Claim this Profile
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Topline Score
Bio
Jeremy Ertl
Michelle has become one of my absolute favorite people to work with! Truly a rockstar client. Enthusiastic about marketing, an eye for aesthetics and a drive to continuously out-innovate both herself and the competition, I couldn't speak more highly of the level of creativity, attention to detail and cadence of communication I get from her on the daily!
Brian J. Conlin
Michelle is one of the most enthusiastic people I have had the opportunity to work with. Whether it's brainstorming an idea, tackling a project or spearheading an initiative, she is the person you want on your team because you know she will get the job done...and it will be done well. Michelle is also a quick study who can synthesize information and apply it to all parts of her job. Michelle not only does good work related to all of her responsibilities, she has made our entire department better with her insights, feedback and willingness to team up to accomplish company goals.
Jeremy Ertl
Michelle has become one of my absolute favorite people to work with! Truly a rockstar client. Enthusiastic about marketing, an eye for aesthetics and a drive to continuously out-innovate both herself and the competition, I couldn't speak more highly of the level of creativity, attention to detail and cadence of communication I get from her on the daily!
Brian J. Conlin
Michelle is one of the most enthusiastic people I have had the opportunity to work with. Whether it's brainstorming an idea, tackling a project or spearheading an initiative, she is the person you want on your team because you know she will get the job done...and it will be done well. Michelle is also a quick study who can synthesize information and apply it to all parts of her job. Michelle not only does good work related to all of her responsibilities, she has made our entire department better with her insights, feedback and willingness to team up to accomplish company goals.
Jeremy Ertl
Michelle has become one of my absolute favorite people to work with! Truly a rockstar client. Enthusiastic about marketing, an eye for aesthetics and a drive to continuously out-innovate both herself and the competition, I couldn't speak more highly of the level of creativity, attention to detail and cadence of communication I get from her on the daily!
Brian J. Conlin
Michelle is one of the most enthusiastic people I have had the opportunity to work with. Whether it's brainstorming an idea, tackling a project or spearheading an initiative, she is the person you want on your team because you know she will get the job done...and it will be done well. Michelle is also a quick study who can synthesize information and apply it to all parts of her job. Michelle not only does good work related to all of her responsibilities, she has made our entire department better with her insights, feedback and willingness to team up to accomplish company goals.
Jeremy Ertl
Michelle has become one of my absolute favorite people to work with! Truly a rockstar client. Enthusiastic about marketing, an eye for aesthetics and a drive to continuously out-innovate both herself and the competition, I couldn't speak more highly of the level of creativity, attention to detail and cadence of communication I get from her on the daily!
Brian J. Conlin
Michelle is one of the most enthusiastic people I have had the opportunity to work with. Whether it's brainstorming an idea, tackling a project or spearheading an initiative, she is the person you want on your team because you know she will get the job done...and it will be done well. Michelle is also a quick study who can synthesize information and apply it to all parts of her job. Michelle not only does good work related to all of her responsibilities, she has made our entire department better with her insights, feedback and willingness to team up to accomplish company goals.
Credentials
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CYT 200 Hour
Yoga AllianceOct, 2017- Nov, 2024 -
Inbound
HubSpotDec, 2016- Nov, 2024
Experience
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Honey Mama's
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United States
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Food and Beverage Services
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1 - 100 Employee
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Director of Marketing
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Jan 2023 - Present
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Senior Marketing Manager
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Aug 2021 - Jan 2023
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Rowdy Mermaid
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United States
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Food and Beverage Services
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1 - 100 Employee
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Marketing & Field Programs Manager
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Oct 2020 - Apr 2021
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Marketing Manager
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Dec 2018 - Oct 2020
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Skratch Labs
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United States
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Food and Beverage Services
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1 - 100 Employee
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Content Marketing Manager
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Jan 2017 - Jun 2018
Responsible for social media engagement & grew social following by 20% YOY. Increased web referral traffic from social by 150% YOY. Increased blog traffic 25% YOY by increasing content library and using SEO best practices. Conceptualized, managed, and effectively launched a video series to boost brand awareness and social media engagement. Contributed to email subscriber list growth through co-branded partnerships and social media campaigns. Built and managed brand ambassador program of over 1,500 members resulting in increased brand engagement and user generated content. Show less
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TapInfluence
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United States
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Software Development
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1 - 100 Employee
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Manager, Marketing Communications
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Aug 2016 - Jan 2017
Managed all paid and organic social media campaigns, from copy, creating custom/tailored audiences and design. Accrued more than 5,000 organic followers in four months. Increased social media engagement by 150% in less than two months. Lowered paid social CPL from $250 to under $60 through AB testing, targeted custom audiences. Managed all paid and organic social media campaigns, from copy, creating custom/tailored audiences and design. Accrued more than 5,000 organic followers in four months. Increased social media engagement by 150% in less than two months. Lowered paid social CPL from $250 to under $60 through AB testing, targeted custom audiences.
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Cision
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Public Relations and Communications Services
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700 & Above Employee
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Social Media Manager
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Jan 2016 - Aug 2016
As the social media manager at Cision, it was my role to position Cision as the thought leader in PR, social media and influencer relations by sharing communications best practices across social media channels, increase brand awareness and sentiment, support client services, and drive traffic that ultimately ties back to the bottom line. I also support marketing campaigns and content marketing efforts through social, contribute to the Cision blog and attend industry conferences.
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Product Marketing Specialist
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Apr 2015 - Dec 2015
• Coordinated with Product Team on product launches including collateral, client webinars, sales messaging, training, marketing campaigns, market research and product tools. • Coordinated product launches in other countries.• Conducted and report on market research • Developed videos, tip sheets, presentations and reference materials for sales organization• Aligned with Marketing to create campaigns to help maintain, increase and garner sales. • Articulated and communicate the unique advantages of Cision's SaaS solutions in the market place• Worked closely with sales organization to drive Go-To-Market strategies and product launch efforts. Show less
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Training Consultant
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Aug 2013 - Mar 2015
• Conducted onsite CisionPoint and Radian6 Social Media training consultations for clients from small business interns to CEO's of Fortune 500 companies. • Created training collateral, including webinar and consultation scripts, training video copy and reference guides. • Traveled to clients offices across the United States• Increased annual client renewal rate by 27% through delivering custom-tailored training plans to clients that were at-risk of renewing.
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Account Coordinator
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Sep 2012 - Aug 2013
· Consulted clients to develop and implement public relation strategies on a daily basis by providing strategic and general support.· Assisted clients with utilizing CisionPoint, Cision Social Media Dashboard Radian6, MarketWired, PitchEngine and other Cision applications.· Developed key boolean logic terms to properly monitor traditional and social media coverage, and analyze outcomes by building press reports using a variety of metrics.
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Cision
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Public Relations and Communications Services
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700 & Above Employee
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Media Research Intern
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May 2011 - Aug 2011
· Contacted PR professionals daily to verify and edit contact and outlet content within CisionPoint. · Maintained the most current information for print media outlets. · Conducted data entry for media database. · Contacted PR professionals daily to verify and edit contact and outlet content within CisionPoint. · Maintained the most current information for print media outlets. · Conducted data entry for media database.
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Education
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Columbia College Chicago
Bachelor of Arts, Advertising, Marketing Communications
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