Experience

Touchwood PR

• Canada
• Public Relations and Communications Services
• 1 - 100 Employee

• Publicity Manager

  • Feb 2023 - Present



Corus Entertainment

• Canada
• Broadcast Media Production and Distribution
• 700 & Above Employee

• Communications Specialist, Global News and Corus Radio

  • Sep 2021 - Feb 2023

  -Developed and executed national communications activities for Global News and Corus Radio, as well as Curiouscast Podcast Network. Generated awareness and media exposure about the brands, talent and original content. -Publicity: drafted and distributed press releases, proactively secured earned media coverage, and coordinated media interviews with key talent. -Internal Comms: drafted and distributed weekly internal newsletters, working collaboratively with various departments to deliver key messages. -Crisis Comms: guided internal stakeholders on issues and change management, drafted key messages. -Corporate Comms: developed and executed communications plans, copy editing, liaised with executives, reputation management. -Monitored media and industry activity and prepared coverage reports. -Managed department finance. Show less



Touchwood PR

• Canada
• Public Relations and Communications Services
• 1 - 100 Employee

• Senior Publicist

  • Jun 2021 - Sep 2021

• Publicist

  • Jan 2017 - Jun 2021

  -Planned and executed media relations strategies for various clients, generating press coverage.-Drafted, edited, and distributed press materials (including press releases, camera calls, EPKs).-Developed creative stories to build media exposure and awareness. -Coordinated media interviews and press days with talent/spokespeople. -Effectively managed relationships with external stakeholders.-Assisted in planning and executing events such as red carpets, junkets, press and promo screenings and media previews.-Supported virtual events during the Covid-19 pandemic, building positive relationships with targeted online influencers and community groups. -Completed accurate, thorough, and timely publicity reports.-Supervised and trained several PR Assistants/Coordinators and seasonal interns. Client list: Netflix, Cineplex Events, Toronto Symphony Orchestra (TSO), Soulpepper Theatre Company, Groundling Theatre Company, Toronto International Festival of Authors (TIFA), Word On The Street, Canadian Screen Awards, Canadian Film Fest, Toronto Inside Out Film Festival, Toronto Jewish Film Festival, Toronto Reel Asian Film Festival, Toronto Screenwriting Conference, various feature films.Lead publicity for films High Fantasy (2017), Falls Around Her (2018), and White Lie (2019) for their TIFF premieres; Pecking Order (2017) and A.rtificial I.mmortality (2021) for their Hot Docs premieres. Show less



Toronto International Film Festival

• Canada
• Movies, Videos, and Sound
• 200 - 300 Employee

• Communications Assistant

  • Jan 2015 - Nov 2016

  -Managed the main press office mailbox and phone line, managing media inquiries in a respectful and courteous manner. Identified media opportunities based on the outlet and query.-Collected and distributed daily press clippings and created press coverage reports that were distributed to internal and external stakeholders.-Updated and maintained TIFF's press site and accurate Communications database records.-Drafted, edited and distributed publicity materials and internal company newsletter.-Assisted with coordination and on-site execution of events including red carpets, media previews, press conferences, press screenings and annual fundraising events. -Planned and executed media campaigns for film programmes, generating an increase in media impressions and box office sales.-Coordinated advance interviews with filmmakers, liaised with distributors, organized press screenings and developed key messages.-Coordinated approvals on internal and external documents.-Supervised and trained a team of volunteers.-Responsible for budget tracking.-Supported projects such as Warhol exhibition, TIFF Kids, and Cinematheque. Show less

• Communications Intern

  • Aug 2014 - Dec 2014

  -Answered the main Press Office telephone line and respond to email inquiries in a respectful and courteous manner.-Collected and distributed press clippings daily.-Drafted, edited and distributed internal company newsletter.-Managed DVD screener library distributed to journalists.-Researched, drafted, edited and disseminated publicity materials.-Supervised and trained a team of volunteers during the Festival.-Maintained accurate communications database records.-Conducted research on communications-related matters, as required.-Assisted with coordination and on-site execution of various events, including the Stanley Kubrick exhibition media preview. Show less



District PR

• Canada
• Public Relations and Communications Services

• Publicity and Promotions Intern

  • Apr 2014 - Jul 2014

  Provided support on all grassroots, regional and national promotions for such films as Words and Pictures, The Double and Third Person. Updated media contacts’ lists and communicated with grassroots promotional partners. Drafted and edited news releases and responsible for daily media monitoring. Collected and prepared press clippings and reports. Assisted with local press days and screenings for press and promotional partners. Managed company and client social media accounts. Provided support on all grassroots, regional and national promotions for such films as Words and Pictures, The Double and Third Person. Updated media contacts’ lists and communicated with grassroots promotional partners. Drafted and edited news releases and responsible for daily media monitoring. Collected and prepared press clippings and reports. Assisted with local press days and screenings for press and promotional partners. Managed company and client social media accounts.



Syndicado / ILoveDocs

• Intern/Assistant

  • Jan 2013 - Apr 2013

  Managed acquisitions, researched grant and funding opportunities in addition to other researching tasks, contributed to the film archive database, and updated the company's websites and other digital video platforms. Managed acquisitions, researched grant and funding opportunities in addition to other researching tasks, contributed to the film archive database, and updated the company's websites and other digital video platforms.