Michelle Boudville
Marketing Executive - Content Writer at VLAN Asia- Claim this Profile
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English Professional working proficiency
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Malay Native or bilingual proficiency
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Tagalog Native or bilingual proficiency
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Japanese Limited working proficiency
Topline Score
Bio
Lim Kim Boon
I had a full day session with Michelle in my very recent photo workshop on 'Capturing High Quality Images in the Workplace' and beyond and find her to be very creative and dedicated in the workshop. She also showed deep passion in Photography, in the workshop and I believe of all the things she does too! Glad to have Michelle joined my workshop to make it more exciting, interactive and valuable!
Lim Kim Boon
I had a full day session with Michelle in my very recent photo workshop on 'Capturing High Quality Images in the Workplace' and beyond and find her to be very creative and dedicated in the workshop. She also showed deep passion in Photography, in the workshop and I believe of all the things she does too! Glad to have Michelle joined my workshop to make it more exciting, interactive and valuable!
Lim Kim Boon
I had a full day session with Michelle in my very recent photo workshop on 'Capturing High Quality Images in the Workplace' and beyond and find her to be very creative and dedicated in the workshop. She also showed deep passion in Photography, in the workshop and I believe of all the things she does too! Glad to have Michelle joined my workshop to make it more exciting, interactive and valuable!
Lim Kim Boon
I had a full day session with Michelle in my very recent photo workshop on 'Capturing High Quality Images in the Workplace' and beyond and find her to be very creative and dedicated in the workshop. She also showed deep passion in Photography, in the workshop and I believe of all the things she does too! Glad to have Michelle joined my workshop to make it more exciting, interactive and valuable!
Credentials
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Content Marketing
HubSpot AcademyMay, 2023- Sep, 2024 -
Delivering Sales Services
HubSpot AcademyAug, 2023- Sep, 2024 -
SEO
HubSpot AcademyJun, 2022- Sep, 2024 -
Social Media Marketing
HubSpot AcademyMay, 2022- Sep, 2024 -
HubSpot CMS For Marketers
HubSpot AcademyJul, 2022- Sep, 2024
Experience
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VLAN Asia
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Malaysia
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Technology, Information and Internet
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1 - 100 Employee
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Marketing Executive - Content Writer
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Mar 2022 - Present
1. Conceive and develop efficient and intuitive marketing strategies 2. Organise and oversee advertising/communication campaigns exhibitions and promotional events across all online platforms such as social media and more 3. Upkeep company communications materials such as social media, events, brochures and digital assets using Facebook, LinkedIn and Google Business 4. Conduct market research and analysis to evaluate trends, brand awareness and competition ventures 5. Initiate and control surveys to assess customer requirements and dedication. 6. Write copy for diverse marketing distributions such as brochures, press releases and website blog material. 7. Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities 8. Monitor progress of campaigns using various metrics and submit reports of performance 9. Collaborate with managers in preparing budgets and monitoring expenses 10. Write social media content that reflects the company's brand and voice 11. Collaborate with co-workers from PR, marketing, sales, and customer service to produce content and ensure that content adheres to the company's style and guide 12. Interpret creative direction and adapt the points from a creative brief into the persuasive copy. 13. Manage multiple projects, typically with short deadlines. 14. Propose concepts for a copy and present along with the underlying strategy to the company's leadership. 15. Conduct SEO optimisation tasks for company's website blogs. 16. Create and maintain comprehensive project documentation. 17. Creating simple illustrations for social media, events, website purposes using Canva 18. Use existing skills and continually develop skills Show less
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Music Bliss
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Malaysia
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Retail
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1 - 100 Employee
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Videographer and Video Editor
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Mar 2021 - Mar 2022
Job responsibilities include: 1. Work with team to conduct video shoots on musical products, performance, guitar reviews, and music interviews for YouTube content and social media ad purposes 2. On Site Shoot: handling and monitoring of audio and camera for video shoots such as musician interview, music rig run downs and music events 3. Lend creativity and innovation to develop videos, banners and other forms of advertising to be used across social media and marketing platforms such as Facebook, Instagram and, Youtube 4. Produce educational and promotional graphics/video for the company’s media platforms such as YouTube, Facebook, Instagram, and TikTok. 5. Discuss and brainstorm with colleagues regarding improvements for editing workflows, and segregation of tasks. 6. Any other responsibilities as the company may deem fit from time to time. Show less
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Graphic Designer
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Nov 2019 - Aug 2020
Job responsibilities include: 1. Illustrating company brochures and business cards 2. Creating and updating visual elements for the company website 3. Assist in content copywriting for social media postings 4. Scheduling social media posts (Facebook, Instagram, and Linkedin) 5. Create visuals for social media postings and ad campaigns Job responsibilities include: 1. Illustrating company brochures and business cards 2. Creating and updating visual elements for the company website 3. Assist in content copywriting for social media postings 4. Scheduling social media posts (Facebook, Instagram, and Linkedin) 5. Create visuals for social media postings and ad campaigns
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Videographer / Video Editor
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Jun 2018 - Aug 2018
Job responsibilities: 1. Edit and shoot both promotional and interview videos for both client and company 2. Promote SMCs in the form of fun and interactive videos whilst delivering the exposure that they needed 3. Set up lighting and audio equipment alongside with company team and filming Job responsibilities: 1. Edit and shoot both promotional and interview videos for both client and company 2. Promote SMCs in the form of fun and interactive videos whilst delivering the exposure that they needed 3. Set up lighting and audio equipment alongside with company team and filming
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Floor Runner
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Jun 2017 - Aug 2017
Serve food, take orders, handle cashier Serve food, take orders, handle cashier
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Education
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2016 - 2019
The University of Nottingham Malaysia Campus
Bachelor's degree, International communications with Film and Television Studies -
2014 - 2016
Methodist College, Kuala Lumpur
A Levels, Arts -
2011 - 2014
Fairview International School, Kuala Lumpur
IGCSE, Arts -
2010 - 2012
Our Lady of Mercy School of Queszon City, Philippines
Community
