Michelle Bock (WSET3)

Sales Representative at DGB (Pty) Ltd
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Contact Information
us****@****om
(386) 825-5501
Location
City of Cape Town, Western Cape, South Africa, ZA
Languages
  • English Native or bilingual proficiency
  • Afrikaans Native or bilingual proficiency

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5.0

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Monique Booysen

Michelle is a customer focused and solutions driven individual, who analysis the needs of her clients and delivers results.

Peter-dirk Harris

Michelle has completed a number freelance tasks for my business. She's a hard worker and extremely well organized. I was also extremely impressed by her punctuality and attention to detail.

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Experience

    • South Africa
    • Beverage Manufacturing
    • 300 - 400 Employee
    • Sales Representative
      • Nov 2019 - Present

      Drive sales of DGB’s extensive beverage portfolio in the Southern region of Cape Town while strengthening their position in the marketplace. Obtaining new clients through referrals and cold calling. Maintaining excellent working relationships with new and existing clients. Top clients includes Life Grand, One & Only Hotel, Cape Grace Hotel and Baia Restaurant. Duties • Driving sales of DGB’s extensive beverage portfolio • Strengthening DGB’s position in the southern regions of Cape Town as well as the V&A Waterfront • Planning and preparing for daily client calls with clear objectives at the ready • Building and maintaining excellent working relationships with new and existing clients • Accurately segmenting different venues, then identifying, listing and merchandising opportunities • Conducting informative wine, beer and spirits tastings with decision-makers • Creating cocktail and wine lists, matching the correct brands with each specific venue by keeping their clientele, segmentation and margin / mark-up in mind • Obtaining good return on investments by utilizing the breakeven analysis when agreeing to events or negotiating deals • Providing educated wine, beer and spirits training to restaurants and hotels • Recording all client calls as well as orders on the SAP Sales Cloud app • Meeting sales and KPI targets Show less

    • South Africa
    • Beverage Manufacturing
    • 1 - 100 Employee
    • Sales Representative
      • Mar 2018 - Oct 2019

      Strengthened and built Saxenburg’s position in the Western Cape marketplace. Maintained excellent working relationships with new and existing clients. Obtained new clients through referrals and lead prospecting. Prepared and communicating weekly reports to senior management. Top clients included Codfather, GetWine, Norman Goodfellows, Kove Collection, Big Five Duty-Free and Baia Restaurant. Duties • Driving Saxenburg wine sales and increasing exposure throughout the Western Cape • Obtaining new clients through referrals and cold calling • Securing new listings in on- and off-consumption licensed venues • Maintaining excellent working relationships with all clients • Conducting informative wine tastings with decision-makers • Providing educated wine training to hotels and restaurants for new listings or vintages • Keeping record of all meetings and preparing reports for weekly meetings with the Sales Manager • Placing orders and proplem-solving if issues occur • Meeting sales targets • Managing the social media accounts of Saxenburg Show less

    • South Africa
    • Design Services
    • 1 - 100 Employee
    • Project Manager / Web Designer
      • Nov 2011 - Mar 2018

      Strengthened, built and maintained excellent working relationships with new and existing clients of Multidimensions. Initiated, planned, executed, monitored and closure of all digital / printing projects within set deadlines. Oversaw team of Creatives as well as attended to administrative tasks in the office. Top clients included CSIR, ErongoRED (Namibia), CTPO and Media24. Duties • Marketing and selling of digital design services and training courses • Managing Google Ad and Mailchimp accounts • Designing of marketing material as well as coordinating digital campaigns • Front-end web development using WordPress • Planning and executing all digital / printing projects within set deadlines • Bringing together necessary resources to deliver on client objectives • Assuring all the customer expectations are met • Conducting training events Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Account Sales Executive
      • Jan 2010 - Mar 2011

      Presented ADreach’s outdoor advertising products favourably and in a structured, professional way. Oversaw design, setup and placement thereof. Acted as a liaison between ADreach and clients. Maintained existing and new client relationships. Reported to Regional Manager and team in weekly sales meetings. Top clients included Postnet, Pretoria Eye Institute and KFC. Duties • Selling of outdoor advertising space • Constructing new business through cold calling and online prospecting • Generating and following up on sales leads • Managing all records of meetings and conversations with customers • Assuring ads are placed within deadlines • Managing client accounts • Meeting sales targets Show less

    • South Africa
    • IT Services and IT Consulting
    • 300 - 400 Employee
    • Sales Representative
      • Oct 2008 - Dec 2009

      Sold office automation equipment and software to customers. Working with customers to pinpoint what their needs are, creating solutions and ensuring a smooth sales process. Top clients included Postnet, QPhoto and TUT. Duties • Selling of office automation equipment and software to companies and individual customers • Pinpointing customer needs, creating solutions and ensuring a smooth sales process • Developing existing business relationships • Locating new sales leads through cold canvassing and client referrals • Meeting sales targets Show less

Education

  • Graduate School of Business - University of Cape Town
    The Business of Wine, Business/Commerce, General
    2023 - 2023
  • Wine & Spirit Education Trust
    WSET Level 3 Award in Wines, Wines & Spirits
    2017 - 2019
  • AAA School of Advertising
    Account Management Module, Marketing & Advertising
    2013 - 2013
  • Multidimensions
    Certificate of attendance, Web and graphic design programs - Adobe
    2011 - 2012
  • CTU
    Graphic Design short-course, Graphic Design
    2009 - 2009
  • National College of Photography
    Intermediate Photographer Certificate, Photography
    2009 - 2009
  • UNISA
    LLB Law (Completed First Year), Law
    2007 - 2008
  • Hoerskool Waterkloof
    Matric, High School
    2002 - 2006

Community

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