Experience

Cars.com

• United States
• Internet Publishing
• 700 & Above Employee

• Strategic Sales Planner; National

  • Nov 2021 - Present



iHeartMedia

• United States
• Broadcast Media Production and Distribution
• 700 & Above Employee

• Digital Sales Strategist

  • 2020 - Nov 2021

  Help advertisers to solve challenges by leveraging the latest digital technology and digital media assets of iHeartMedia.Support advertisers and sales with end to end digital planning and activation based on business objectives and KPIs; optimizing to and measuring campaign successes through actionable data-driven insights. Help advertisers to solve challenges by leveraging the latest digital technology and digital media assets of iHeartMedia.Support advertisers and sales with end to end digital planning and activation based on business objectives and KPIs; optimizing to and measuring campaign successes through actionable data-driven insights.



WM

• United States
• Environmental Services
• 700 & Above Employee

• Outside Sales Representative

  • 2019 - 2020

  Initiate B2B sales relationships to make recommendations on equipment optimization and service levels through proposed customer solutions that are compliant with the appropriate local, state and federal regulations. Initiate B2B sales relationships to make recommendations on equipment optimization and service levels through proposed customer solutions that are compliant with the appropriate local, state and federal regulations.



Cars.com

• United States
• Internet Publishing
• 700 & Above Employee

• Senior Account Executive - Dealer Groups

  • 2018 - 2019

  Work with dealer groups and key major accounts in reputation management tools and best practices.

• Digital Media Sales Senior Representative

  • 2015 - 2018

  Work closely with automotive dealers and their senior leaders, offering guidance in the use of innovative technical solutions and data-driven intelligence to better reach and influence consumers. Educate dealers on connected digital experiences to sell and service more vehicles, the tools to increase inventory turn, and help them gain market share.



Nexstar Media Group, Inc.

• Digital Media Sales Manager

  • 2012 - 2015

  Manage sales team across WHAG-TV coverage area (MD, PA, WV, VA) in developing new and incremental business revenue to digital advertising on station's web portals. Project manager of all online verticals for station; including online marketplaces.Develop and implement revenue producing digital project ideas inclusive of contesting, email marketing campaigns, web and mobile video advertising, rich media units, and also inclusive of broadcast television advertising opportunities.

• Account Executive

  • 2011 - 2012

  As part of the WHAG-TV coverage area, develop new business revenue in both digital and broadcast television advertising campaigns.Prospecting and Account Management.



Henry's Floor Covering, Inc.

• Sales & Advertising Manager

  • 1997 - 2011

  Manage marketing and business initiatives, as well as overseeing sales team.Direct media relations, advertising, brand management, product positioning, and sales collateral for business.Develop strategic sales plans to facilitate long-term business relationships within community and with vendor partners.Consultative selling of major floor covering brands, wall coverings, window fashions, and paint to both commercial and residential customers. Manage marketing and business initiatives, as well as overseeing sales team.Direct media relations, advertising, brand management, product positioning, and sales collateral for business.Develop strategic sales plans to facilitate long-term business relationships within community and with vendor partners.Consultative selling of major floor covering brands, wall coverings, window fashions, and paint to both commercial and residential customers.