Michelle Parke
PR Practice Leader at The Starr Conspiracy- Claim this Profile
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Bio
Experience
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The Starr Conspiracy
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United States
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Advertising Services
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1 - 100 Employee
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PR Practice Leader
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Aug 2021 - Present
Develop and execute strategic communications plans. Develop and nurture relationships with key media outlets, journalists, analysts, and influencers. Develop and execute B2B communications campaigns. Collaborate with SMEs and key stakeholders to ensure consistent messaging and impact communications efforts. Develop and execute publicity plans for CEOs/thought leaders. Write press releases, talking points, messaging, and more. Track and analyze PR metrics. Experience with start-ups and established brands in the tech sector (work tech, fintech, AI). Show less
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Assistant Professor
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Aug 2008 - Jun 2021
Developed curricula and assessments as subject matter expert in writing, literature, and film. Delivered instruction in face‐to‐face, hybrid, and online environments to a diverse population including adult learners. Served on outcomes assessment, hiring, and curriculum review committees. Lead initiatives and projects in the area of diversity and inclusion. Presented at and attended professional conferences (topics included: AI, information ethics, queer fandoms, food studies, and more). Developed curricula and assessments as subject matter expert in writing, literature, and film. Delivered instruction in face‐to‐face, hybrid, and online environments to a diverse population including adult learners. Served on outcomes assessment, hiring, and curriculum review committees. Lead initiatives and projects in the area of diversity and inclusion. Presented at and attended professional conferences (topics included: AI, information ethics, queer fandoms, food studies, and more).
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Michigan State University
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United States
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Higher Education
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700 & Above Employee
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Teaching Assistant
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Aug 2003 - May 2008
Develop syllabus and lectures, create and evaluate assignments, and hold office hours for a variety of English and interdisciplinary humanities courses. Develop syllabus and lectures, create and evaluate assignments, and hold office hours for a variety of English and interdisciplinary humanities courses.
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Evanston/Skokie School District 65
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United States
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Education Administration Programs
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500 - 600 Employee
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Media & Community Relations Specialist
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Mar 2001 - Jul 2003
Wrote and disseminated all press releases; wrote and designed internal and external publications; designed and maintained the district website; cultivated and maintained media relations; served as public information liaison between the district and community-at-large; developed and implemented communications plan; and assisted superintendent and administration with various communications needs. Wrote and disseminated all press releases; wrote and designed internal and external publications; designed and maintained the district website; cultivated and maintained media relations; served as public information liaison between the district and community-at-large; developed and implemented communications plan; and assisted superintendent and administration with various communications needs.
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United States Volleyball League
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Wood Dale, IL
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Public Relations Manager
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Mar 2000 - Aug 2000
Maintained and updated website; assisted Director of Public Relations with media relations; wrote and pitched press releases to media; coordinated volunteers for league matches; and assisted with game-day operations. Maintained and updated website; assisted Director of Public Relations with media relations; wrote and pitched press releases to media; coordinated volunteers for league matches; and assisted with game-day operations.
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OMNI
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United States
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Mental Health Care
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1 - 100 Employee
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Public Relations Coordinator
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Sep 1998 - Mar 2000
Created all internal and external communications, including press releases and organization's publications; served as the communications facilitator for special events; functioned as liaison with printing company; created and maintained organization's first website; and assisted on-site with special events. Created all internal and external communications, including press releases and organization's publications; served as the communications facilitator for special events; functioned as liaison with printing company; created and maintained organization's first website; and assisted on-site with special events.
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Jenner & Block
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United States
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Law Practice
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700 & Above Employee
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Project Assistant
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Oct 1997 - Apr 1998
Assisted with public relations for the department; conducted legal research for attorneys; assisted attorneys with a variety of projects including creating charts and databases for clients; court document maintenance; file management; and assisted paralegal with day-to-day department needs. Assisted with public relations for the department; conducted legal research for attorneys; assisted attorneys with a variety of projects including creating charts and databases for clients; court document maintenance; file management; and assisted paralegal with day-to-day department needs.
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Education
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Michigan State University
Doctor of Philosophy (Ph.D.), English Language and Literature, General -
Roosevelt University
Master of Arts (M.A.), English Language and Literature, General -
Indiana University Bloomington
Bachelor of Arts (B.A.), Journalism (Public Relations)