Michele Gilman

Director Of Marketing And Public Relations at Evolve Hydrogen, Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
East Northport, New York, United States, US
Languages
  • German Native or bilingual proficiency
  • French Limited working proficiency
  • English Native or bilingual proficiency

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Credentials

  • Google Data Analytics Professional Certificate
    Coursera
    Dec, 2022
    - Oct, 2024
  • Data Analysis with R Programming
    Coursera
    Nov, 2022
    - Oct, 2024
  • Analyze Data to Answer Questions
    Coursera
    Oct, 2022
    - Oct, 2024
  • Share Data Through the Art of Visualization
    Coursera
    Oct, 2022
    - Oct, 2024
  • Ask Questions to Make Data-Driven Decisions
    Coursera
    Sep, 2022
    - Oct, 2024
  • Foundations: Data, Data, Everywhere
    Coursera
    Sep, 2022
    - Oct, 2024
  • Prepare Data for Exploration
    Coursera
    Sep, 2022
    - Oct, 2024
  • Process Data from Dirty to Clean
    Coursera
    Sep, 2022
    - Oct, 2024

Experience

    • United States
    • Renewables & Environment
    • 1 - 100 Employee
    • Director Of Marketing And Public Relations
      • Dec 2018 - Present

      Driving brand and communications for leading-edge green hydrogen startup, leveraging data driven insights for websites, social media, pitch decks, videos, investor presentations and grants. • Supervised technical and copy writing instrumental in win of DOE Hydrogen Shot Award 2022 Phase 1, Phase 2 in progress • Social media management led to company semi-finalist for parent company’s NASA iTech 2018 Cycle 2 award • Led development of all branding, website and social: evolvehydrogen.com, linkedin.com/company/evolvehydrogen • Effective cross functional team communication with internal and external stakeholders to define project requirements Show less

    • United States
    • Renewable Energy Semiconductor Manufacturing
    • Director Of Marketing And Public Relations
      • Dec 2012 - Present

      Parent company of Evolve Hydrogen, Inc. - • Spearheading communications, creative direction and digital marketing for green energy startup. • Designed and developed corporate branding, websites, pitch decks - https://gilmanindustries.com • Copywriting, editing, and technical writing for all collateral and public relations. • Networking and social media for @gilmanhydrogen and @evolvehydrogen led to “Gilman Industries: semi-finalist for NASA iTech 2018 Cycle 2 award”. Parent company of Evolve Hydrogen, Inc. - • Spearheading communications, creative direction and digital marketing for green energy startup. • Designed and developed corporate branding, websites, pitch decks - https://gilmanindustries.com • Copywriting, editing, and technical writing for all collateral and public relations. • Networking and social media for @gilmanhydrogen and @evolvehydrogen led to “Gilman Industries: semi-finalist for NASA iTech 2018 Cycle 2 award”.

    • Museums, Historical Sites, and Zoos
    • 1 - 100 Employee
    • Lead Customer Experience and Merchandising (Merchant/Crew)
      • Dec 2002 - Present

      • Spearheaded one of NY region’s most successful demo programs, leading 100 team members, increased avg. sales by over 20% • Trained teams of over 150 crew members, resulting in increased productivity, outstanding customer service, and increased sales • Directed teams developing on time on budget displays, signage and merchandising for successful grand openings • Leveraged project management, conflict resolution, merchandising, and order writing for varying product categories as needed • Efficiently restructured sign program in first NY location, initiating overhaul of company-wide in-store programs • Promoted for customer experience, trend forecasting, extensive product knowledge, and creative approaches to boosting sales • Led and trained teams for community outreach in Donations/Community shares programs saving over $1M in food waste yearly Show less

    • Creative Director
      • 1999 - May 2013

      Spearheaded complete branding solutions for clients, leveraging copywriting, interactive/web design and voiceovers Key Accomplishments: • Creative Direction of ABC TV National Sales web promotions on affiliate stations: FoodTV, Sam Adams, Oscars, Mercedes Benz • Product names, concepts, copywriting featured as curriculum models for Ad Copywriting courses at Mediabistro, NY • Won Curriculum Administrator's Award for Best Software Program and National Library Association Commendation for “Captain Energy and his EcoAdventures” interactive game, on display at The Strong Museum of Play in Rochester, NY Show less

Education

  • Tufts University
    Bachelor of Fine Arts (BFA), Multimedia
  • Mediabistro
    Certificate in Ad Copywriting, Ad Copywriting and Social Media
  • School of Visual Arts
    Major in Illustration / Media Communications

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