Michele Jewett

Company Owner / Marketing Engagement Strategist at FameHouse
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Contact Information
us****@****om
(386) 825-5501
Location
Bainbridge Island, Washington, United States, US
Languages
  • English Native or bilingual proficiency
  • Spanish Limited working proficiency
Skills

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Bio

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Credentials

  • Bing Advertising
    -
    Jan, 2016
    - Nov, 2024
  • Google Certified
    -

Experience

  • FameHouse
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Company Owner / Marketing Engagement Strategist
      • Nov 2014 - Present

      An inspired digital marketing and creative services leader that develops and executes well-designed, strategic, and creative solutions that are “on brand” and allows FameHouse to charts paths for FameHouse’s strong growing organization’s future success. • Develop and implement company and product messaging frameworks. • Translate customer needs into effective, valuable solutions and prove their effectiveness through rigorous A/B testing. • Manage conversion funnel testing from concept, through implementation, to results. • Provide analysis of results for specific tests as well as monthly summaries of conversion and retention activities. • Manage and develop coordinated marketing efforts specifically with our Acquisitions team related to new customer conversion, with a focus on consistency in the customers’ experience, satisfaction, and product brand. • Work closely with other internal departments, including Development, Marketing, Creative Services, Email, and Member Care. • Track, analyze, and present key metrics to business stakeholders on a regular basis. • Track industry trends and competitive practices. • Sourcing and testing new partners and channels with promising scale and value rafting marketing and competitive marketing analysis and structuring complete campaign implementation & launches. • Generate new online strategic conversion rate optimization goals for SEO, PPC Paid Social , including competitive market analysis. • Develop, execute and track results of both internal and external (customer facing) communications frameworks including content development. Show less

  • MarketingSense
    • Advertising Services
    • Digital Marketing Engagement Strategist - Owner
      • 1997 - Present

      A Seattle based digital marketing and web design agency, providing handcrafted digital marketing strategies and services that provide the right tools, for every step of your customers journey. A Seattle based digital marketing and web design agency, providing handcrafted digital marketing strategies and services that provide the right tools, for every step of your customers journey.

  • AT&T
    • United States
    • Telecommunications
    • 700 & Above Employee
    • Internet Marketing Consultant
      • Apr 2009 - Jan 2011

      Demonstrate the value of Digital Media / SEO and SEM, banner ads, & direct mail advertising to new and existing customers. Service existing clients, sell new programs, protect and increase existing advertising, & minimize decreases and cancellations. Formulate recommendations specifically designed to meet customer’s needs and objectives. Obtain and study information about clients' products, needs, problems, & advertising history, in order to offer effective sales presentations and appropriate product assistance. Show less

Education

  • Rivier College
    B.S., Biology and Chemistry
    1997 - 2001
  • Community College of the US Air Force
    Certifications, Airborne Communications
    1987 - 1991

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